Tag Archives: marketing

5 Ways to Continuously Attract New Audiences on Instagram

Now, more people use Instagram than Facebook or Snapchat combined. People of a younger age are attracted to Instagram’s stories feature, while others like the ability to post long-form material that gives a clear picture of their identity and the goals they have for the future of the platform.

In this post, we will share 5 ways that you can use right now to continuously attract more users to follow your account on Instagram. Of course, you can buy Instagram followers if you want to quick growth. But if you are looking for organic ways, you can not miss out on the following content.

Posting Regularly and Consistently

Even if you just update once or twice a week, you should maintain a consistent posting schedule. Decide on a time when you’ll have lots of possibilities to interact with your listeners and share your thoughts. Make every effort to publish on the days that you have set out for this purpose. As a consequence, you may notice a decrease in the number of interactions from your followers. You may lose a big number of followers as a consequence of not posting on certain days. When aiming to develop your Instagram following, the most essential thing to remember is to be consistent with the number of times you post each day.

The frequency with which you publish on Instagram has a direct impact on your ability to get more followers. If you publish on Instagram on a regular basis, you will get more free likes and engagements. As a consequence of your increased exposure on the internet, you will attract a greater number of supporters. Because of this, you will earn more followers, and your company will stay at the forefront of people that come across your page. It’s an excellent question.

It is recommended that you post three to five times every day if you want to fast grow your following. If you start with five posts per day, you should be able to keep up with your blogging schedule. Instead of limiting the number of postings, it is preferable to increase their quantity. If you limit the frequency of your posts in order to minimize interactions, you may lose some of your followers. If you find yourself running out of ideas, consider uploading user-generated material. The number of Instagram users that visit your account will increase if you submit an Instagram story at least once every day.

Add Right Hashtags

Not only can you follow other users on Instagram, but you can also follow hashtags. Identify the most popular hashtags that you will be tweeting about often. People who use hashtags to publish photos should be followed by liking their posts as well as following others who do the same. The more people see your material, the more likely they are to follow you back and become involved.

You must use the proper hashtags in order to increase your Instagram account’s organic reach. Use a combination of well-known and less well-known hashtags to make your post look more relevant to Instagram’s algorithm. The more likes you get from this, the better. Getting a lot of likes in the initial few hours after publishing an image is key. Increasing the number of views and likes on your post will benefit you much.

To obtain free Instagram likes in the initial few hours, you need to upload the appropriate material at the right moment. This means that you must also have a following, which will assist you to obtain a boost when you publish an image.

Cross-Promote Your Account

It is completely fine to brag about one’s talents and achievements. Promote your newest updates by using Instagram to cross-promote your content. If you have a website or blog, you should put a follow link to Instagram on it, and you should consider incorporating Instagram galleries in some of your blog posts as well. Instagram allows you to build galleries that are exclusive to your account, or you can use a hashtag to create galleries that are more broadly relevant to your account.

To say nothing of the fact that begging for help is acceptable. Email your contacts, asking who else is on Instagram and suggesting a reciprocal following arrangement, or remind your friends and followers on social media platforms like Facebook and Twitter that you have an Instagram account that you’d want them to follow you on. It is remarkable how much reaction can be elicited by a simple inquiry, particularly from individuals who are acquainted with your body of work.

Ask Questions and Get Feedback

Getting attention is one of the primary motivations for using social media. So many individuals use Instagram and other photo-sharing apps as a way to share their unique perspectives and perspectives on the world. They want to be recognized and heard by others is at the heart of this drive to stand out.

Paying attention and giving other people the room to express themselves is critical when attempting to establish a fan base. It’s a good idea to engage your readers by posing questions and asking for input in the post’s captions. There is a chance that you’ll come up with something helpful or novel as a consequence.

Collaborate With Others

Collaborating with well-known companies or influencers will grow your Instagram following quickly and effectively. Once again, it’s time for some friendly competition. For the chance to win a gift, you need to be a follower of the other Instagram accounts of the fashion and lifestyle influencers. Everyone who took part will be watching their feed and the posts of the influencers they’ve followed in the coming days. After then, they’re dedicated for the rest of their life as a follower. Couldn’t you see how easy this was, couldn’t you?

