Delineation of watershed in Amravati tehsil using geomorphological investigations through Remote Sensing and GIS techniques

Khadri S.F.R*, Sachin Thakare and Pooja Surkar

  Abstract:

In this study an attempt has been made to understand various geomorphological factors controlling the various landforms which in turn helpful in the delineation of watershed in Amravati tehsil through remote sensing and GIS techniques. The study area exposes part of Pedhi River and Kholad River which is a part of Wardha Watershed. The present investigations have helped to understand the groundwater potential as well as nature of the watershed with the help of detailed geomorphological investigations. Satellite remote sensing data as well as topographic data has been widely utilised in this study to identify the watershed and groundwater potential zones with the help of latest available techniques.

The results of the present study demonstrate the presence of various hydro geomorphological zones showing their groundwater potentialities which vary from excellent to poor. The study area covering Pedhi watershed shows excellent to good ground water quality whereas the Kholad and Kapasi watersheds show moderate to poor ground water quality. Overall, the present study demonstrates the useful ness of remote sensing and GIS techniques in the delineation of potential aquifers in the region which plays a major role in the sustainable   management of water resources in the Amravati region.

Key Words: Remote Sensing, GIS, Geomorphology, Watershed, Satellite, Topography.

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Introduction:

A watershed can be defined as the area of land that drains to a particular point along a stream. Each stream has its own watershed. Topography is the key element affecting this area of land. The boundary of a watershed is defined by the highest elevations surrounding the stream. A drop of water falling outside of the boundary will drain to another watershed (Sewickley Creek Watershed Conservation Plan, 2003). From a planning standpoint, watershed is considered the most ideal unit for analysis and management of natural resources. For optimal use of environmental resources in a region, integrated watershed development approach is still viewed by many to be the most ideal as it helps in maintaining the ecological basis of resources utilization (Sahai 1988). Geomorphology is defined as the science of landforms with an emphasis on their origin, evolution, form, and distribution across the physical landscape. The science that deals with surface features of the earth, their forms, nature, their origin and development is termed as geomorphology. DAVIS (1912) first projected the concept of geomorphic cycle. According to bauling (1950), the role of factors that are important the geomorphology are lithology, stratigraphy, climatic variation and the regional basis for the development of landforms. The use of remote sensing technology for Geomorphological studies has definitely increased its Importance due to the establishment of its direct relationship with allied disciplines, such as geology, soils, vegetation/Land use & hydrology.

Geomorphological mapping involves the identification and characterization of various landforms and structural features. The various landforms can influence a conservation area in many ways like slope gradient, elevation and aspect, affect the quantity of solar energy, water, nutrients and other materials, while the slope affect the flow of materials. Slope is also the deciding factors of intensity of disturbance, such as fire and wind, which are strongly influenced by the pressure of vegetation (Swanson et al 1988).

Study Area:

Amravati Tehsil basically part of Amravati city and the villages around it lying between 220 45” N to 210 20” N and 770 32” E to 780 02” E. Amravati is District place and major city in Vidharbha region. Amravati names comes from Hindu goddess “Ambadevi”, in Mahabharata epic Amravati is a capital of Vidarbha Naresh, and it is a part of Varhad (Berar).

Geography:

Amravati Tehsil is bordered with Achalpur tehsil as well as Murtizapur Tehsil in North direction and Chandur Bazar Tehsil touches the boundary in east and west direction. Wardha River is naturally separate Amravati District from Wardha District. Wardha River is a major River of Vidarbha region which is join Painganga River in the boundary of Marathwada. Pohra Malkhed is protected forest area in Amravati. The average elevation is 543m from MSL.

Climate:

Climate of Amravati Tehsil is hot and dry, April to June Month having extremely heat and temperature goes to 450 C as well as winter season temp goes down 110 C which shows temperature variation, Rainy season start from end of June Month to September in an average.

Soil:

There are three main types of soil present in Amravati Tehsil which is-

  • Deep Black Soil b) Medium Black Soil           c) Shallow black Soil

Crop pattern:

Amravati Tehsil is having different types of Crop Pattern such as Cotton, Sorghum (Jawar), Green Gram (Moong), Soybean etc. but Amravati tehsil as well as whole District is famous for Orange (Citrus Spp.)

 Rail/Road:

In Amravati tehsil Badnera is Major Railway Station of Central Railway. National Highway 6 is passed through the Amravati Tehsil.Fig.1 shows the location of Amravati Tehsil.

Fig. 1 Location Map of Study Area

Materials and Method:

Data Used

  1. Toposheet Approved by Survey of India Having 1:50000 scale
  2. Satellite Imagery LISS data having 23.5m resolution
  • ERDAS Imagine Remote sensing Software
  1. ARC GIS Software

 

 

Methodology

 

 

Fig.2: Flowchart showing the methodology used for Watershed

Software used:

  • Arc GIS 10: This software has been developed by ESRI Inc. it is one of the leading software for desktop GIS and mapping. Arc GIS gives the power to visualize, explore, query, and analyze data geographically. In this project Arc GIS has been used to display raster map, digitizing different features and querying the data for finding the attributes for any feature on map. Arc GIS Spatial Analyst is a tool which helps in analysis and understanding of spatial relationships in our data. Reclassify tool has been used to reclassify different data and raster calculator has been used for overlay analysis and calculation of final results.
  • Generation of contour map: Contours are polyline that connect points of equal value of elevation. The elevation points were prepared from toposheets on a scale of 1:50000 collected from Survey of India (SOI). The collected toposheets were scanned and registered with tic points and rectified. Further, the rectified maps were projected. All individual projected maps were finally merged as a single layer. The contours were digitized with an interval of 10m. The contour attribute table contains an elevation attribute for each contour polylines. The contour map was prepared using Arc Map of Arc GIS 10. Contour map is a useful surface representation because they enable to simultaneously visualize flat and steep areas, ridges, valleys in the study area.

Fig. 3: Contour Map of Amravati Tehsil

  1. Generation of digital elevation model (DEM): A DEM is a raster representation of a continuous surface, usually referring to the surface of the earth. The DEM is used to refer specifically to a regular grid of spot heights. It is the simplest and most common form of digital representation of topography. The Digital Elevation model for the study area was generated from the Tin.

Fig. 4: Digital Elevation Model of Amravati Tehsil

  1. Generation of slope map: The Slope function in Arc GIS 10 calculates the maximum rate of change between each cell and its neighbors. Every cell in the output raster has a slope value. The lower the slope value indicates the terrain is flatter and the higher the slope value, the steeper the terrain. The output slope raster was calculated in both percent of slope and degree of slope. Slope map was prepared from the DEM.

Fig. 5: Slope Map of Amravati Tehsil

 

  1. Generation of watershed: Watershed of the study area was demarcated using the software Arc GIS. Drainage pattern was taken as the input data.

Fig. 6: Drainage Map of Amravati Tehsil

 

Fig. 7: Water body of Amravati Tehsil

Fig. 8: Watershed of Amravati Tehsil

  1. Ground Potential zones map: Ground Water Potential Zones map of Amravati Tehsil Shown in fig. 9 having four different types of zone, they are Excellent, Good, Moderate and Poor. The Ground Water Potential Zone of Study area generated with the help of drainages, geomorphology and land use land cover with integration of Remote Sensing and GIS technique as well as Geology of that area plays an important role. Geomorphology of the study area having alluvial plain, Denudation Hills and Platues. During weighed overlay analysis, the ranking has been given for each individual parameter of each thematic map and weights of 25%, 35%, 30% and 10% were assigned according to their influence for Soil, Hydro-geomorphology, Land use/Land cover, and Slope themes respectively and obtained the ground water potential zones in terms of Excellent, Good, Moderate and Poor zones in the form of a GIS map.

Fig. 9: Ground Water Potential Zone of Amravati Tehsil

 

  1. Geomorphology Map: Geomorphology as a science developed much later than geology although several aspects of geomorphology are embedded in geological processes. Geomorphology deals with the genesis of relief forms of the surface of the earth’s crust. Geomorphological mapping and necessary supporting data are crucial to developing countries that are usually under severe environmental and demographic strains. Approaches and methods to map the variability of natural resources are important tools to properly guide spatial planning. In this paper a comprehensive and flexible new geomorphological combination legend that expands the possibilities of current geomorphological mapping concepts. The piece-by-piece legend forms a “geomorphological alphabet” that offers a high diversity of geomorphological information and a possibility for numerous combinations of information. This results in a scientific map that is rich in data and which is more informative than most previous maps but is based on a simple legend. The system is developed to also be used as a basis for applications in GIS.
  2. 10: Geomorphological Map of Amravati Tehsil

Results and Discussion

Five major watersheds were identified in the area. The area occupied by the largest watershed is 167 Sq.km and it falls under the Sub-watershed category which covers around 66.01 % of the area under study, the second watershed has an area of 37 sq km and this also falls in the sub-watershed category and covers around 14.62 % of the study area, the third watershed has an area of 35 Sq.km and falls in the category of Micro-watershed occupying about 13.83 % of the study area. There are two small watersheds having an area of 5 Sq. Km. and 9 Sq. Km respectively falling in the category of Mini-watershed and covers around 4% of the study area

  • DEM is the 3-D presentation of the surface derived by the interpolation of contour map. It represents x, y and z-axes in pixel size of the order 23.5 meters. The altitude or z axis ranges from 291 meters to 466 meters above sea level
  • Digital slope was derived from DEM on pixel size of order 23.5 meters
  • Ground water potential zones were identified on the basis of slope of the area. Five classes i.e. very good, good, moderate, poor, very poor, were identified. Most of the area comes under very good and good ground water potential zones. The area which has 1-3% slope has very good ground water potential due to nearly flat terrain, area having 3-5% slope has good ground water potential due to slightly undulating topography and some run-off, area with 5-10% slope has moderate ground water potential because these areas have relatively steep slope leading to high run-off, areas with 10-15% and 15-35% slope has poor ground water potential due to steep slope and higher run-off

Geomorphology:

Geomorphology as a science developed much later than geology although several aspects of geomorphology are embedded in geological processes. Geomorphology deals with the genesis of relief forms of the surface of the earth’s crust. Certain Natural Processes are responsible for the forms of the surface of the earth. The earth’s surface forms are primarily due to hypo gene or endogenous processes, which include diastrophism, leading to geologic structure, tectonic activity and volcanism leading to volcanic landforms.

Alluvial Plain:

An alluvial plain is a relatively flat landform and created by the deposition of highlands eroded due to weathering and water flow in study area. The sediment from the hills is transported to the lower plain over a long period of time. It identified on the imageries dark reddish moderate to fine texture due to agriculture activities. Alluvial deposits of the area constitute gravel, sand, silt or clay sized unconsolidated material. The area under alluvial plain cover in geomorphological map is 246 sq km.

Denudational Hills

Denudetional hills are the massive hills with resistant rock bodies that are formed due to differential erosional and weathering processes. These hills are composed of Vindhyan sediments which are fractured, jointed having no soil cover moderate to steep slope. On the satellite image, these landforms were identified by light or dark brownish with mix green color due to thick forest cover. The area under Denudetional hills cover in geomorphological map is 32 sq km.

Structural Hills

Structural hills are representing the geologic structures such as- bedding, joint, lineaments etc. in the study area. They are located in the eastern parts of the study area having greenish and reddish tone with rough texture on the satellite image. The area under structural hills cover in geomorphological map is 3 sq km.

Flood Plain

A flood plain is an area of land that is prone to flooding. People realize it is prone to flooding because it has flooded in the past due to a river or stream overflowing its banks. A flood plain usually is a flat area with areas of higher elevation on both sides. The area under flood plain cover in geomorphological map is 1 sq km.

