Tag Archives: facebook

Facebook Finally calls for a ban!

Facebook very recently announced about putting a ban on advertisements claiming people from a specific origin, religion, race ,sexual orientation ,gender discrimination, racism or anyone who pose a threat to  the health and safety of others, with no exception to any politician or government of any country in the world. In order to protect the refugee and immigrants better than before, it has restricted the  use of derisive languages that could hurt the sentiments of people. This ban is just for the paid promotions, not for usual posts  as every user have their freedom of speech and encourages  expressing  their opinion freely, without  violation of content. This announcement by facebook was a result of the boycott by all the big companies to stop the message of hatred from spreading.

Last week, the campaign “StopHateForProfit ” was launched by Anti Defamation League(DFL) and NAACP , since Facebook repeatedly failed to address hatred on all platforms. The campaign  was started as a way of protest against Donald trump’s statement, involving shooting protesters invoking phrase about racism. Retailers like the North Face, RE, were the initial outdoor companies to do so.

In Big companies fight  against undermining their democracy, and to stop the flames of racism ,Ben & Jerry’s joined the boycott. Coca-Cola , on charges of expecting action and transparency , called of their advertising for at least  30 days .Hershey’s , in addition to one month long boycott, went on to cutting off it’s advertisement  cost in facebook and Instagram by nearly one-third for the remaining year. Honda, is the first automobile industry to sign in for this. In total, around 160 companies joined hands and came together for this boycott.

Facebook in it’s defence responded by saying that they deeply respect all the brands and their decisions. Their prime focus is to stop the hate speech , and  enforce back the trust of people encouraging freedom of speech and expression. They even went on to the extent to explain that they’ve no incentive to tolerate any hate speech, and instead wants a positive connection with it’s users all around the world.

This has led to the falling down of facebook shares by nearly 3%.Since a large amount of it’s revenue comes by way of advertising, this boycotting by companies is affecting it adversely to the extent that it’s value is deteriorating day-by-day. Starbucks ,one of it’s biggest  contributor to the total advertisement revenue earned,  have affected the brand value of facebook further.

Facebook is not new in imposing restrictions. Recently we’ve seen few cases where Facebook had put  an ban on advertisements promoting selling of masks. This was done to prevent the hoarding in bulks and then selling it off in double the price. Also, in month of February facebook had even confirmed a total ban on the misleading coronavirus advertisement, so as to stop the panic going around the world.  In order for facebook to prevent losses, it needs to follow strict restrictions, giving no chance for the public to complain .

Facebook-Owned-Whatsapp launches digital payments in Brazil

Messaging app to launch digital payment in Brazil

Facebook-owned-WhatsApp has launched its digital payment service WhatsApp-pay in Brazil.

Facebook has acquired WhatsApp for $19 billion in 2014. The messaging app had 2 billion users as of February.

It has 400 million users in India. It has been testing its payments service in India-based on UPI – with about a million users. The company had started its Beta testing in India, In 2018.

This WhatsApp-pay allows users to send and receive money online. It will be available on both iPhone and android in the countries Brazil, India, Indonesia, Germany, The U.K., The U.S., and Mexico.

The service is free for consumers, but businesses will be charged a fee similar to what they would pay when accepting a credit card transaction.

Users need to link a credit or debit card to their WhatsApp account, and transactions are secured with either fingerprint or a six-digit PIN.

In a Facebook post on Monday, its CEO Mark Zuckerberg said Brazil is the first country where it is widely rolling out payments in WhatsApp.

Last year Facebook said “Payments on WhatsApp are beginning to roll out to people across Brazil beginning today and we look forward to bringing it to everyone as we go forward,” the company said in the post.

WhatsApp says its digital payments are an open model that will allow it to add more partners in the future.

In a Facebook post on Monday, CEO Mark Zuckerberg said that Brazil is the first country where it is widely rolling out payments in WhatsApp.

“Today we are starting to launch payment for people using WhatsApp in Brazil. We are making sending and receiving money as easy as sharing photos, adding that small businesses will also be able to make sales right within WhatsApp.”

“To do this we are building on Facebook Pay, which provides a secure and consistent way to make payments across our apps,” He said.

Facebook CEO, Mark Zuckerberg said – ” To start, we will support debit and credit cards from Banco do Brasil, Nubank, and Sicredi on the visa and Mastercard networks and we are working with Cielo, the leading payment processor in Brazil. We have built an open model to model to welcome more partners in the future,” He added.

The company announced that it is making it easy for users to send money to their physically distant loved ones.

“We’re making sending money to loved ones as easy as sending a message, which could not be more important as people are physically distant from one another,” the company said in a blog post.

“Because payments on WhatsApp are enabled by Facebook Pay, in the future we want to make it possible for people and businesses to use the same card information across Facebook’s family of apps.”

since Company has its rivals in the country include Softbank-backed Paytm, Flipkart’s PhonePe, and Google Pay, it has delayed a full-fledged launch in India.