Film Technology: How Accessible It Has Become in the Past 50-60 Years?

In the last few decades, there has been a significant advancement in film technology. In its early days, most users were experienced full-time filmmakers working in the industry who had access to high-end and pricey equipment.

However, in the past 50-60 years, film technology has become much more accessible to the average person. Today, almost anyone can create high-quality films with just a little practice and basic equipment. 

Let’s inspect how film technology has strengthened over the years and become more accessible to everyone.

How Film Technology Has Made Great Strides in the Past 50–60 years

Technically speaking, anyone with a smartphone can make a film. This accessibility has made the film an incredibly popular medium and opened up new possibilities for filmmakers. Today, filmmakers can experiment with new techniques and styles without worrying about the cost of film or the complex equipment required to produce it.

This evolution has been driven by human initiative and technological advancement, producing distinct styles, movements, and methods that would have otherwise been impossible. You can see more information here about how new technologies, and ‌the metaverse has been affecting the film industry.

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The result is a more democratised medium that allows anyone with an idea and a vision to bring it to life. This has led to some incredible films in the past few years, and we can only imagine what the future holds for this medium.

As technology continues to grow, it’s exciting to imagine what new possibilities will open up for filmmakers in the future. This has spawned a new generation of filmmakers willing to try out unconventional approaches and styles and a boom in the production of independent films.

Advancements Made in Film Technology

Digital Re-creation 

This is an area where film technology has made great strides. Using computer-generated images (CGI), filmmakers can now recreate any setting or characters imaginably. This allows filmmakers to push the boundaries of what is possible on screen and creates a truly immersive experience for viewers.

Virtual Reality (VR)

VR is another exciting development in film technology. VR headset VII gives viewers the sensation of being transported into the world of the film. This has already revolutionised the filmmaking process and the viewing experience.

Drones

Drones can capture footage from angles and locations that would otherwise be inaccessible, giving filmmakers new tools to create stunning visual effects. 

Augmented Reality

AR allows filmmakers to superimpose digital images into the real world. This can ‌create amazing special effects or to simply add a new level of immersion for viewers.

3D Printing

3D printing has also made its way into filmmaking. This technology allows filmmakers to create physical props and sets that would otherwise be too expensive or difficult to produce. 3D printing is also being used to create special effects on makeup and prosthetics.

4k Resolution

4k resolution is the latest advancement in film technology. 4k refers to the number of horizontal pixels in a digital image. A 4k image has four times as many pixels as a 1080p HD image, resulting in a much sharper, more detailed picture. This high level of detail is essential for filmmakers who want to create an immersive experience for viewers.

Conclusion

The film industry has come a long way in recent years, thanks to advances in technology. This has made filmmaking more accessible than ever before and has allowed filmmakers to push the boundaries of what is possible.

Top 7 Unbelievable British Laws That Are Still In Place Today 

The British legal system is one of the oldest in the world and technology lawyers EM Law have found that there are still some archaic laws on the books which have not been updated to reflect modern life. Here are some of those laws:

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1. Beating carpets on the street

Shaking or beating carpets and rugs in the street is an offence under section 43 of the Metropolitan Police Act 1839, which states: “Every person who shall beat or shake any carpet, rug or mat (other than a door-mat) before 8 am.

Carpets and rugs can ‌release dust and other particles into the air, which can be harmful to people with respiratory conditions.

2. Walks cows down in daylight

Cows are slow-moving animals and they can block traffic if they’re allowed to roam freely on the roads. In England, it is illegal to walk a cow down the street between the hours of 10 am and 7 pm, as stated in the Metropolitan Police Act of 1837.

People will need permission from the Police Commissioner if they wish to walk a cow down the street during those hours.

3. Ringing someone’s doorbell and then running away

Also known as “knock knock ginger” is an offence under the Metropolitan Police Act 189. The law was put in place to prevent people from causing annoyance or disturbance to others.

Playing this game/prank may seem like harmless fun, but it can be very disturbing for the person on the receiving end, especially if they’re elderly or vulnerable.

4. Gambling in a library

Gambling of any kind is prohibited in libraries, as stated in the Library Offences Act of 1898. This includes may include activities such as playing card games, betting on sports games, and using slot machines.

A library is a place of learning and research, so it’s important to maintain a quiet and respectful atmosphere. Gambling can be disruptive and distracting for other library users.

5. Carrying a plank along a public footpath

To prevent public nuisance, section 54 of the Metropolitan Police Act 1839 makes it an offence to “carry any timber, plank, or bar of wood, or any pole, beam, or post along any footway.”