Collaborating with others is an excellent strategy to get more Instagram followers free. An effective way to catch up to opponents is to overtake their pages one by one. It is common for celebrities to take over an Instagram account in order to promote their work, much as a performer may take over an awards show’s page in order to promote their performances. This will encourage people to visit your page in order to check what your favorite artist or influencer is up to, and they’ll be more inclined to browse through the remainder of your material.

It’s possible to cooperate without making music by appearing in each other’s movies and photographs. In exchange for the marketing of their clothes, stores regularly work with fashion influencers to promote each other’s brands. Many fashion businesses use photo sessions and small trips to advertise new collections or new arrivals. You’ll be able to reach out to a wider audience since all of your followers will have been included in the photo.

financial planning for future

Financial planning can be complex, so when you seek guidance in planning your financial future, it’s essential to work with someone you can trust.
A CERTIFIED FINANCIAL PLANNERTM professional makes a commitment to CFP Board to act as a fiduciary, which means acting in their clients’ best interests at all times when providing financial advice. You should want a financial adviser who makes this commitment directly to you. Therefore, whomever you choose as your financial professional, including a CFP® professional, you should consider getting a written engagement that requires them to have a fiduciary obligation to you.
Professional standards are important to protect consumers. CFP Board’s Code and Standards sets forth the commitment that all CFP® professionals make to CFP Board. This includes duties to maintain the confidentiality and protect the privacy of client information.
In addition, CFP® professionals commit to CFP Board to disclose any conflicts of interest that might affect the professional relationship and compromise the CFP® professional’s ability to act in their clients’ best interests.
Approximately one year ago, CFP Board updated its Code and Standards to mandate that all CFP® professionals commit to CFP Board to act as fiduciaries for their clients when providing financial advice.
“Simply put, someone acting as a fiduciary should deliver financial advice that is clear, specific, objective and thorough,” says Dan Candura, a CFP Board Emeritus® member and Founder of Candura Group, LLC.
Professionals who follow CFP Board’s Code and Standards commit to fulfilling three key duties as part of their fiduciary duty:
– Duty of Loyalty. This means putting their clients’ interests first.
“Your interests should be placed above the interest of the CFP® professional and the CFP® professional’s firm,” according to CFP Board’s website.
– Duty of Care. This means being careful, acting with prudence and diligence in making recommendations to clients.
For example, if you receive a sudden windfall of money that you want to delay investing, a CFP® professional who abides by a commitment to CFP Board will review the reasonable options and consider factors such as risks and interest rates in making the best recommendation.
– Duty to Follow Client Instructions. This means complying with all objectives, policies, restrictions, and other terms on which you have agreed, and “all reasonable and lawful directions of you, the client,” according to CFP Board.
“Meeting these three duties enables CFP® professionals to honor their commitment to CFP Board to act as a fiduciary, in the client’s best interest. Certainly, that is what every client

thank you for your insecurities

Take a look in the mirror. What will you cry about today?  Is it your big nose, or those pimples? Not good enough.  How about those stretch marks, or that awful cellulite. While you’re at it, maybe be mindful of those hideous hip dips, or that unattractive hairline. Congratulations, you’ve just discovered some brand new flaws in yourself. What’s that, you love yourself just the way you are? Hmm, maybe take a look at this effortlessly gorgeous supermodel we’ve hired to advertise our product, and all these insecurities are sure to come flooding back. So what’s the solution? Buy our brand new futile beauty product, to fix these horrendous faults in you. Once you’ve bought them, we’ll just point out more and more blemishes in you, so you keep giving your money to us to hide what you cry over each night, while we peacefully sleep in our multi-million dollar mansions, made with your tears and powered by your defects. Whatever your insecurities are, we will always have something to market to you. Thank you, for being insecure.

What you’ve just read is a satirical example of present day marketing and media. In today’s world, there is an array of beauty products in the market, ranging from skin whitening creams to anti-aging shampoo (yes that is a real thing).The idea of spending your hard earned money on something as superfluous as this, is completely barbaric. Yet, somehow their clever marketing tactics have convinced you that if you don’t have the latest Kylie Jenner lip scrub, your life is insignificant. In the patriarchal society we live in, the modern day woman holds herself to incredibly high standards, and resents the fact that every aspect of her life is not effortlessly flawless. Her worth isn’t tested by her qualifications, but by how she looks and presents herself, because god forbid a woman be anything but attractive and perfect.