Habitation Mask:

A habitation Mask is an area of land that is occupied by human being. It is human settlement area. It is defined as an area of human habitation developed due to non-agricultural use and that which has a cover of buildings, transport, communication utilities in association with water, vegetation and vacant lands. The area under Habitation Mask cover in geomorphological map is 118 sq km.

Plateau:

A plateau is an elevated land. It is a flat topped table standing above the surrounding area. A plateau may have one or more sides with steep slopes. The area under plateau cover in geomorphological map is 458 sq km.

Water Body:

It is an area of impounded water, areal in extent and often with a regulated flow of water. It includes man-made reservoirs/lakes/tank/canals, besides natural lakes, rivers/streams and creeks. The area under water body cover in geomorphological map is 32 sq km.

References:

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  6. Karunali Vora (2011), “Application of RS and GIS in Watershed Land use Development of Sabarmati River of Ahmedabad, Gujarat, India”, National Conference on Recent Trends in Engineering and Technology.
  7. Krishnamurthy J and Srinivas G, Role of geological and geomorphological factors in groundwater exploration: a study using IRS LISS data, International Journal of Remote Sensing 16(14), 1995, pp 2595–2618.
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  11. Richard John Huggett (2007) “Fundamentals of Geomorphology”
  12. Sahai (1988), “Coastal Environment”,
  13. Sewickely Creek Watershed Conservation Plan (2003) “The Pennsylvania Rivers Consevation program”
  14. Welch R. 3-D Terrain Modeling for GIS Applications. GIS World. 3 (5) 26-30. 1990
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  16. Yongheng MA (2004), “GIS application in Watershed Management”, Nature and Science, Vol.2

The Study on Influence of Psychological and Socio Cultural Factor on the Share Market Operations. Reference to Batticaloa District, Eastern Province, Sri Lanka.

Revathy 

Stock market is an important part of the economy of a country. The stock market plays a pivotal role in the growth of the industry and commerce of the country that eventually affects the economy of the country to a great extent. That is the reason why, the government, industry and even the central banks of the country keep a close watch on the happenings of the stock market. The stock market is important from both the industry’s point of view as well as the investor’s point of view.

This study focuses the influence of psychological and socio cultural factors to implement on stock market in Batticaloa District in the Eastern part of Sri Lanka. This study was conducted with two research objectives: to find out the degree of psychological characteristics of potential investors regarding the stock exchange and to evaluate the level of support of socio culture environment to implement in share market.Self motivation, perception and attitude is the dimension of identifying the psychological characteristics. Social culture factors are including language skill, brokers support and culture support to mature the socio culture supportive.The study was conducted among the potential investors reside in the various part of the Batticaloa District. The data were collected from the 100 sample of people. The proportionate stratified random sampling method was used to select the sampling units and the structured questionnaire was used to collect the data. The data were analyzed using Univariate Analysis and Bivariate analysis techniques. The unit of analysis was individual person.

Finding of the study revealed that respondents (potential investors) were moderate level supportive to implement the stock exchange as indicated by the degree (measured as mean value) of their psychological characteristics (Self motivation 3.5), perception (3.4), and attitude (3.4). Socio cultural environment (3.17) was moderate level influence. In overall this study was find out moderate level supportive to implement the stock exchange in Batticaloa.

Keywords: Investment, Psychology, Stock Exchange, Investor, and Socio Culture Environment

 

 

  1. INTRODUCTION

An island nation situated at the Southern tip of India, Sri Lanka is often referred to as the Pearl of the Indian Ocean. With the end of a bitter three decade long civil conflict, the country is taking advantage of new found peace and stability and growing economic prosperity to make its mark as a global logistics center.

Increased political stability is laying the way for strong growth on investment as the Government formulates long term robust development plans to drive economy wide sustainable growth.

Our nation is developing nation and agricultural one for hundred years due to our capability of resources, gain knowledge and technology requirements even we greater than some nations. If we want to become leading one we should change our habits of investment.

Eastern province is a one of the nine provinces in Sri Lanka. The Batticaloa is a one of the district in Eastern Province. Our society based on knowledge income and saving has an essential role and making the most valuable effects by using financial system at an economic entity level.

The fundamental factors such as economy, industry and company analysis play a key role in investment decision process. In earlier there are few ways to invest their money for more money such as purchasing land and gold, invest in education and business ,life insurance, bank deposit share market etc.. But now there are twenty sectors for investment in stock exchange. Each and every sector is important to develop the nation.

The word Investment refers to the deployment of surplus funds either in the financial assets or in the physical assets with the expectation of getting an optimum return in future. R.Jayaraman, Dr.G.Vasanthi, M.S.Ramaratnam, (JBM&SSR Volume 3 ,2014).

These are under the stock exchange there are twenty sector to invest the money which is functioning under the capital market. First we understand the capital market. The Financial Market, which is the market for credit and capital, can be divided into the Money Market and the Capital Market. The Money Market is the market for short-term interest- bearing assets with maturities of less than one year, such as Treasury bills, commercial paper, and certificates of deposits. The major task of the Money Market is to facilitate the liquidity management in the economy. The main issuers in the Money Market are the Government, banks and private companies, while the main investors are banks, insurance companies and pension and provident funds. The Capital Market is the market for trading in assets for maturities of greater than one year, such as Treasury bonds, private debt securities (bonds and debentures) and equities (shares). The main purpose of the Capital Market is to facilitate the raising of long-term funds. The main issuers in the Capital Market are the Government, banks and private companies, while the main investors are pension and provident funds and insurance companies.

 The Financial Market can be also be classified according to instruments, such as the debt market and the equity market. The debt market is also known as the Fixed Income Securities Market and its segments are the Government Securities Market (Treasury bills and bonds) and the Private Debt Securities Market (commercial paper, private bonds and debentures). Another distinction can also be drawn between primary and secondary markets. The Primary Market is the market for new issues of shares and debt securities, while the Secondary Market is the market in which existing securities are traded. (http://www.cse.lk/static/introduction

Investment, first of all we will learn here that what Investment is? Is Investment just a money or capital? Is Investment just a part of your salary or Income? We will answer all these questions in a single line that Investment is that part of your money whose nominal value increases along with the inflation or time to increase its real value. We will learn some benefits of investing which you must know before investing in stock market.

The part of money which you park in some avenues like Bank Deposits, Real Estate, Jewellery or Stock Market to get some return on that capital in future is also known as Investing or Investment.

There are many Instruments of Stock Market called Securities like Shares, Bonds, Debentures etc. and this stock market have its own benefits in his own way for every person who invest in stock market. We will discuss here the advantages and the benefits of investing in Stock Market which you must know before Investing in stock market.

Easy Liquidity: It is the very first benefits of investing, In stock market shares and securities are traded in very high volume which make it a volatile market so there is very easy liquidity in stock market, like if you want to turn your investment in stock market into cash then you can do that very easily. Flexibility: Investing in stock market is very flexible like the market has ups and downs in prices at every trade session, price of stock market moves with the rapidity and flexibility of this market.

Regulatory Framework: Stock Market works under some regulatory framework to protect and safeguard all its investors. For example: In Sri Lanka the Securities and Exchange Commission (SEC) works as a Regulatory Framework Body to safeguard all investors. Maximum Returns: According to the long term perspective it is found that Investing in Stock Market gives maximum returns. For example:

Business Taste: Well, According to me it is the best benefits of investing in stock market you can ever have, here from Business Taste I mean that when a person trades or invest in stock market everything is here works like a business a modern style business. Sole Proprietorship: If you invest in stock market then you are starting your own business where your investment is your capital, like the more your trade is in profit the more your business grows and you are the only person to run this business that is why investing in stock market is your sole proprietorship business.

While in the midst of important transformation to an industrialized economy, its traditional stronghold in the service industry is growing with simultaneous speed. The change in the mindset of the investor’s leads to change in the trend of investment ways. The investor’s sentiment may either be optimistic or pessimistic. The people sentiment and socio culture sentiment are complimentary to each other. Any change in social change lead to a substantial change in the investor’s behavior similarly any change in the investors’ sentiment leads to a substantial change for social culture environment.

At presently telecommunication, bank and industry and food & beverage sectors are very popular one in the capital market and several advantages on investing shares even in the Batticaloa district still there is so many traditional ways are following by the people on investment. Here share investment way is infancy investment way. It should be encourage due to globalization and survive in future change.

Therefore, I have intended to study the influence of social and psychological factors on implement in share Market in Batticaloa District.

  1. PROBLEM STATEMENT

The Sri Lankan share market continues to shine as one of the best performing ones. According to Bloomberg news service in 2009.CSE is one of the most modern stock exchange in South Asia a fully automated trading platform and market capitalization of over US$ 23 billion, it has been one of the best performing stock market in the world, with average daily turnover US$ 18 million. http://kenangasl.com/why-sri-lanka/colombo-stock-exchange-cse/

Batticaloa is one of the districts in Sri Lanka, Still now Stock Exchange did not located in Eastern Province. There are huge amount of lands, higher education institutes, big amount of population who are knowledgeable and so many financial institutions.

If the stock exchange will be establish in Batticaloa district, that gives great investment opportunity to public and it will lead to economic development.

Therefore this present study aims to find out the influence of psychological and socio culture environment to establish the stock market in Batticaloa district.

  1. RESEARCH QUESTIONS
  2. What is the degree of psychological characteristic of potential investors in stock exchange?
  3. To what extent the socio culture environment is favorable to implement in the stock exchange?

4.OBJECTIVES OF THE STUDY

  1. To find out the degree of psychological characteristic to implement in Stock Exchange.
  2. To evaluate the level of favorable of Socio Culture environment to implement in stock exchange.
  3. SCOPE OF THE STUDY

This research is possible to study level influence of psychological and Socio culture factors to implement the share market, based on gender, education, ethnic group, designation, monthly income level, and investors’ behavior of particular people who are living in Batticalo district.

Therefore the researchers have scope of this study to the Batticaloa district and also selected 100 people which use in proportionate stratified random sample size in Divisional Secretariat Divisions in Batticaloa district to carry out this research study.

 

 

  1. LITERATURE REVIEW

Psychological Characteristic

Investors are normally assumed to make their financial decisions rationally according to classical economic theories but some novice investors make unsuitable investment decisions based on irrational exuberance (Ricciardi, 2008).

The investor sentiment is primarily based on investor’s psychology. Individual expectation, Individual optimism, individual ability and individual confidence are the four major psychological components of investor sentiments. On other words the investors sentiments are run by individual expectation, individual optimism, individual ability and individual confidence (R.Jayaraman,Dr.G.Vasanthi.M.S.Ramaratnam, JBM&SSR 2014)

Psychological factors operating within individual partly determine people’s general behavior and thus influence their behavior as consumer. Primary psychological influence their behavior as consumer are perception, motives, learning, attitudes and personality and self concept. Even though these psychological factors operate internally, they are also very much affected by social factors outside the individual. (Pride M Ferrell .O. C, 2006)

Emotional development of children and is part of developmental psychology, the study of changes in behavior that occur through the life span. Cognitive psychology deals with how the human mind receives and interprets impressions and ideas. Social psychological looks at how the actions of others influence the behavior of an individual.

(http:/www.medterms.com/script/main/art.asp/articlekey)

The persons buying choices are also influenced by four major psychological factors motivation, perception, learning, and beliefs and attitudes. (Philip Kottel, 2005)

Consumer attitudes are composite of a consumer’s beliefs about feelings ,about behavioral intentions towards some “object “ – within the context of marketing , usually a brand, product category, or retail store. These components are viewed together since they are highly interdependent and together represent forces that influence how the consumers will react to the object.

 Consumer attitude are considered by many marketers to be accurate predictors of consumer behavior, making the study of attitude formation and change an important topic. Attitudes are learned tendencies to perceive and act in a consistent way toward a given objective or idea, such as a product, services, brand, company, store or spoke person. This definition emphasizes the impact on attitude of several of other concepts.

