This year we are in the long vacation, Sunday lost its special power, every day is Sunday and we don’t have the excitement for summer vacation, but remember the time when we are in 4th or 5th grade we were too excited for summer vacation for playing in the park whole day, no school no routine and after coming from the playground ma used to make us RASNA, on that time it was felt like heaven, for the ’90s kid so many memory wrapped with Rasna.
Rasna is a soft drink concentrate brand, it’s an instant drink
Rasna is an Ahmedabad based company was launched in the mid-seventies but started gaining popularity in the eighties when the market was dominated by carbonated soft drinks like Thumbs up, limca. Rasna is very famous among during ’80-’90s. Parents didn’t allow us to drink soft drinks always, as it’s not a good habit to drink too many soft drinks, but RASNA also a drink but little different, it has many fruit flavors and we can make the drink by mix Rasna powder to the water so Rasna abled to create an image that it’s a healthy product that kid can enjoy, and tastes good and also it had reached the popularity for their attractive tag line and ad campaign. I remembered when I finished drinking Rasna I always said that “I love You Rasna”
Rasna is really Iconic Brand, that really a perfect example of good old days.