The millions of creams, gels, and powders manufactured every day are not only made by poor children in third world counties for minimum wage, and tested on animals , but also packed with harmful chemicals like parabens , phthalates ,BHT etc which have been linked to different kinds of cancers, reproductive issues, and even liver damage. Alas, why would billion dollar companies care about any of this when they can successfully alter the perceptions of millions of young, impressionable children about their bodies, so that they hate themselves enough and  are compelled to buy more and more of such products to “fix themselves”.

Speaking from personal experience, such campaigns and commercials slowly chip away at your confidence, and lower your self esteem to an extent from which recovery is difficult. They convinced teenagers all around the world that their knowledge and credentials are worth nothing if they don’t live up to a certain beauty standard.  The idea that if you don’t look like the charming super model, who they so eagerly cast in their advertisements, then your existence is meaningless is genuinely one of the worst things you can ingrain in a young child’s mind.

Is this the best we can do? How can we prevent further damage from happening?  Our main weapon in this fight is education. Educate yourself about what you buy, watch documentaries, and read books to avoid falling victim to such sneaky tactics. Work towards being less materialistic and superficial. Remember, every flaw you point out about yourself means more money for the  corporations living to profit off of your insecurities. So the next time you see such a commercial, pay no attention to what they say , you’re beautiful just the way you are.

BEST ADVERTISING CAMPAIGN OF ALL TIME

Nike: Just Do It – Nike not a very successful brand, was way behind Reebok before the 1980s. It was then, that they thought of coming up with this campaign. The advertising campaign was mainly print and television. The campaign was a huge hit amongst the people, since it was successful in decoding the core problem of runners. Nike earlier had a image of being bought only by marathon readers, it  was this slogan which changed  it’s image forever. All we need in life, is a extra push and motivation to cross the hurdles, and this slogan of Nike though short and sweet, seems to overcome them and make way an direct entry in our lives forever. The words  of the slogan is exactly what we need to keep reminding of ourselves, in every stepping stone. The advertising campaign made Nike jumps the ladders up in a very short span of time, so much so that it landed up selling shows worth $ 9.2 billion in the year 1998.

Absolut Vodka: THE ABSOLUT BOTTLE- This seems to be the longest running   advertising campaign ever, uninterrupted for 25 years .The ad campaign was in the form of  print media .This campaign about an bottle though shapeless, went on to become one of the most popular vodka bottles in the world. From holding, merely a 2.5 % share to almost 50 % of the total vodka bottle share , it has definitely come a long way. The campaign showed us that if we are determined and focused, we can turn the table as they created 1500 different advertisements of one bottle.

Coke:Share A Coke-In one of the most memorable and ground-taking campaigns ,this campaign holds a very special place there. In order to please the masses, Coca-Cola came up printing the names on each of the bottles. The ad campaign was in the form of  print media. This campaign started in Australia in the year 2011, where they chose top 150 most common name and printed them on all the bottles and the cans. This strategy worked wonders for them, as each time anyone bought the can out  of the vending machine, it turned to be a fun-filled move. Later on , they even came up with the idea of getting customized names printed on them, and it went on to become a breaking story in the advertising and marketing industry. This campaign even turned eyeballs of the counter parties, as they tried to intervene by releasing their ads soon after.

Volkswagen:Think Small- This is often referred to as “The Gold Standard”. It’s slogan went on to change the Americans perspective of only going for bigger, longer cars. It’ s slogan changed people’s perspective, over a group of people ,and won  hearts of the people by it’s honesty.

LESSON LEARNT We should always present our brands, being one of the customers. The slogan should be short, simple and catchy. No matter what our problem, we can always make our  product appealing and attractive through the campaign. We should always strive to be different and unique .In order for us to dominate, we should make our own  path and identity. We should  never try to create an artificial picture, honesty is very much appreciated by the customers