The attitude is a person’s enduring favorable or unfavorable evaluation, emotional feeling, and action tendencies toward some object or idea. People have attitudes towards almost everything: religion, politics, clothing, music and foods. Attitudes put people into a frame of mind: liking and disliking an objects, moving towards or away from it (Phillip Kottler

Socio Culture Environment

According to Kottler views culture factors exert the broadest and deepest influences on consumer behavior. Culture, subculture and social class, reference group, family and social roles and particularly important in buying behavior.

  1. METHODOLOGIES

Sample of the Study

 

The total population for the study was in Batticaloa district people. There are 100 people were  selected who are resident of Divisional Secretariat division in Batticaloa District (100%) as sample by using stratified random sampling method.

Data Collection Method

In considering objectives it was a cross – sectional one in the time horizon because data were collected in a one single time from the respondents but the unit of analysis was the people of the selected area in the Batticaloa district.

The questionnaire is a structure technique for data collection. The primary data were collected through questionnaires and interviews from the respondents. The questionnaire developed based on three parts, namely research information, personal information and investor’s behavior. In this research questionnaire is closed ended. In general closed questions are considered as more efficient and reliable than open ended questions. In the research one of the ordinal measures called “Likert’s five points rating scale” is used to require respondents to order their answers.

  1. Methods of Data Analysis

Data Presentation and Analysis

The data were analyzed by using univariate analysis and bivariate analysis techniques. In this case, the unit of analysis was individual person of selected area in Batticaloa district.

Method of Data Evaluation

Each variable is given a scale from 1-5 to show the extent of agreement, based on responses, univariate measures were calculated for each of variables. The mean value is lying in the range of 1-5. The range is explore the particular result of this study the range between 1 and 0.25 is express the low level influence for this study. The range between 2.5 and 3.5 is assumed moderate level influence on this study. The range above 3.5 to 5 is considered high level influence on this study. This decision rule is used to measure the level of influence. It shown in the table.

  1. Implication and conclusion

Psychological characteristic of people on Share Market operations in Batticaloa district.

Psychological Characteristic variable with three dimension including self motivation, perception and attitude are evaluated the influence of Psychological Characteristic of people on the share market operations in Batticaloa. We test through univariate analysis and bivariate analysis techniques. This outcome express the mean value is 3.4733 and standard deviation is 0.4524. It is shown in the table 3

If we want to invest in share market we should wish on the activities. That desire depends on our mind likewise involvement on share market operations also leads by our mind. The society should be support to run the business.

The first objective is obtained through the psychological characteristic variable. It is moderate level supportive on this study.

Extent of Social Cultural Environment Supportive to Invest on Share Market Operations.

Socio Culture variable with three dimensions are knowledge on share market, stock brokers support and cultural support. Those dimensions help to identify the influence of socio culture environment. We test through univariate analysis and bivariate analysis techniques. This outcome express the mean value is 3.1733 and standard deviation is 0.23915.

The second objective is obtained through the socio culture factors. It is moderate level supportive on this study.

Overall Result

 

Eventually when we observe the influence factors for an establishment of the stock exchange in Batticaloa district. Table 4   clearly discloses that influence factors are moderate level to establish the stock exchange in Batticaloa district.

  1. CONCLUTION AND RECOMMENTATION

To examine two variable of research we have used six dimensions. All research variables have been measured due to the nature of measurement and research objectives have been investigated with using of mean and standard deviation that summarized in Tables.

It is commonly believed that the investment decision of the investors is driven by the sentiment of investors. Investor’s psychological characteristic and socio culture trends were carefully indentified with the help of existing review of literature. The study has revealed that image factor has appeared as the most influence factor in determining investors decision making. Similarly individual optimism has become the key factor in influencing the sentiment of the investors.

In Batticaloa district there are many educational institutes those are higher education as university, college of education, teacher’s training college, international school and vocational training center even it is distant from share investment, there are low level of awareness and lack of stock brokers firm and information center on this type of investment. In any type of education should change the people and their society. These institutions can be change through subject of finance and investment. We can revolve the people’s investment pattern through provide psychological training as skill, attitude and knowledge development. This step change social culture environment due to most of them are more believe on educated people so if we change the educational society’s investment pattern other type of society also change into share market. Those are possible; the stock exchange will be established in Batticaloa district because visible services are more invited by the people. Based on this type of investment way some are known well some are unknown therefore, we assume this is a childhood investment way  in Batticaoloa, We state without building we cannot run the business perfectly based on our research.

Finally this study convey people are mostly involved all type of investment even experientially traditional investment is well known by the people than share investment because inadequate resources and deepest knowledge on this field. Psychological and socio cultural motivational factors are motivated the people to invest in share market so implementation is necessary one in Batticaloa district.

Reference 

  1. Alexander William, Gordon. J, Sharpe. F, Feffery v,bailey, Fundamental of investment ,3rd ed
  2. Barnewall,M.M(1987) Psychological characteristic of individual investors.
  3. Bhole L.M, (2004) Financial institution and market, 4th ed, publish by Tata Mcgrow –hill, New   Delhi,    5, 17.2-19.12
  4. Central Bank of Sri Lanka, (2008), Recent Economic Development -Highlight of 2008 and Prospect for 2009, Central Bank Publication
  5. Cornett and Saundress, (1998), Fundamentals of Financial Institutions Management, Irwin McGraw-Hill, New Delhi, pp26-29
  6. Daily news , Thursday November 5 2009
  7. Gary .Armstrong, Plip Kotler , Principal of marketing 5th ed
  8. E,(Oct 2000) Sri Lankas Securities market ,1st ed
  9. Kiran D. and Rao U.S. (2004), “Identifying Investor Group Segments Based on Demographic and Psychographic Characteristics”, MBA Project Report, Sri Sathya Sai Institute of Higher Learning
  10. Naresh,k.malhotra,satyabhusan Dash Marketing Research an Applied Orientation, ,5th edition,
  11. M, Ferrell, marketing 10th ed 2000, all Indian publisher & distributors Regd
  12. Peter S.Rose, (1986), Money and Capital Market, Printice Hall, London, pp 330-423
  13. Valarie A,Zeithul mary J Bitner , Ajoy Pandit Dwayne D gremler 2008 Service Markiting.
  14. Jayaraman, Dr.G.Vasanthi, M.S.Ramaratnam, A Study on influence of psychological factors on Investment Behaviour in Equity Investment,Journal of Business Mangement &Social Science Research(JBM&SSR Volume 3 ,2014)
  15. S, saravavel.P, (2005/2006) marketing research and consumer behavior

 

HRD and Management in Banking Sector

BHARTI VIJ

Abstract: Management of an organization plays an important role in designing Human Resource policies and their execution. It reflects the attitude of the top management about the ‘people’. Human Resource Development (HRD) has assumed considerable importance in the recent years. Be it a business organization, or a bank or an office, the development of human resources is necessary for its efficient and effective working. In an evolutionary process when developing economy struggles to attain higher levels of living. It can hardly over look the need of developing its human resources to meet bigger and developing new challenges of raising the quality of life of the masses. Human Resource development is a continuous process to ensure the development of employee competencies, dynamism, motivation and effectiveness in a systematic and planned way. HRD has been given due importance by all the organizations in India as it aims at developing all the employees of an organization in a planned manner to acquire and apply their existing capabilities as well as their inner potentials. The present study has been made to analyse and interpret HRD and Management in Banking Sector Industry in India. Major public sector bank SBI has been chosen for the study. The results show that the relationship between management and HRD quite good in this bank and improve in efficiency.

Key Words: HRD, management, People as Assets, Willingness, Commitment, Trust etc.

INTRODUCTION

‘People’ is the most important and valuable resource every organization or institution or institution has in the form of its employees. Dynamic people can build dynamic organizations. Effective employees can contribute to the effectiveness of the organization. Competent and motivated people can make things happen and enable an organization/institution to achieve its goals. Therefore, organization should continuously ensure that the dynamism, competency, motivation and effectiveness of the employees remain at high levels. Human Resource development is thus a continuous process to ensure the development of employee competencies, dynamism, motivation and effectiveness in a systematic and planned way.

T V Rao  (1991) in his work on Human Resource Development has defined HRD in organizational context as a process by which the employees of an organizational are helped in continues planned way to a) acquire or sharpen capabilities required to perform various functions associated with their performance or future expected roles b) develop their general capabilities as individuals & discover & exploit their inner potentials for their own and/or organizational development purposes and c) develop an organizational culture in which superior – subordinate relationship, teamwork & collaboration among the sub-units are strong & contribute to the professional well-being, motivation & pride of the employees.

HRD is concerned with the development of human resource in an organization. Development means improving the existing capabilities & helping them to acquire new capabilities required for the achievement of the corporate as well as individual goals.

Leonard Nadler of George Washington University (USA) who is acclaimed as the originator of the concept of HRD sometimes in the early seventies  defines it as a series of organized activities (such as training, education & development) conducted within specified period of time & designed to produce behavioral change.

HRD in Banking Sector

The core function of HRD in the banking industry is to facilitate performance improvement. Factors like skills, attitudes and knowledge of the human capital play a crucial role in determining the competitiveness of the financial sector. The quality of human resources indicates the ability of banks to deliver value to customers. HRM strategies include managing change, creating commitment, achieving flexibility and improving teamwork. Liberalisation has not only triggered changes in the whole economy, including the banking sector, but has also thrown up challenges for banks, in general, and public sector banks, in particular. Whether Human Resource Management (HRM), an important element in the business process evolution, post-liberalisation, has given a strategic telescopic focus is subject to debate. The primary emphasis needs to be on integrating human resource management strategies with the business strategy. HRM strategies include managing change, creating commitment, achieving flexibility and improving teamwork.

‘State Bank of India (SBI), with a 200 year history, is the largest commercial bank in India in terms of assets, deposits, profits, branches, customers and employees. SBI provides a range of banking products through their vast network of branches in India and overseas, including products aimed at NRIs. The State Bank Group, with over 16,000 branches, has the largest banking branch network in India. The Government of India is the single largest shareholder of this Fortune 500 entity with 61.58% ownership. SBI is ranked 60th in the list of Top 1000 Banks in the world by “The Banker” in July 2012.

Review Of Literature

A number of studies have been conducted with respect to Large Scale Industries on HRD practices in this bank. However, little effort has been made to study HRD practices in state bank of india.

Abraham 1988: 48-64, in his studies on HRD practices have been made in the past. A review of literature has been made to highlight the type of practices, other organizations are making so that a linkage could be established. HRD climate is an integral part of organizational climate.

Raman (1989:342-365) in his study on HRD experiences in State Bank of India underlines the main objectives of HRD for the bank is to create a climate of openness and trust, build a collaborative culture whereby everyone is an important member of an effective team, promote human capabilities and competencies in the organization, bring integration of individual and organizational goals, improve quality of life.

Usha Krishna (1986) explores the HRD sub-systems in the Sundram Fasteners Ltd. (SFL). The HRD unit there started working on organizational structure (focusing on clarifying reporting relationships, outlined key responsibility areas), manpower planning, placement, development oriented performance appraisal system, training and development, rewards and career planning.

Rao (1989: 210-25), Discussing the HRD initiatives in Steel Authority of India Ltd (SAIL) has mentioned that the areas were identified as ‘Priority of Action’ include- improvement in work culture, optimum use of installed capacity, increase in productivity, generate profits through control of costs, customer satisfaction.