This law was enacted to prevent people from blocking footpaths with large and cumbersome objects. It can be very dangerous and inconvenient for pedestrians, especially if they have to walk on the road to get around the obstruction.

6. Play on icy streets

Sliding on icy streets can be dangerous for both the people involved and passers-by, as declared by section 54 of the Metropolitan Police Act of 1839. While it might seem like a fun activity to take part in, it is also incredibly stupid and reckless to do so because it can cause some serious injuries.

7. Kill a swan

The Queen owns all the swans in open waters in the UK. According to the laws dating back to the 12th century, it is an offence to kill or injure a swan, with a maximum penalty of six months in prison and/or a fine of £5,000.

Swans are protected by law because of their cultural and historical significance. They are also a symbol of the British monarchy.

Conclusion

There are many outdated laws still in place in the UK. Some of these laws date back centuries and are no longer relevant, while others were put in place to prevent public nuisance or protect public safety.

However, some of these laws are still enforced and can lead to fines or even imprisonment if broken, so people should brush up their knowledge regarding these laws to prevent getting in trouble with the police and having to pay big fines.

Is the Cost of Living Crisis Contributing to People Not Visiting the Dentist?

Taking care of your oral health is as important as taking care of your general health. Good oral hygiene helps to boost your confidence, as well as your overall appearance.  

However, with the current cost-of-living crisis escalating to new heights, could this contribute to fewer people attending visits to the dentist?

Affordability Of Hygienist Visits

According to recent survey data from Hive Business on dental hygiene habits, 33% of UK respondents revealed they weren’t registered with a dental hygienist.

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People might think that brushing their teeth regularly or using mouthwash or flossing suffices for maintaining good oral health, but the need to visit a dental hygienist is just as important. 

Although treatment can be costly depending on certain bands of treatment, visiting the hygienist shouldn’t be discouraged, as they can help detect health issues earlier before they deteriorate. 

However, what should be taken into consideration is the argument that perhaps because of the cost-of-living crisis, people might not ‌afford visits or are unwilling to spend their money to do so, as they need to prioritise those expenses elsewhere. 

New data revealed that 94% of UK adults have been affected by the rising cost-of-living crisis, with almost 62% experiencing huge upsurges in their expenses. The crisis is forcing 82% of UK residents to make sacrifices as part of their spending habits, which includes 25% of people no longer spending money on essential oral health products such as mouthwash and toothpaste.

Since the inception of the COVID-19 pandemic, 12% of people declared that their oral health had declined and that 25% had less money to spend to look after their children’s health too. 

The best course of action is to cut down on sugary food and drinks and brush teeth with fluoride toothpaste, at least once during the day and then once at night.

Poor oral practices 

Poor oral practices can have a serious effect on an individual’s health. Some bad habits include:

Infrequent brushing and flossing 

Many brits forget to brush their teeth daily, and the latest figures from data collated by the Oral Health Foundation support this‌.

Some of these figures include: 

  • 66% of UK adults have visible plaque
  • Nearly 31% have tooth decay
  •  74% have undergone teeth extraction

The major cause of the statistics mentioned above is connected to the absence of twice-daily brushing, which is why dental professionals advise you to brush your teeth twice daily.

The first brush makes protects your teeth throughout the day and the second brush (night- time-brush) removes the daily build-up of food remains that sticks to the teeth and the gum surface.

Furthermore, keeping a good brushing and flossing routine will reduce the damage potential of plaque bacteria and the deterioration of mouth health.

Sharing Oral Tools

28% of Brits per Hive’s survey admitted that they have shared their toothbrushes at least once.

As caring as this act may seem, the effects often lead to detrimental diseases such as severe toothache, gum disease, tooth decay, or even tooth loss.

All healthcare professionals do not recommend this, as sharing toothbrushes will expose people to a variety of bacteria, which can spread easily from one person to another.

Conclusion

With the right awareness, UK residents will embrace good oral hygiene habits and their quality of life will improve. 

While it can be understandable why some people might want to cut back on some expenses because of the cost-of-living crisis, people should still seek to ensure that they ‌purchase important oral health items, such as fluoride toothpaste to brush their teeth twice daily, and they should aim to visit the dentist when they can do so. 

The Science of Decision Making In Marketing Strategies

Marketing decision-making is a process that can often seem more art than science. But there is a science to it- and understanding the basic principles can help you make more effective marketing decisions.

