India is no longer just a cricket nation and the sports business is starting to expand along with several dimensions totaling to over a billion US dollars growing at 35% to 40% years over organizations taking some definite interest in the sports industry programs, there has been definite upheaval in the industry as a whole. In recent news, India saw its Olympians bringing glory to the country in wrestling (Shakthi Mallik) and badminton(PV. Sindhu) not only is this a huge leap from the predominantly patriarchal nature of sports in India but an inspiration to women all around the world. It was high time for India to start talking sports seriously and not just as fun and games.
The Ministry of sports and youth affairs is focusing on the Ministry of Statistics and Programme Implementation and the MP area development Fund. Specifically, MPs in India will be able to allocate more funds towards the erection of multipurpose halls, hockey turfs, soccer fields, and athletic tracks, under the urban sports Infrastructure scheme or USIS, a whopping windfall of roughly six crore rupees will be allotted towards the same. Indeed, people may have a different sporting preference, but the bottom line is that there is no doubt that sports, any sports, can enthuse so many. Its time to showcase India’s prowess to grow as a superpower in sports.