Rao (1992: 350-371), in his analysis of 14 organizations, mentioned that L & T was the first to start integrated HRD system, inspiring other organizations to do so. Several organizations, however, made some innovations in the HRD Sub-systems. A Study conducted by XLRI centre for HRD in 1984 shows that HRD climate data was available for 6 organizations including Voltas , Jyoti Ltd. SBI, L& T , CGL, SBP and ICC. Examining the results, Rao and Abraham (1986: 73-85) reveal that L & T and Voltas have HRD climate to the extent of 60 per cent on 100 point scale and remaining 5 are in the middle range (around 50 percent).

Objectives of the Study

The study aims at achieving the following objectives.

  1. To study HRD and management in public sector bank in India i.e., State Bank of India.
  2. To study the subsystem relation to management and HRD.
  3. To study the role of management in developing human resources of their organizations.

Research Methodology

Banking sector is large one spread ever length and breadth of the country so we are constrained to limit our study to public sector banks i.e., State Bank of India.

For the purpose of the study the date has been collected on the basis of questionnaire which included questions on the perception of top management about its human resources and creating HRD climate in its organization. A sample of 120 respondents on random basis includes employees from both the selected banks. For the present study respondents were drawn from the various branches of the banks located at Ambala, Kurukshetra and Panchkula.

Statistical Analysis

The data was converted into scores by using 5- point scale. The data was tabulated and summarized by adding the scores of all the respondents and classified in two parts: The perception of the top management about its human resources and HRD Climate of the organization resulting there from. For the 1st part i.e. perception of the top management about its human resources, the opinions of the respondents have been presented on the 5 point scale by converting the respondents for each point of the scale into percentage. For the second part i.e. HRD Climate, the opinions of the respondents were sought on 13 parameters were added together to observe as to what type of developmental climate existed in the public sector undertakings under study. The opinions were converted into scores on 5 point scale. Average scale of 3 and around indicated a moderate tendency on that dimension existed in the organization where as score around 4 denotes „good‟ HRD climate on htat dimension. To make the interpretation easier, the mean score was converted two percentage score by using the formula: (Mean Score -1) x 25 = Percentage Score (Rao, 1991: 39). This was done by assuming that a score of 1 represents 0 percent, a score of 2 respondents 25 percent, a score of 3 respondents 50 percent, a score of 4 respondents 75 percent, and a score of 5 residents 100 percent. The percentage score thus indicated the degree to which the particular dimension existed in the company out of 100.

Limitations

As the study is limited to one public sector bank, its results cannot by generalized due to different management perception and HR practices in different organizations. Despite these limitations, the study provides insight into perception of the management about HR which can be used for further research in this area and can help the bank employees to improve HRD in their organizations and thereby increase their productivity and efficiently.

Analysis and Interpretation

The policy and philosophy of the management plays an important role in the development of Human resources in any organization. Effective management policy is, therefore, viewed as a subsystem of HRD. As indicated earlier, the opinions of the respondents have been analyzed to study the Perception of the Management about its Human Resources.

1 The Perception of the Top Management about its Human Resources

The opinions of the respondents on this subsystem on a number of variables including the importance given to Human Resources by the top management, management’s commitment to ensure employee development, willingness of the management to invest their resources for employee development, readiness of the people to help each other, team spirit, developing employee potentials, using employee potentials for career planning, enhancing inter-group competence, encouraging people to improve their capabilities, creating climate of trust, openness, collaboration, pro-activity, its commitment to bring in organizational change, and its awareness to the environment changes were obtained and analyzed as under:-

  1. A) Importance given to Human Resources by the Top Management

Top Management believes that human resources are extremely important and are needed to be treated more humanly in the organizations. Opinions of the respondents on this variable (Table-1: a) indicate that more than 33.83 per cent of the respondents sometimes true with the statement whereas 19.83 per cent of the respondents mostly true and rarely true with the statement. It indicates that the managements of this public sector undertaking consider the human resources in their organization to be extremely important to them. Further, 15.70 per cent of the respondents partially mostly true and partially not at all true with the statement indicating that some of the employees or the departments are not fully aware of the management policies or do not agree with them.

  1. B) Management gives importance to Human Resources

Top Management in State Bank of India believes that human resources are extremely important and are needed to be treated more humanly. More than 27.27 per cent of the respondents described the statement (Table-1: b) as almost always true; whereas 31.40 per cent of the indents expressed the statement to be sometimes true’.

  1. C) Development of Subordinates by the Superiors

Top Management in State Bank of India believes that human resources are extremely important and are needed to be treated more humanly. More than 27.27 per cent of the respondents described the statement (Table-1: c) as almost always true; whereas 31.40 per cent of the indents expressed the statement to be sometimes true’.

  1. D) Willingness of the Management to Invest their Resources for Employee Development

The management of State Bank of India seems to be willing to invest their time and resources for employee development. This view has been confirmed by 31.40 per cent of the respondents expressing it to be ‘sometimes true’(Table-1: d) where as 36.36 per cent of the respondents considered it to be ‘Mostly true’.

  1. E) Management helps juniors to learn their job

from the opinion of the respondents (Table-1: e), in State bank of India, seniors in this bank take active interest in their juniors and help them learn their job. There was good relationship between senior and juniors and they help each other in their job. 31.40 per cent of the respondent viewed this statement as ‘mostly true’ and 14.05 per cent of the respondents considered it to be ‘almost always true’.

  1. F) Creating Atmosphere of Trust and Openness

  From the opinion of the respondents (Table-1: f) it can be inferred that management of the organizations are creating an atmosphere of trust and openness. The employees in State bank of India are not afraid to express or discuss their feeling with their superiors. It appears that superior and subordinate relationships are good. 13.23 per cent of the respondents fully agreed with this view point where as 30.16 per cent the respondents considered the statement to be ‘Mostly true’. . In the opinion of the respondents of this bank, 56.44 per cent considered the statement to be ‘mostly true’, whereas 23.76 per cent considered is to be sometimes true and another 11.57 per cent felt it to be rarely true.

  1. G) Freedom to take Initiative (Pro-activity)

“Pro-activity” seems to exist in these units as evident from the opinions of the respondents State Bank of India, it appears that the organization partially allows the employees to take initiative and do things on their own without having to wait for instructions from superiors as 25.62 per cent of the respondents considered this statement(table-1: g) to be ‘mostly true’ and another 30.58 per cent of the respondents considered it to be ‘sometimes true’ indicating that in some of the departments there is lesser degree of freedom to take initiative. It may be due to the nature of work requiring precision and quality in these departments.

  1. H) Identification of Employee Potentials for Career Planning

The top management of Punjab National Bank makes efforts to identify and utilize the potential of the employees. In the opinions of the respondents of State Bank of India, were divided as 19.83 per cent of the respondents considered the statement (Table-1:h) to be ‘almost always true’ whereas 33.06 per cent of respondents considered the statement to be ‘sometimes true’. It can be inferred that employee potentials play an important role in their career development.

  1. I) Management guide and prepare for future responsibilities

In the opinion of the respondents, managers guide their juniors and prepare them for future responsibilities/roles they are likely to take up as 37.19 percent mostly true and 25.62 percent sometimes true in this statement(Table-1:i). The management helps them to find proper path for their role play in the future.

  1. J) Enhancing Inter-group Competence

A study of the Table-1(j) shows that a sizable number of respondents about 36.36 per cent of the respondents of State Bank of India were of the opinion that ‘manager’ in this organization believe that employees behaviour can be changed and people can be developed at any stage of their life by viewing the statement to be ‘mostly true’ whereas 26.45 per cent of them were of the opinion that the statement is ‘sometimes true’ (Table-1: j). This view indicating that management does not pay attention to the developmental needs of all the employees in the organization.

  1. K) Encouragement to Improve Employee Capabilities

  Employees are encouraged to improve their capabilities by the managements of the public sector undertakings. The managements believe that this will result in enhanced employee competencies, better performance and achievement of organizational goals. Employees are encouraged to experiment with new methods and try out creative ideas in State Bank of India. In the opinion of the respondents of this bank, 27.27 per cent considered the statement to be ‘mostly true’ where as 30.58 per cent considered is to be sometimes true and another 21.49 per cent felt it to be rarely true.(Table-1:k)

  1. L) Creating Team-spirit

‘Team spirit’ is of high order in State Bank of India as evident from the seems to be in the opinions of 34.71 per cent of the respondents who termed it as ‘mostly true’ another 17.36 per cent considered it to be ‘almost always true’. However, 27.27 percent of the respondents ‘sometimes true’ (Table-1:L) to it indicating that more efforts are needed in some of the employees or departments in these organizations.

                                                                        Table-1

From the above discussion, it can be inferred that in the present economic scenario of globalization, the public sector undertakings seem to be quite aware of the changes taking place in the world market. The increasing competition from the MNCs has necessitated improving employee competencies, efficiency and professionalism in their approach. The public sector undertakings are trying to develop employee potentials and creating a climate of change and development in their organizations. Much more is needed on their part to cut costs and build quality and efficiency. In the succeeding discussion efforts have been made to analyse the existing HRD in this organizations.

Conclusion

The following conclusions can be drawn on the basis of above analysis and discussion:

  1. Management policy is an important sub-system of HRD in both banks. In view of the respondents, the management of both public sectors in general believes that its human resources are important to them. In SBI, management policy is better than PNB. Further, it is evident from the opinions of the respondents that the management makes efforts to ensure that employees enjoy their work. It appears that development of subordinate is considered to be an important part of the job of the superiors in most of the cases. Further, management also invests its time and money for employee development to some extent as evident from the views expressed by the respondents.
  2. More than 60 per cent of the respondents in general agreed that the managements are making efforts for identifying and developing employee potentials. Further, these potentials are used for career planning of the employees. Employees are also encouraged to improve their competencies and management enables them to enhance their inter-group competence.
  3. The management is trying to build up developmental climate as evident from the opinions of the respondents. Nearly 65 per cent of the respondents stated that there exists climate of trust, co-operation, proactivity, openness and team work. It indicates that the HR development practices in these organizations are picking up due to the philosophy of the management.
  4. A study of the parameters indicates that the opinions of the respondents are closely associated on all these aspects which again strengthen conviction of the top management about its commitment for the development of its human resources.
  5. Existence of good HRD was observed in this public sector undertaking. It indicates that the management is building congenial atmosphere for all round development of the employees.

On the whole, the study reveals that the top management has a strong perception about the importance of its human resources that the organization cannot grow without the development of the people working in it and therefore, it is committed to invest its resources for their development. However, there is still a good scope for improvement as indicated earlier. The changing paradigms in HR need to be incorporated for better development of the HR and the organization. New concepts are to be practiced and new policies need to be framed for further growth of the organization.

References

Aurora Rajinder and VaziraniNitin G. (2001): “Management and Human Resource Development”, Pune: Everest Publications.

Bansal, M.P. (1991): “HRD in Public Enterprises”, RBSA Publishers, Jaipur.

Chauhan Daisy & Chauhan S.P. (2002): “Future directions for HRD: Aligning the HR Function To Organizational Goals”, Management & Change, Vol.6 No. 2 (Winter 2002)]

Jain, V K, Singhal, K C, Singh, UC (1995), “HRD Sub-Systems at the top Management Level”, South Asian Journal of Management, April-June.

Jain, V. K., HRD Practices in Indian Industries, Anmol Publications, New Delhi, 1996.

  1. K. Jain, “HRD Climate Factors in Indian Industries – A Case Study”, International Journal on Development Research, December, 2013.

Rao, T.V., Readings in Human Resource Development, Oxford & IBH Publishing Co. Pvt. Ltd., New Delhi, 1991.

Reddy A. Jagan Mohan (2006): “HRD: Origin, Concept and Future”, PJMR, Vol.10, No.1 & 2, April-Oct. 2006.

Sadri Jayashri (2006): “HRD in the Era of LPG”, Personnel Today, Oct-Dec. 2006.