Marketing decisions need to be based on data and analytics, but they also need to take into account the human element. After all, the purpose of marketing campaigns is to cater to the needs of a specific audience.

A decision engine is essential to help companies sift through all the information and make the best decisions possible. It allows them to map out all the plausible scenarios and outcomes.

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Using Technology to Aid Decision Making

Technology can help you overcome biases and make better decisions. One popular tool is the decision engine, which is a computer system that provides decision-makers with data-driven insights.

A decision engine is a software platform that analyses data and automates business decisions based on the company’s needs and specific criteria set out by the platform’s owner.

Automated decision engines also enable pricing that can be customised to the needs of the business. 

In marketing, a decision engine can also ‌make recommendations about which products or services to offer, what price to charge, and how to target specific customer segments.

Making Good Decisions

The best marketing decisions are based on a combination of data and intuition. Data can give you insights into what has worked in the past and what is currently working for your competitors. But you also need to use your intuition and creativity to come up with new ideas that will resonate with your target audience.

One of the biggest challenges in decision-making is overcoming biases. We all have cognitive biases that can distort our thinking and lead us to make critical decisions.

Some common biases include:

  • Confirmation bias (looking for information that supports your existing beliefs).
  • Sunk cost fallacy (investing more in something because you’ve already invested so much).
  • Loss aversion (giving more weight to the potential for losses than gains).

The best way to overcome biases is to be aware of them and attempt to counter them and a decision tree can help with this, as that can help identify outcomes of a potential decision and choose a route with the highest expected value.

Once a decision has been made, the organisation can then monitor its effects over time and assess whether it was correct one to make.

Analysing the Situation

There are three main types of decisions that marketers have to make: strategic, tactical, and operational.

  • Strategic decisions involve setting the overall direction of the company or brand.
  • Tactical decisions are about how to implement the strategy.
  • Operational decisions are about the day-to-day running of the business.

The first step in making any kind of decision is to analyse the situation. This means taking a step back and looking at the big picture. What are your goals? Who is your target audience? What resources do you have available?

Once you clearly understand the situation, you can ‌gather data. This can come from a variety of sources, including market research, customer surveys, financial reports, and data analytics.

Once you have all the relevant data, it’s time to decide. The best decisions are based on a combination of logic and intuition. Logic will help you identify the best course of action, while intuition will help you come up with creative solutions. 

Conclusion

Making effective marketing decisions is a combination of art and science. You need to use data and analytics to identify trends and patterns, but you also need to use your intuition and creativity to come up with new ideas.

The most successful marketing decisions are based on a clear understanding of the situation and a thorough analysis of all the available data. A decision tree can also be helpful in identifying the best course of action.

Revealed: The Existing State of Employee Onboarding Satisfaction in the UK and Ireland

Onboarding is a critical process for both employers and employees. It sets the tone for the new relationship and can make or break a successful transition into the company.

As a Cezanne HR onboarding report shows, there are some major trends that will shape the onboarding process in the next few years. The survey polled over 1,000 employees across the UK and Ireland to find out their thoughts and experiences of onboarding.

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Here’s a look at some of the key findings from the report and what they mean for the future of onboarding:

1. Remote working is popular, but most employees still work in a physical office

Most employees work in a hybrid environment, with a mix of office-based and remote working. This could be since the traditional workplace is still popular, with 40.9% of people surveyed working in a shared workspace full time.

Despite the rise of remote working, only 15% of employees work from home full time. Many companies still don’t offer the option to work from home, or some employees feel they need the social interaction that comes with working in an office.

2. Face-to-face meetings are vital when building lasting engagement with new hires

Employees value the personal touch when it comes to onboarding. Meeting their manager and colleagues in person helps them feel more comfortable and part of the team. It also allows them to ask any questions they might have about the company or their role.

When asked about the best part of their onboarding experience, 42% of people said meeting their manager in person was the highlight. This was closely followed by a virtual meeting with 34.6% of employees, and the rest didn’t find any difference.

3. Onboarding should make employees feel part of the team before day one

Effective onboarding should be for every employee joining a business, and it should start as soon as a candidate accepts a job offer – not when they ‘walk through the door’ on their first day. This means having all the ‌paperwork and equipment ready for them and making sure they know where to go and who to ask for help.

The findings showed that nearly 21.5% didn’t know what to expect on their first day. This is ‌worrying for remote workers, who make up a growing percentage of the workforce.

4. A lack of communication can lead to a rocky start in a new job

Many new employees don’t receive any communication from their new line manager before starting their role, which can lead to confusion and a lack of clarity about what is expected from them.

The survey found that 22% of employees didn’t receive any information about their new role before starting work. HR should encourage managers to contact their new joiners to confirm their roles and duties and what their first week at work will look like. This will help them to fully prepare for their first day and get off to the best possible start.

5. Misleading job listings are a turnoff for potential candidates

Inaccurate job descriptions can lead to high staff turnover. In fact, over 17% said their current role if it wasn’t what they were expecting, which can lead to disengagement and a lack of motivation.

Recruiting managers must ensure job descriptions are accurate and realistic. This will help to attract suitable candidates for the role and reduce the risk of them leaving if they’re not happy with what they find when they start work.

6. New hires feel they’re missing out on crucial training

About 26% of new employees feel they’re not receiving enough training to help them settle into their roles. Organisations should ensure that all new employees receive adequate training as part of their onboarding process. This will help them feel more confident in their roles and better equipped to perform their duties.

Regular training and development opportunities will also help to keep employees engaged and motivated in their roles. Encouraging managers to provide performance feedback can also help ensure employees are aware of their development needs and know what they need to work on.

7. Poorly designed onboarding processes can lead to a high staff turnover

Organisations with inefficient or poorly designed onboarding processes risk losing new employees. Over 21% of respondents were concerned that they might leave their current roles because of the onboarding process.

The onboarding process is the first impression that a new employee has of their organisation, so it’s essential to get it right. Creating a positive and supportive environment from the start will help new employees feel valued and motivated in their roles.

Conclusion

Onboarding is a crucial part of the employee lifecycle, yet many organisations are not doing it effectively. The findings from this survey highlight some of the key areas that need to be addressed in order to improve the onboarding experience for new employees.

Organisations should ensure that they have a well-designed and implemented onboarding process in place to help new employees settle into their roles and feel supported in their development.

The COVID-19 Pandemic: The Transformative Effect on Performance Management

There is no doubt that the COVID-19 pandemic has had a transformative effect on almost every aspect of our lives. The way in which we work, how we live, and how we engage with one another have all undergone significant transformations.

And one area that has been dramatically affected is performance management. There are several effects of COVID19 on performance management. Some of which include:

Modification of organisations’ strategies

Businesses have had to rapidly adapt to this new landscape by introducing more flexible and sophisticatedperformance management systems that provide ongoing support and development for employees. 

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The pandemic has been a catalyst for change in ‌performance management and has forced organisations to reevaluate their processes and procedures. The new normal will require organisations to be more agile and adaptable in order to survive and thrive in the future.

Many companies are taking a more agile approach to goal setting in response to these problems. This approach considers the context, sometimes measurability of the goal, which will determine its importance, and in other situations, the need for innovation and inspiration will be vital.

The shift to remote working

The traditional top-down approach to performance management, where objectives are set by managers and cascaded down through the organisation, is no longer appropriate in a world where work is increasingly done remotely and flexibly. 

The pandemic has forced organisations to re-think their approach to performance management and to put employee wellbeing and engagement at the heart of their strategy.

The shift to remote working has made it more difficult for managers to monitor and assess employee performance. This has led to a move away from traditional methods of performance appraisal, such as annual reviews, towards more continuous and informal feedback.

The role of technology

The role of technology has increased exponentially. The pandemic has illuminated for us the critical role that technology plays in ensuring that businesses can continue to function efficiently despite ‌adverse conditions.

Performance management systems have had to make use of technology, for example, the use of video conferencing and other virtual tools has allowed managers to continue to monitor employee performance and provide feedback in a timely manner. In addition, the use of data analytics has helped organisations to identify trends and areas for improvement more quickly.

Focus on employees’ wellbeing

There has been a significant impact on people’s mental health because of the breakout of the virus and the ensuing lockdown. As a result, many employees are having trouble coping with anxiety and stress.

This has led to a renewed focus on employee wellbeing, with businesses and HR departments placing greater emphasis on supporting staff members through these difficult times.

Conclusion

Because of the pandemic, several organisations have been required to alter their methods of operation. The shift to remote working, the shift to an agile approach to goal setting and the role of technology are just a few examples. While these changes can be difficult, they also present opportunities for employees and organisations alike. 

Organisations may become more responsive to a fast changing world while providing their employees with the chance to advance their careers and gain new skills. It is important that we all stay focused on our goals during this time of transformation and remember that our wellbeing is essential for success.