Singh, Anil Kumar (2005), “HRD Practices and Philosophy of Management in Indian Organizations”, Vikalpa, Vol. 30 No. 2, April-June.

Swarajya, Laxmi C. (2005): “HRD in select public enterprises in Andhra Pradesh”, Discovery Publishing House, New Delhi.

 

Human Resources Management in Nigerian Tertiary Institutions: The Obafemi Awolowo University Experience

 

Jegede Charles Temitope 

 

ABSTRACT

Human Resources are the life blood of an organization. They are endowed with discretionary decision-making power and thus have competitive advantages over other resources. This paper examined human resources management in Nigerian tertiary institutions with a view to examining the challenges facing human resources management in Obafemi Awolowo University Ile-Ife of Nigeria. This study was necessitated by the need to ensure improved organizational performance and attainment of objectives as higher institutions of the 21st century. Both primary and secondary sources of data were utilized for the study. Primary sources of data were collected through structured questionnaires. Secondary sources of data were from internet sources, journals, books, unpublished theses among others on the field of human resources management and higher education administration.  A total of 180 questionnaires were distributed to members of staff drawn from all the four unions in Obafemi Awolowo University, Ile-Ife, Nigeria. Data were analysed using descriptive statistics The findings from empirical studies revealed that they are many challenges of human resources management in Nigerian tertiary institutions such as inadequate funding, violent trade unionism among staff, ambiguity in policy interpretations, low productivity, poor quality of work life, poor health and safety at work among others. The study concluded that these challenges of human resources management in higher institutions should be addressed in order for Nigerian tertiary institutions to attain their objectives as institutions of the 21st century.

Keywords: Challenges, Human Resources Management, Organizational Performance, Tertiary Institutions.

INTRODUCTION

Human resources are the life-blood of any enterprise or institution. They combine other resources in the right mix to formulate appropriate strategies for the accomplishment of the desired objectives of the enterprise. This important attribute of HR assist the enterprises to make rightful decisions and respond effectively to the threats and opportunities within the environment of the organization (Farant, 1982: Gerald, 1995; Hanif, 2002). Thus the enterprise depends highly on its HR for success and survival. This dependence continuously   increases the complex and turbulent nature of the business environment of this century (Anyim and Ikemoria 2011).

According to Ogunsaju (2006), human resource management is the effective mobilization of human resources based upon appropriate recruitment, selection, training and placement of appointed staff in order to achieve the organizational set down goals and objectives. Human resources are useful tools employed in harmonizing the needs of the employees with goals and objectives of the organization on a continuous basis (Akintoye et al, 2008).

The success of an organization is not only determined by the quality of personnel available but how well these human resources harnessed and coordinated towards, realizing the goals of the organization (Vance, and Paik, Y. 2006).

It is on this note that the study examined human resources management in Nigeria tertiary institutions with a view to understanding the challenges facing human resources management in Obafemi Awolowo University Ile-Ife, Nigeria.

Objectives of the study

The objectives of the study are to

  1. review literature on human resources management
  2. examine the challenges facing human resources management in Nigeria tertiary institutions; and
  • suggest ameliorative measures to alleviate the challenges of human resources management in Nigeria tertiary institutions.

Literature Review

Nakpodia (2010) defined human resource management as part of management, which is concerned with people at work and with their relationship within the organization. London Institute of personal Management (1963) described human resource management as “the responsibility of those who manage people as well as descriptive specialists in management. This recognition acknowledged that human resource management is a distinction function of management in any public or private organization. The Personnel and Industrial Relations defined human resource management as “the process of developing, applying and evaluating policies, procedures, methods and programmes relating to the individual in an organization.

Human resources are saddled with the responsibility of designing and implementing policies and programmes that will enhance human abilities and improve the organizations overall effectiveness. The human resources practitioners play four critical rules in an organization or institution. They are to

  1. create and implement policies of an organization
  2. offer advice and counsel the employees on matter ordering on productivity, safety at work,

    or career among others.

iii. control of human resources programmes and laid down procedures; and

  1. provide services that assist line managers in performing their job or serving the organizational

     units.

Challenges of Human Resources management in Nigerian Tertiary Institutions

Anyim et al. (2011) identified the major factors militating against effective human resource management in Nigerian higher institutions. They include

  1. Poor productivity of workers in Nigeria
  2. Poor quality of work life
  • Insecurity and hazardous environment
  1. Quota system in employment
  2. Labour dissatisfaction at work
  3. Changing role of government or state in industrial relations
  • Economic recession; and
  • Diversity of workforce

Owojori and Asaolu (2010) maintained that the problems of human resources management in Nigeria higher institutions include inadequate financing, violent trade unionism among staff, disagreement on policy matters, lack of trust and ambiguity in policy interpretations.

From the foregoing discussion, it can be deduced that the problems militating against effective  of human resources management in Nigeria tertiary institutions include the following:

Inadequate finance: – Lack of finance could be responsible for inadequate facilities such as office furniture and fittings, instructional materials, delay in salary delay/non-payment of allowances etc. which could result in face-off taking a variety such as confrontation and strike.

Violent trade unionism among staff: – Misinformation, misinterpretation or lack of good communication network could cause trade unions to be aggressive and get out of hand. This is one of the hindrances to human resource management in Nigeria higher institutions.

Lack of trust: – There is usually lack of trust between management and members of staff in higher institutions. This could result in poor communication or ambiguity in communication content and selection in our union.

Staff recruitment and selection: – According to Ogunruku (2010), the principle of recruiting the best staffs into higher institutions have been compromised, this has impacted negatively into the human resource management in Nigerian higher institutions.

 Dictation from the political class: – There have been worries over time about this the type of people that are appointed to represent the external community on the governing councils of higher institutions in Nigeria. Often times, they are basically and prepondently politicians without cognate knowledge of the higher institution culture and ethos. This political class could dictate policies to the disinterest staff. This causes internal conflicts in higher institution community.

Disagreement on policy matters:  Policy matters could be source or disagreement. Instances abound when discrepancy in salary/remuneration among staff of different unions (e.g. ASUU and NASU) have created problems for university management.

Methodology

A total of 180 questionnaires were distributed to members of staff drawn from all the four unions in Obafemi Awolowo University, Ile-Ife, Nigeria. Data were analyzed using descriptive statistics. All hand was on deck to ensure that are the accurate number of questionnaires distributed to respondents were collected accordingly.

The results of the findings from general profile of the members or staff and problems of managing human resources are illustrated in table 1 and 2 below.

The results of the findings from Table 2 show that majority of the respondents attest to the fact that human resource management face serious challenges which include inadequate finance, violent trade unionism, lack of trust, politicization of staff recruitment, dictation from the political class, disagreement on policy matters, insecurity and hazardous environment.

Conclusion

The study examined the challenges facing human resources management in Nigerian tertiary institutions. It also reviewed literature on human resources and problems of human resources  management in Nigeria tertiary institutions. Data were analyzed using descriptive statistics.

The study concluded that the problems facing human resources management in higher institution should be addressed in order for them to attain their stipulated objectives as institutions of the 21st century.

 

Recommendations

In the light of the crucial issues discussed, the paper recommends as follows:

  1. The government should provide adequate funding to higher institutions for proper maintenance of equipment, facilities and other expenditures of emergent need.
  2. There should be democratization of administrative processes in the Nigerian higher institutions.
  • Nigerian higher institutions must employ ICT in order to provide better human resource management service to their constituents and stakeholders.
  1. University autonomy on policy making matters should be encouraged and a consistent and effective communication network should actually be maintained.
  2. Staff welfare should be given priority to enhance greater productivity and cooperation.
  3. Management of higher institutions must ensure that there is good rapport and human relation between heads of the various departments, sections, units and their staff.
  • Higher institutions in Nigeria must look inward on ways of generating or improving on its internally generated revenue to complement government efforts.
  • Regular trainings should be organized for head of the various faculties, directorates, units, institutes, departments and sections in the art of personnel management.
  1. Finally, professional administrators should master their areas competently in order for

 higher institutions to have effective and efficient  human resources management.

References

[1] Akintoye, I.R., Adidu, F.I. Owojori, A.A. (2008). “Management and organization: A Book of

Reading” Akure: Tonygay Educational Publishers Ltd.      

[2]Anyim, F. C., Ikemefuma, C. O., Mbah, S. E. (2011) “Human Resource Management Challenges in Nigeria Under Published Economy” International Journal of Economics and

Management Sciences, Vol. 1, pp. 01-11.

[3] Farant, J. S. (1982) “Management or Higher Institutions” Lagos: Macmillan Publishers

[4 ]Gerald, P. B. (1995) ‘‘Administration of Higher Education’’ New York: Harper and Row

 Publishers

[5]Hanif, A. and Saba, K. (2002) “A Study of Effectiveness of Human Resources at Elementary

 Levels: Master Degree Thesis, Unpublished, Lahore: University of the Punjab.

[6] London Institute of Personnel Management, (1963) “Human Resource Management:An

Overview” An Address at Golden Jubilee of Institute of Personnel Management London.

[7]Nakpodia, E. D. (2010) “Human Resource Management in School Administration in Delta State,         Nigeria, Journal of Social Science 23 (3): pp-179-187.

[8] Ogunruku, A. O. (2010) “Excellence in University Administration in the 21st century: Nigerian Universities in Perspective” Birthday Lecture in honour of Chief Deji Adegbite (first

Registrar University of Ado-Ekiti).

[9] Ogunsaju, T. O. (2006) “Human Capital Management for Effective Corporate Governance” Paper      presented at a Workshop titled: Corporate Governance for Sustainable and National Development.

[10]Owojori, A.. A.. and Asaolu T .O. (2010), “Critical Evaluation of Personal Management Problems in the Nigerian School System” International Journal of Education Science, 2(1) pp.1-11.

[11] Vance, C.M. and Paik, Y. (2006) “Managing A Global Workforce: Challenges and Opportunities     in International HRM”. New York: Sharpe Publishers.

Observation on Social, Economical and Political status of Dalit Christians: A study in Puthukottai District.

                                 Mr. S. Yesu Suresh Raj                               

Mr. N. Sivasekaran

Abstract                                              

              This paper reviews the empirical study on Excluded people (Dalit Christians) in Indian Society. Dalit Christian is more painful and humiliating to compare than other communities because of the Caste of the society. Dalits who converted to Christianity did not escape the caste system which has a strongly fixed presence in Indian society.  The problem of Dalit has elicited considerable interest in the minds of researchers in recent times.  In this study main objectives is to identify the Justice, Social, Economical and Political status of Dalit Christians in Puthukottai District and to suggest a suitable action plan for their sustainable development. Tools for Data Collation In the present study data were both ‘primary’ as well as ‘secondary’ sources. The dates were collected primary sources constituted of the respondent of all age groups and the sample size was study has been drawn by using census method.  Total sample selected for the study are 9310 respondents, in this study would used family census method. The researcher was selected four Taluks in Puthukottai District and each four Taluks, ten areas have selected based village, urban, semi – urban in this method were selected areas. Design of the Study here, descriptive design will be used to describe the data. The collected data were analysed with the help of descriptive and simple percentage.  The collected data were analyzed to get a better understanding of the Justice, Social, and Economical and Political statues of Dalit Christains in Puthukottai district.

 

 

Key words:  

                Christians, people, Society, Dalit, conversion. Discrimination

  Introduction:

The word “Caste” originates from Spanish word ‘Casta’. Caste means ‘breed, race, and complex of hereditary qualities.’ The English word ‘Caste’ is an adjustment of the original term ‘Casta’.  According to Anderson, Parker and Williams “Caste is that extreme form of social class organisation in which the position of individuals in the status hierarchy is determined by basis of birth into a particular group”. Martindale and Monochest defined Caste as “an aggregate of persons whose share of obligations and privileges are fixed by birth, sanctioned and supported by religion and usage.