How To Do a Background Check on Someone Else

In this day and age, it’s more important than ever to know who you’re dealing with. Whether you’re researching a potential business partner or going on a date with someone you met online, it’s essential to do a background check to make sure they are who they say they are. Keep reading to learn how to do a background check on someone else.

Utilize a Free Background Check Service

When it comes to finding out more about someone, a free background check service can be a great way to go. There are many different websites that offer these services for free, and by using one of them, you can get a lot of information about the person in question.

One of the best things about using a free background search is that you can generally get a lot of information about a person remarkably quickly. Most of these services have large databases of information that they can search through, so you can usually find out a lot of information about a person in a relatively short amount of time.

Another benefit of free background check services is that they’re usually easy to use. Most of these websites have user-friendly interfaces, so you can easily find the information that you are looking for. Additionally, many of these websites offer helpful guides and tutorials that can teach you how to use their services effectively.

Finally, using a free background check service is a great way to save money. Most of these services are free to use, so you can get the information that you need without having to spend a lot of money.

How To Use a Free Background Check Service

There are numerous websites that offer free background checks. It’s vital to use a reputable website that has been verified and has a good reputation. To use a free background check website, you’ll need to provide some basic information about the person you’re checking. This typically includes name, date of birth, and state of residence. However, this information will vary from service to service.

The website will then search its database for records on the person. The results will include criminal records, driving records, and any other information that is available. It’s crucial to note that not all information will be available on every person. The free background check website will only have information that’s publicly available.

What To Do With the Information You Find

Once you’ve found the person you’re looking for on the free background check, you may be wondering what to do with that information. This all depends on why you were doing a background check. Were you looking into a potential date? Or maybe a business partner?

If you’re looking into a potential date, consider what you’ve found. If there are no red flags, you should be prepared for a successful first date. However, if you’ve found a criminal history, you may want to share the information with friends or family. They can help you make a decision about whether or not to continue seeing this person.

If you’re looking into a business partner, you’ll want to review the information and make sure it’s something you’re comfortable with. You may also want to share it with your lawyer to get their opinion.

Background Check the People You Need

Overall, doing a background check on someone else is important to make an informed decision about whether or not to trust them. By looking into a person’s criminal history, contact information, and other personal information, you can get a better idea of who they are and whether they may be a risk to you or your loved ones.

The Different Types Of Law You Can Practice

Most people don’t become lawyers overnight. It takes years of hard work and dedication to the field. You may be wondering what are some of the most common types of law. This article will give you an overview of some of the main types of law that lawyers practice. Keep reading to learn more.

Personal Injury Law

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A personal injury lawyer is a lawyer who represents people who have been injured, physically or psychologically, due to the negligence or wrongdoing of another person, company, or government agency. Canadian personal injury lawyers Calgary locations, typically practice in a particular area of law, such as product liability, medical malpractice, automobile accidents, or workplace injuries. A personal injury lawyer’s job is to represent their client’s best interests, which often means seeking the maximum possible compensation for their client’s injuries. Personal injury lawyers may also work to negotiate a settlement out of court or file a lawsuit on their client’s behalf. One of the best ways to become a personal injury lawyer is to gain experience in the courtroom. This will give you the knowledge and skills you need to represent your clients successfully.

Contract Law

Contract law is a specific type of civil law. It governs the rights and responsibilities of parties to contracts. A contract is an agreement between two or more people that creates a legal obligation. The terms of a contract must be unambiguous. If a party breaches the contract, they may be liable for damages. Contract law is fundamental in business, where agreements are often made orally and must be enforced through litigation.

Corporate Law

Corporate law is the area of law that governs the formation, operation, and dissolution of corporations. It includes forming a company, issuing shares, shareholder agreements, and bankruptcy. It also covers topics such as director responsibilities and takeover regulation.

Financial Law

Financial law is the area of law that governs the financial sector. This includes laws regulating banks, securities, and other financial institutions. Financial law also has laws governing bankruptcy and insolvency. Bankruptcy is the process by which a debtor can seek relief from their debts. Insolvency is when a company cannot pay its debts as they come due. Financial law also covers taxation, contract formation, and commercial litigation.

Entertainment Law

Entertainment law is a broad area that encompasses several legal disciplines, including contract law, copyright law, and trademark law. In general, entertainment lawyers represent clients in film and television, music, publishing, and other areas where intellectual property is important. They may work on contracts for producing or distributing films or television shows, negotiate licensing agreements for copyrighted materials, or help protect trademarks and trade secrets. Entertainment lawyers must have a strong understanding of business and legal concepts to represent their clients effectively.