According to Henry Maine “Castes started as natural division of occupational classes and eventually upon receiving the religious sanction became solidified into the existing caste system. The caste system comes into being when it becomes an integral part of religious dogma which divides the people into superior and inferior groups with different responsibilities, functions and standards of living.”

According to Magasthens “It is not permitted to contract marriage with a person of another caste or to undertake an occupation other than ancestral nor for the same person to undertake more than one, except if he is of the Caste of Philosophers, when permission is given on account of dignity”.  The Indian caste system is systematically divided people bases on birth, the status of birth only give the richest life for all. Any one born in out of caste his definitely suffer untouchability.  No one could not escape the caste system. The Indian caste system is desired person life. This is give one sight pleasure life anther side burden or painful life.

Jatis /Varnas:

In ancient India, society member was systematically divided that each group performed a specific job. Each group is necessary for society. According to Mahatma Gandhi “each group is same at all, there is no different in low and high”. In 1000 B.C.E., the earliest known the society described the metaphor (symbol) of human body.

According the Rig Veda, the ancient Hindu book, the primal man – Purush – destroyed himself to create a human society. The different Varnas were created from different parts of his body. The Brahmans were created from his head (scholars, teachers, fire priests), the Kshatrias from his hands (kings, warriors, law enforcers, administrators), the Vaishias from his thighs (agriculturists, cattle raisers, traders, bankers), the Sudras from his feet (artisans, craftsmen, service providers). Untouchables (Certain people like foreigners, nomads, forest tribes and the chandalas, who dealt with disposal of the dead were excluded or prohibited altogether and treated as untouchables). The Indian caste system is not only follow the Hindu people even it follow Muslims and Christians etc.

According to Sir H. Risley: “A caste may be defined as a collection of families or groups of families bearing a common name which usually denotes or is associated with specific occupation, claiming common descent from a mythical ancestor, human or divine, professing to follow the same professional calling and are regarded by those who are competent to give an opinion as forming a single homogeneous community”. According to Hindu tradition, Indian societies are scientifically divided and obviously classify castes (jatis). Caste is order one’s occupation, food habits, dress codes, marriage, dine and interaction with members of other castes. The high caste people enjoy more wealth and opportunities while low caste people live with more difficulties.  There is very rare upward mobility in the caste system.

Untouchables / Dalit Christians:

According to orthodox rules anyone who does not belong to the four Varnas, meaning foreigners, are untouchables. According to Manu Smritis, the people who follow the lowest kind of occupations include scavenging, leather work, removal of the carrion etc, are to be regarded as untouchables.

The Indian Caste systems divided people unequal and hierarchical order. The out of caste people or bottoms of consider ‘impure, polluting, untouchable and lesser human beings’ by upper caste people. The untouchables called the different names in different periods. In Vedic era, they were known as ‘Chandala’. In Medieval period, they were addressed as ‘Achhuta’. In the British Government period, they were known as ‘Exterior Caste’. In the present time, they were known as the ‘Scheduled Caste’ by the Indian Constitution. According to Dr.D.N Majumdar “Untouchables castes are those who suffer from various social and political disabilities many of which are traditionally prescribed and socially enforced by higher castes.”

The first impact is the harsh fact of social stigma. The untouchables are considered polluting and are therefore kept at a distance. Their mere presence as well as their belongings are discarded or avoided. They are made to live separately and often cannot share such common village amenities as the well. The stigma of untouchability is attributed to the traditional occupation of the jati and affects all members of that jati regardless of actually being engaged in that occupation or not. Those jatis who clean up, deal with dead animals or eat their meat, are ritually unclean and beyond the pale. The vast majority of so called untouchables are actually engaged in agricultural labour. For many, their traditional occupation is simply a supplementary and temporary work over and above their main agricultural occupation.

Untouchables are very poorly compensated for their labour and thus forced to live a life of constrains. Their diet is poor; their clothes are few and rarely clean; their homes are small, fragile and unhealthy; and they are hopelessly overwhelmed with debts. Poverty and indebtedness means bondage to and dependence on the village strong man of the moment.

Mahatma Gandhi, the father of nation, says “Untouchability is the hate fullest expression of Caste System and it is a crime against God and man”. Mahatmas want to relief the caste problem to SCs. But he was favour of caste hierarchy, that is affected SCs.

“According to Dr. B. R. Ambedkar: untouchables form an entirely new class i.e. the fifth varna apart from the existing four varnas. Thus, untouchables are not even recognized under the caste system of Hindus”. The social reformers, freedom fighter, genuineness persons are considered out of caste because they are not accept the Indian caste system. The punishment of caste order was to produce lot of caste problem in India.

They were forbidden entry to many temples, to most schools, and to wells from which higher castes drew water. Their touch was seen as seriously polluting to people of higher caste, involving much remedial ritual. In southern India, even the sight of some untouchable groups was once held to be polluting, and they were forced to live a nocturnal existence. These restrictions led many untouchables to seek some degree of emancipation through conversion to ChristianityIslam, or Buddhism. However, caste systems and the ensuing discrimination have spread into Christian, Buddhist, Muslim and Sikh communities. The Dalit change the religions but not change the status. The statement of Dr. B. R. Ambedkar and Mahatma Gandhi said Dalit remains a Dalit which ever religion he embraces in India. The Indian government appointed various commissions for to find out the reality of Dalit Christians. According to Government commission: The backward class commissions like Kaka Kalekar Commission (1951), Kumar pillai Commission (1965), Elayaperumal Commission (1969), Sattanathan Commission (1970), Chidambaram Commission (1975),  Mandal Commission (1982), and Mandal Case Judgment (1992) found the socio – economical, educational, employment, and political disabilities of Dalit Christians in the society and Church. Dr. Jose Kananaikil conducted National sample survey of Indian Social Institute (1986) identified that Scheduled Caste convert Christianity suffer more socio – economical, educational, employment, and political disabilities than the Hindu Dalits.

Statement of the problems:

 

  • Untouchability practices still exist in the church and the positive changes have not taken place.
  • There is no monitoring committee of the laity to monitor the admissions and the employment is taking place as said in the ten points program. The habitat of the Dalits still looks miserable and the church of the Dalits.
  • Equality is a dream. There is a long way to move further.
  • Educated become alienated from their community and there is least instance of the educated coming back to the hamlet and work for the development.
  • Dalit Christians bargaining power is weak due to lack of various capitals.
  • The Dalits Christians are not appointed in the powerful positions in the hierarchy of the church.
  • The Dalit youth are discouraged from becoming clergy or religious.

 

Research Methodology

 

Objectives of the study

  • To identify the Justice, Social, Economical and Political status of Dalit Christians in Puthukottai District.
  • To suggest a suitable action plan for their sustainable development.

Tools for Data Collation

            In the present study data were both ‘primary’ as well as ‘secondary’ sources. The dates were collected primary sources constituted of the respondent of 6 months and above and were by Participatory scientific observation, Interview schedule, and Secondary sources include census reports, articles, newspaper reports, journals and books.

Sample Size

            The study has been drawn by using census method.  Total sample selected for the study are 9310 respondents, in this study would used family census method. The researcher selected four Taluk in Puthukottai District and each four Taluk ten areas have selected based on village, urban, semi – urban, in this method selected area total respondents data have collected.

Design of the Study

           Here, descriptive design will be used to describe the data. Descriptive research design is a scientific method which involves observing and describing the behaviour of a subject without influencing it in any way.

Collection of Data    

            The collected data were analysed with the help of descriptive and simple percentage. Census method of tools used to collect data. The collected data were analyzed to get a better understanding of the Justice, Social, Economical and Political statues of Dalit Christians in Puthukottai district.

Analysis and Interpretation

Figure: 1 Personal detail of the respondents

From the above table, it is clearly found that 26.32 per cent of the respondents belonged to the age group of below 20 years. 48.25 per cent belonged to the age group of 30 – 40 years, and were 25.43 per cent belonged to the age group of above 60 years.

       The respondents were enquired about their Residence 65.34 per cent of the respondents are from rural area, 14.47 per cent are from urban area, and 20.19 Per cent are from Sub – urban area.

The respondents were enquired about their family type, 82.42 per cent respondents are reported that, they are from nuclear family, 17.58 per cent are from joint family.

        The respondents were asked about marital status 40.32 per cent of the respondents are married, 59.68 per cent are unmarried.

The respondents were asked about their monthly income of their family 27.26 per cent are earning money below Rs.4000, 2.64 per cent are earning Rs.4000 – 6000, 1.16 per cent are earning money above Rs.6000 and 68.93 percent of the respondents are not earning but  depend on family earning members.

            From the above table, it’s clearly found educational status 3.83 per cent of the respondents were Higher Secondary studied (+2), 4.79 per cent are studying Degree and Technical Education, 5.08 per cent were completed Degree and Technical Education, and 86.30 per cent were qualified ( 0 – 10th standard)

          The respondent were asked about employment status 28.08 per cent of the respondents are Daily cooly, 0.11 per cent Teacher are working on Christian Institution, 0.39 per cent are working on Government employee, 0.13 per cent teacher working on Government school, 2.34 per cent working on private institution, 1.47 per cent unemployment, 67.48 per cent dependents on family members (Children, Home Maker, Old age)

          The respondents were enquired about Religious Father and Religious Sister 0.01 per cent of the respondents are Religious Father, 0.02 per cent is Religious Sister and 99.97 per cent are lay people

The respondent were asked about willing for to start new political party for Dalit Christians 83.24 per cent of the respondents are willing, 4.17 per cent are unwillingness and 12.59 per cent are none of the said

 

Findings

  • 83 per cent of the respondents were Higher Secondary studied (+2)
  • 79 per cent are studying Degree and Technical Education
  • 08 per cent were completed Degree and Technical Education
  • 30 per cent were qualified ( 0 – 10th standard)
  • 08 per cent of the respondents are Daily cooly
  • 11 per cent Teacher are working on Christian Institution
  • 39 per cent are working on Government employee
  • 13 per cent  teacher working on Government school
  • 34 per cent working on private institution
  • 48 per cent dependents on family members ( Children, Home Maker, Old age)
  • 01 per cent of the respondents are Religious Father
  • 02 per cent is Religious Sister
  • 97 per cent are lay people
  • 24 per cent of the respondents are willing

Recommendation

  1. The Christian minority educational Institution should to give 50 percentages of seats for Dalit Christians students.
  2. The Government should provide scholarship and other educational support for Dalit Christians as well as Dalit Hindu students.

  1. Dalit and Non – Dalit Christians must understand the meaning of Christianity and should follow their life.
  2. Caste system was prevent humanity among the society, therefore should eradicate caste system.
  3. Caste Christians should join with Dalits Christians for their development
  4. The Indian Churches have been served many schools and Hospitals under their control. Through this institution create an awareness among the people for reduce caste violence.
  5. The Social reforms of the Churches do not bring any successful results in Dalit’s Christians upliftment. Hence, the Churches should more careful in future while announcing social reform measures.
  6. Foreign funds – Churches and Action Groups in India get lots of money from Missions abroad. These are received for Dalit and Dalit Christians cause. But, usually such kinds of funds are not used purposefully. Therefore proper spend funds for Dalit and Dalit Christians development.
  7. The efforts to Indianise the Churches should be stopped with immediate effect as it allows a kind of Indians culture to take roots in the Churches.
  8. Church run institution should provide employment opportunity for their empowerment
  9. Indian Church should ban all forms of divisions and separations or exclusion viz. in the church, in the funeral paths and in the Church festivals, etc.
  10. The Christian minority educational Institution must to give free cost education for economically most backward Dalit Christian students. Because more than student dropout their education due to economic situation.
13.  To encourage higher education, particularly technical and professional education among Dalit Christians, the Diocesan and Religious Congregations should jointly create a scholarship Fund as an encouragement deserving students

14.  The Christian minority educational Institution and social worker should to give more awareness for Dalit Christian for an Importance of the education. Weekly once and summer period will conduct special lecture on English communication skills and Personality development course etc as well as religious education for their development.

15.  Take effective steps to appoint Dalit members in the administration of the Church and related organisations according to the proportion of Dalit population.

16.  Work at having reservation policy for the Dalits/Tribals in the diocesan/religious institutions.
17.  Make efforts to recruit candidates of Dalit origin for priesthood and religious life in keeping with their numerical strength.
  1. Central and state Government should provide employment opportunities and other rights as well as Dalit Hindu.
  2. Diocesan and congregations should encourage Dalit youth for Religious spiritual service and guide become a good clergy.
  3. More than people like to start new political party. It is very useful for convenience your need on central Government and state Government.

 

Conclusion

In Puthukottai district, the Dalit Christians are economically poor, political powerless, socially depressed. A change of religions has not cleaned their scar and not brought big changes. “Baba Sahib Dr. Ambedkar and Mahatma Gandhi made statements that Dalit remains a Dalit which ever religion he embraces. And the Mandal commission report of affirms “there is no doubt that social and educational backwardness among non Hindu communities is more or less of the same order as among Hindu communities. Thus, both from within and without, caste amongst non – Hindu communities receive continuous sustenance and stimulus” Indian government is playing politics with this community. Mr. Masih said, “The denial of reservation status to the Dalit Christians is a discrimination and human rights violation.”  There is a need to educate and create awareness among the Dalit Christians for social justice. The Christian leader should shoulder the responsibility and make sincere efforts to organize Christian community on one platform. They should join with all other Dalit liberation organizations for socio-economic justice.

The church needs to rethink its stand in respect of the poor and marginalised Dalits of the church. This is the foremost and important part of the Church before confronting the enemies of the society. And finally among the missiological discussions, let me present a Lutheran Theologian Richard H. Bliese’s view on Church’s mission today in our Indian Context. His view is based on Paul’s Rev. A. Vincent Thomas 279 Global Religious Vision, Vol. 3/IV famous theological position on freedom, “There is neither Jew nor Greek, there is neither slave nor free person, there is not male or female; for all are one in Christ Jesus” (Galatians 3:28). He observes: “The Indian Churches should consider grounding their mission efforts not on the shallow waters of liberation and renewal but on the ocean depths of Paul’s gospel of freedom”. He explains the Gospel of freedom in three ways. 1. It is not wholistic. He affirms that this approach is primarily with the responsibility of the state to establish a just and orderly society. 2. It is very wholistic. This freedom according to him is that it is a freedom from slavery and from all oppressions. He claims that through faith we are free from all bondages. 3. It recognises the church’s engagement in revolution against the political unjust orders which prohibit freedom when the Gospel of freedom of Paul is under threat and attack. By explaining Paul’s Gospel of freedom, he affirms that this ‘missional orthopraxis’ is well suited to situation such as this today in our own context.

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Defensive Walls under Threat: Examining the Status of the Great Medieval Defensive Walls of Dawuro People in Southern Ethiopia

Admasu Abebe*

Zelalem Tesfaye**

Abstract

Historically, in different countries walls are built for different purposes. Among others, defense purpose is the most common one. For instance, to mention a few, we do have the Great Wall of China was built from 3rdcentury B.C to 17thcentury A.D, the Great Zimbabwe Wall was built from 1100–1450 A.D; the Koso Defense mud Wall in Nigeria was built from1000 to 1500 A.D, in Kenya the Gunda-buche Wall and in Ethiopia, the Jegol Wall of Harer city was built in the 16th century for defensive purposes. Likewise, the Dawuro kings who ruled Dawuro between 16th to 18th centuries pursued a common goal of establishing a dependable defense mechanism by building walls and digging ditches. These defensive walls are known as the great walls of Dawuro or locally named as kati halala keela. The average height of a wall is about 2.6m, and its average width is about 3.5m. The sum total of the rows estimated to be about more than 1000 kms. The walls were made of stones without any joining materials like masonry and cement. The walls had seven main gateways called lappunnmitsa. Accordingly, this paper attempts to elucidate whether the construction technology of the Walls evolved from traditional terracing practices. It also presents why the walls were purposefully built and how they used dry stones as building materials. The article discerns that resource mobilization for the construction was based on the owed quota system in family and village levels. Besides, it found that the walls are being destructed by both human activities and natural factors. The indigenous construction technology and spirit of cooperation that manifested through the living wall of Halala Keela is now prone to extinction. Thus, this article is based on fieldwork between 2010-11 and thus it used primary data collected through observation, semi-structured interviews, and focus group discussion. Besides, secondary data were used to supplement the primary data. Finally, it calls for intervention to put in place the proper management of the heritage and to combat the further extinction of the wall.

Key words: Dawuro, Development, Dry stone defensive walls, Halala keela, traditional terracing practice, Omo Valley

  1. Introduction: People, the Land and the Defense Walls

The history of building ‘great’ walls was associated with defensive roles from arch-enemy.  The historical and scientific values of these walls could be compared to different walls across the world.  For example, the Great Wall of China was built from 3rdcentury B.C to 17thcentury A.D to keep themselves safe from semi-nomadic people; the Great Zimbabwe Wall was built from 1100–1450 A.D as enclosure to the commercial and political center (www.dreams-travel.com/);  Koso Defense mud Wall in Nigeria was built from1000 to 1500 A.D to control trade centers (Aremu 2007:7). The intermittent warfare, the raiding of slave from the state, the trans-Atlantic or trans- Saharan trade might have forced the society in West Africa to build Segou Walls in between 18th to 19th centuries (MacDonald 2012, 343). In western Kenya, the defensive earthworks enclosures known as Gunda-buche were built to protect human enemies as well as domestic animals from wild animals (Odede 2009:47). In Ethiopia, the Jegol Wall of Harer city was built in the 16th century for defensive purposes. In the same line, the Dawuro people had constructed defensive walls from 16th to 18th Century.

The term “Dawuro” is used to refer to both the people and their land. Currently, the Dawuro is constituted as one of the fourteen Zones in South Nations, Nationalities, and Peoples’ Regional State (SNNPR) in the Federal Democratic Republic of Ethiopia, according to the post-1991 political and administrative reordering. Dawuro zone lies in between the Gojeb and Omo Rivers. Dawuro shares boundaries with Konta Special Wereda in the west, Jimma zone (Oromia Region) in the northwest, Hadiya and KambataTambaro zones in the northeast, Wolayita zone in the east, and GamoGofa zone in the southeast directions. Dawuro has an area of 5,000 km2 (Damene, cited in The Ethiopian Herald, 19/02/2003 E.C). Their language is Dawurotsuwa which belongs to the Omotic language family. Based on the 2007 Ethiopian Population and Housing Census projection, the population of Dawuro nationality is about 846,199. The political centre of Dawuro zone is Tarcha, located at 486 km from Addis Ababa.

Historically, Dawuro had been a highly centralized powerful independent kingdom, until Emperor Menelik II incorporated it into the Ethiopian Empire in 1891. Dawuro’s southern, eastern, and northern strategic border positions were enclosed by vigorous defensive walls. The walls stretched from the borders of Gofa in its southwestern direction and extended to the borders of Wolaitta, Kambata, Hadiya and Jimma zones in its northwestern direction. Conversely, in the western borders from Gofa-Konta to Gojeb River, the kingdom was blocked by a series of defensive ditches with 3 meters depth. These defensive ditches should be equally treated with the Walls, but not dealt well in this paper.

Besides, some sources affirm that in southwestern direction it stretched up to the border of Kaffa as far as south Omo to the areas of the “Ari, Bume and Omo Galab” pastoralist areas (Sied 2007: 27).  The construction of these walls might have begun in the first half of 16th century and completed during the reign of king ;Halala, probably in the second half of 18th century (Elias 1999: 120).  Although the Walls were started by his predecessors, it might have been named after king Halala who finalized the construction. However, for the purpose of this article the authors refer to the walls as “Dawuro Walls” because we believe the walls had not been built by a single king and for consistency purposes.

To commemorate their ancestors’ suffering during the construction process, the Dawuro people consider the walls as sacred places and hence they never walk on them as this might despise their ancestors. In this regard, Blake Janet (cited in Kamenka 2000: 77) stated that the relationship between cultural heritage, cultural identity and human rights as “… the importance to the human beings of the sense of identity given not so much by material improvement, but by customs and tradition, by historical identification, by the religion… the sense of identity for most people is essential to their dignity, self-confidence, value that underlie in the concept of human right itself.” More importantly, Rosabela, (2005:283) stated “without culture there is no future.”

  • Setting the Context of the Problem

Ethiopia is one of the countries, which has long history of civilization and outstanding human achievements. In its jurisdiction, there are copious past attainments that profusely guarantee its civilization (Institute of Archaeology 1966:4). Nonetheless, those achievements are not treated fairly and equally among the diverse cultural materials. For instance, the cultural heritages in southern Ethiopia were not treated as much as those in northern Ethiopia. Kassaye (1998: 12) reported that “the type and number of the heritages that we knew are less than those we didn’t in southern Ethiopia.” He also stressed that “the protection, preservation, documentation and scientific investigation done on the heritages were predisposed to single dimension on those well-known historical heritages” (Kasssaye 1998:13).

The case of Dawuro walls is the untold and unexplored tangible heritage of the medieval period of Dawuro people. This was not without reason. The historical accounts of medieval periods in Ethiopia are distorted, sometimes fabricated and at other times forbid recognition. Hence, little is known about Dawuro walls. For historians, it could seem unread massage in a box of Ethiopian history. According to Oliver (1963: 50) unlike the western history, African history should focus on the living culture and material remains of the past which could serve as primary sources. Moreover, conducting continuous scientific studies on these walls could bring about paradigm shift to the understanding of the history of the so called “uncivilized, barbarian and backward” southern societies. Perhaps, lack of recognition and scientific investigation of the Dawuro walls might have “shadowed” the medieval history of Dawuro and its cultural attributes to the human community.

Leave alone in the 19th and 20th century historical accounts, the case of Dawuro walls is not given any serious attention in 21st century. To the contrary, the massive development projects led by the government of Ethiopia have destroyed some parts of the wall.  Recently, a few archaeological surveys have been undertaken on the kati Halala Defense Walls. First, in February 2007, on the request of the local government for the destruction caused by Gibe III hydroelectric project, Rapid Archaeological Impact Assessment was made by Authority for Research and Conservation of Cultural Heritages (ARCCH) (Hailu 2007: 1). Second, in November 2008, the ARCCH made an archaeological survey and investigated the stone walls of Ijajo keela in Wollaita (67 kilometers long, 1.5 to 2.5m height, 1 to 2.5m width) and Kati Halala Walls in Dawuro (Ethiopian Electric Power Corporation 2009: 147).

  • The Objectives of the Study

The main objective of this article is to discuss the genesis of the construction process of the walls and the defensive strategies of the medieval Dawuro people. In particular, it aims to explain the pouring forces for the construction of the walls, to elucidate the physical structure and the purposes of the walls, and to identify the causes of endangerments of the walls.

1.3. Methodology

This article employed qualitative research methodology in order to dig out qualitative information (Johnson and Christensen 2004: 180). Nominal data were collected during fieldwork in selected sites. During the fieldwork, notes, pictures and video images of the walls were taken. In the meantime, selected key informants were interviewed. Besides, 47 interviewees who had good knowledge of the oral tradition were purposefully selected. Interviewees were selected from five districts but the majorities were chosen from the nearby settlements surrounding the Dawuro walls. Two focus group discussions were carried out. With regard to document analysis, the researcher used reports, letters, magazines, diaries, electronically accessed materials, theses, dissertations and books.