Become a Lawyer

While many people choose to pursue a legal career straight out of law school, there’s no reason you can’t do it later in life. Becoming a lawyer after 30 holds several benefits to doing so and there are a few things you can do to start your career. If you decide to become a lawyer, you’ll need to take the LSAT. This is the standardized test that all law schools require for admission. You’ll also need to select the right law school. Once you’ve been accepted to a law school, it’s time to prepare for the bar exam. This is the test that all lawyers are required to pass to practice law. The bar exam can be challenging, but with enough preparation, it’s achievable.

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There are many different types of law that a lawyer can practice. However, the most important thing to remember is that lawyers should be knowledgeable in all areas of law to represent their clients effectively.

iTop Screen Recorder – A Fantastic Free Screen Recorder

iTop Screen Recorder - A Fantastic Free Screen Recorder

A free Windows screen recording tool called iTop Screen Recorder has just been released, according to iTop. It has no time limit and no watermark. With it, recording any part of the display is greatly feasible.

Additionally, users may encounter frequent problems while using screen recorders, such as a challenging user interface, a noticeable watermark on films, or a relatively short recording time. Some of these issues were resolved and video recording became fluid with iTop Screen Recorder. When users wish to record video chats, create YouTube tutorials, or capture online gaming highlights, this software elevates screen recording to a new level.

Overview of iTop Screen Recorder?

With the webcam, speaker, and microphone turned on, the iTop Screen Recorder records any area of the screen. supports high-quality video with a configurable bitrate, 60 frames per second, and a 4096 by 2160 (HD) video size option.

This screen recorder tool allows video gamers to capture 2D/3-D games in excessively high quality. use a hardware-extended H.264 encoder to improve recording. Users can save audio in formats including MP3, AAC, and AC3 as well as video in common file types like MP4, AVI, FLV, and GIF. It enables you to condense and edit the video before instantly uploading it to YouTube, Facebook, Vimeo, Instagram, Google Drive, and Dropbox.

Great Characteristic

The following features of this software stand out among others:

  • Flexible Screen Capture: You can start recording from any location on the screen. It is possible to record a specific section of the screen in addition to the entire display.
  • Recording from a Web Camera: In addition to being possible to create the regular screen recording that is available on any computer, utilizing a Web Camera also helps. With this option, you might make a wide range of instructional.
  • The movies received are of the highest caliber and are recorded instantly in HD. You could watch movies that were clear and flowing.
  • Screenshots while recording: It is feasible to take one or more screenshots while the recording is going on. Each person can quickly choose the items they require at any time.
  • Numerous output codecs are supported The most popular video codecs can be used to generate videos, and switching between formats is also an option.
  • Audio insertion on the screen: Audio can be used to follow videos. Among other changes, you can use the sounds produced by the gadget or those obtained via a microphone.

Conclusion

The Product Manager of iTop stated, that iTop is committed to disseminating free, simple, and trustworthy tools. Customers requested an eco-friendly, easy-to-use video recorder, therefore we introduced it. I believe that the iTop Screen Recorder will let users capture videos effectively and with enjoyment. Anyone having this software will have no problem with how to record Zoom meeting.

And with the release of iTop Screen Recorder 3.0, this screen recorder provides users with a free video editor, which gives a one-stop solution to edit video and record screens easier and faster.

METALWORK FROM PUNJAB GETS UNESCO RECOGNITION

How does it feel when you take up the responsibility to carry forward the legacy that generates hardly any income and that makes its way to the UNESCO list of intangible cultural heritage of humanity?

Well, it is difficult to imagine and hard to believe when it happens. The traditional art of utensil making in the small town of punjab, Jandiala Guru has been recognised by UNESCO in the list of intangible cultural heritage of humanity in year 2014. Thatheras community of Jandiala Guru in Punjab has preserved the centuries old metalwork from generation to generation and it is more of a social and cultural identity for them rather than means of livelihood.

History: It is said that Maharaja Ranjit Singh, a sikh ruler during the first half of 19th century encouraged the artisans from various fields to settle around Amritsar. Thatheras might have come to Punjab during that time and after partition, muslim metalworkers of this art went to Pakistan and Hindu and Sikhs remained in India.

Raw materials used: The principal metals used are brass and copper along with certain alloys. The utensils made are known for health benefits as they enhance the absorption of nutrients in the body.