The kati Halala walls and ditches lie in more than 45 kebeles (villages) of the border areas of the zone. From these, nine kebeles were selected as specific study area for fieldwork (see fig. 1 below).

Fig.1. Map of Dawuro Zone and the Study sites

In order to estimate the average height and width of the walls, through non-random sampling technique, 20 sites were selected and measured. Accordingly, the subjects of the study were selected based on “who knows what”. Elders, traditional religious fathers, concerned local politicians and professionals (teachers, lawyers and heritage management experts) were included in the study. Lastly, the data from both primary and secondary sources were transcribed after repeated listening, watching and reading of the records. Finally, it was analyzed and interpreted.

  1. The Genesis of Dawuro Walls: From Terracing to Defense Walls

The long and tall Dawuro walls might have evolved from the people’s indigenous practice of terracing. In southern Ethiopia, some ethnic groups are well known for their knowledge of building dry stone walls as mechanism of soil conservation. For example, the Konso people are known for having dry stone walls terraces to get cultivable surfaces on steep slopes, counteract erosion, assist drainage and encourage the formation of cultivable deep soil (Demeulenaere 2002: 81; Amborn 1989:73). Likewise, the Dawuro people, who live near the Omo River valley, had been practicing construction of terraces[1] from stone and dug trenches to keep the soil fertility since long ago. Besides, according to my informants, terraces helped to protect crops from wild animals like pigs, maintaining soil fertility and protecting it from erosion. In Dawuro tradition, there is also an experience of re-terracing farm plots. A terraced plot may be cultivated for about 4-5 years until it loses its fertility. Then, it will be removed and shifted to immediate spot. The mark where the terrace lay for years will become very fertile, and the shift produces fertile soils for the farmers. Elders in the localities asserted that such a terracing system is a long established knowledge of the society. The elders of Dawuro confirm that these terraces have existed on their farms and grazing lands since time immemorial.

Consequently, one may conclude that the long-standing tradition of terracing and re-terracing of farm plots has laid the foundation and skill for building strong and defensive great Dawuro walls. The designing and planning strategy of the walls also shows us how well-skilled and traditionally trained man power took part in the whole construction process (Hailu 2007:409 and ARCCH 2008:13). As a result, they might have learned the dry stone wall building technology from agricultural practices of terracing. Accordingly, all the engineering skills and architectural know-how employed to the construction were the products of the local skill. However, nowadays, the degree of terracing in Dawuro has significantly declined because of labor intensiveness of terrace construction (Watson 2009: 1) and time consumption. Therefore, these indigenous practices are overlooked by contemporary farmers and state development agencies.

  • The Unsettling Reasons of Dawuro Walls Construction

The construction of Dawuro walls had several presumptions. The first one reveals that it might have begun during the reigns of Kati Mao, from Susungiya clan, Kawo Ubana from Zutuma, Kawo Dina Moha from Zalinisya clan and Kawo Nao Beyedu from Kawuka clan in the first half of the 16th century (Minister of Tourism and Culture 2010:1 and Wogaa 2000:44-45). The second presumption focused on the assumption that the whole process of construction that took more than 20 years was begun and completed during the reign of Kati Halala in the second half of the 18th century.  Most of the sources indicate that the construction of the walls might have begun in the first half of the 16th century, during the turbulent period in Ethiopian history – the periods of Ahmed Gragn`s war[2] and the Oromo expansion. Haberland (1977:3) mentioned that three factors: political, cultural, and ethnic movements that had played a prominent role in the history of the loss of the people of south western Ethiopia. They were the influence of Islam and Arab culture, the spread of Christian Empire, and the Oromo population movements.

Second, pastoralists from around Lake Turkana and lower Omo valley might have put pressure on Dawuro peasants during resource scarce seasons. Hence, these pastoralist groups had been pushing towards the Upper Omo basin up to Gojeb River searching for free grazing land and water, which again forced them to cross the Dawuro territory. Their mobility, accompanied by raids, might have instigated conflict with the highland settlers. Thus, such pastoralist movements might have been causes for everlasting conflicts between the herders and/or with cultivators (Informant J, K & L). For example, according to local Dawuro elders consider the Golda (but Fujimoto (2009: 313 defined golda as Surmic-speaking, chiefly the Bod’i) pastoral groups as entirely merciless, brutal murderers, and greedy ran sackers and raid their cattle during dry season. Furthermore, the current contentions between pastoralists and cultivators around Gojeb River in Wara, Goriqa, Aba and Baza Shota are the signs of the continuity of the conflicts. Therefore, the construction of the defensive ditches and walls along Dawuro territory on a right side immediate to Omo and Gojeb Rivers might be intended to block the routes of these pastoralists along these rivers.

Third, the informants declared that the construction of the Walls were associated with the society’s unity and loyalty. The people “always considered themselves as independent, (Abbo daadada gumiya Dawuro! meaning, “a hero people like a thunder, free, loving their state, jealous of their identity, and having strong unity and solidarity.” Weil Simone (2002:79) theorized: “true liberty is not defined by a relationship between desire and satisfaction but by the relationship between thought and action.” Likewise, the oral traditions of the Dawuro stated that the society had thought and planted vanguard wall to maintain their identity and ultimately their freedom. The strong sense of defensive identity could also be referred from some of the Dawuro proverbs, “qommu bayanappe qodhiy qanxeto” (which means it is better to be slaughtered than lose one’s identity). Accordingly, their intrinsic spirit of patriotism had perhaps helped them to construct such huge walls using their indigenous knowledge.

Finally, the oral traditions collected from the informants confirmed that after the detection of the main security problems of the kingdom, the Dawuro kings usually held public discussions. Afterwards, the congregation promised to build walls and dig ditches on the whole borders to shield from the alien threat. This public promise (oath) is known as “nuu awaa lafunuwa mayizaa” (the oath of our seven forefathers). Accordingly, it had become the hallmark decision for generations to accomplish the construction.

 

 

  • Role of Social Structure in Dawuro Wall Construction

The well‑structured social structure of the Dawuro people has played pivotal role in the construction of the walls. Acording to key informants confirmed that the well-organized political administrative structure of the kingdom empowered regional states and they played key roles in the whole construction phases. In such a social and political structure, even their leaders knew the names of each individual (Seid 2007: 41; Wandimu, 2009:17). Tha Dawuro had the following social structure:

King® Woraba® Erasha® Guuda® Daana ® Huuduga® D’uga.

The king rules and oversees all the functions of the subordinate social structures. Worabas (‘regional’ leader) were authorized in each administrative region under the king. It seems that each region under woraba was ordered to fortify its own territory. Then, the construction sites of the regions were also sub-divided for different Erashas (village leader) under the supervision of Woraba. Thus, the quota was given to each woraba to mobilize the people in his/her territory. Labor mobilization takes place through conscription of labor force based on quota system. An individual who could engage in the construction was recruited from each family based on a quota scheme. The quota system was given for each of the seven administrative regions.[3] For instance, if there were four youngsters in a family, two of them would be sent to build the walls and the remaining two would serve the family. If there were no youngsters in the family, the male parent would either go to build the walls or pay additional tribute (in kind: such as offering fatten goat, ox, and/or sheep). Sometimes apart from the quota, some individuals would voluntarily participate in the building process to be regarded as gadaawo means a hero. Thus, we have three approaches of conscription: youngsters are mandatorily required to construct (quota system), a male parent can either take part in construction or pay in kind in lieu of his absence, and finally, in addition to these categories any volunteer can take part in. Later on, the independently built fortifications were interconnected with one another thereby forming complete and unified Defense Walls.

 It is important to note that the building of the walls took place on difficult landscapes of hills, plateau, mountains, plains, and steep cliffs, searching for appropriate sites that could pledge the military defensive strategies. Three to seven parallel rows of walls would be built in the directions where an intensive attack was assumed to arise. The inaccessible steep cliffs, hills, mountains in the border would reinforce the defense system. In these areas, the walls were not constructed instead those natural fences were believed to serve as defensive grounds.

  • Description of the Physical Structure of the Dawuro Walls

The Dawuro walls were constructed on strategic defense positions, skirted by the Omo and Gojeb Rivers. The length of a single row of the wall, estimated to be more than 200km and the sum total of each wall was about more than 1000 kilometers (Ministry of Culture and Tourism 2010: 1). In addition to my field observation, some of the informants stated that the heights, upper width, and thickness of the walls varied according to the landscape as well as the direction from which a threat was expected. The upper width and the heights of the walls, being proportional, give regular thickness of the walls. When the height increased in the plains, the upper width also increased vis-à-vis to the steep hill area. During the fieldwork, 20 selected sites of the walls were measured to estimate their height, width, and thickness. Accordingly, the height of the walls ranged from 1.8 meters in steep hills and ill-constructed areas to 3.8 meters in the plains and well-constructed areas. The average height was about 2.6 meters. The length of the upper width of the walls extended from 1.6 meters in the steep hills and poorly constructed parts to 5.70 meters in the plain and well-constructed areas. The average length of the upper width was about 3.5 meters.

Fig. 2. Partial view of Dawuro walls (photo by the authors).

The dry stone walls were two separate but interlocking walls, tied at irregular intervals. Neither mortar or nor cement was used for bonding. Carefully dressed, sharp and flat stones were placed towards the front sides on the upper part of the walls facing the enemy position. Indeed, it was designed so as to easily crash the enemy who happened to break/cross the wall. Hence, to make the walls strong enough, the proportion of thickness, height and width of the walls were well calculated on the basis of how much a cavalry horse able to jump the wall.

Constructing dry stone walls was very expensive and time consuming. Scholars suggest that building dry stone wall currently may not be cheap even if supported by modern technology. A 1.5m high dry stone wall might cost £270. Walling needs hard work: a good craftsman can build probably three meters of wall a day.

  • Dawuro Walls: Main Gateways and Its Function

As a defensive wall, the Dawuro walls had the ‘killing fields’ in between the Walls, ranging from 300 to 1000 meters, which help the soldiers attack an enemy by surprise. A killing field referred to an area between the first wall and second or third wall. When the first wall was breached, the guards ran to the second wall and ambushed the enemy. Soldiers usually waited on top of the second wall armed with spear, shield, knife and sharp stones. When the enemy came to the killing field; soldiers could step ahead and easily attack them. If the enemy forces breaking the walls were enormous, they would retreat back and hide themselves on the other walls (third to the seventh walls). At the bottom of the walls, very sharp wooden weapons were erected to crash the enemy when they tried to cross the walls.

Moreover, the Dawuro walls had main gateways appropriated to control the import and export trade activities. The movements of people to and from the neighboring kingdoms were highly controlled. These gates did not have doors to be opened and closed rather watched by soldiers day and night. The king directly assigned gatekeepers (Wogaa 1992: 42; Seid 2007: 27; Womdimu 2009:18). The Dawuro Walls had seven main gateways. They were: Gate of Dara, Gate of Aba-Garga, Kaffa Gate, Gate of Qala, Gate of Yelu or Doylu, Gate of Zima Waruma and Gate of Zaba Garada. Here below each of the main gateways are discussed.

  1. Daara Mitsa (Gate at Dara): It is located in Gena Bosa district in Baza-shota around Gibe and Gojeb Rivers confluence. It is found on the top of the first row of the defense walls. Above the gate, there were two rows of Defense Walls and two watching towers on the top of the mountain and there are ten fortresses built on the two sides of the gate.

As illustrated in the figure below, in between the exit and entrance door there were three steps of seats carved from rocks. The gate keepers seat on them to check the incoming and outgoing of the people both for security and to collect tributes. Besides, on the two sides of the gate there were ten forts: five on the right hand and five on the left hand side.

  1. Aba Garga Mista (Gate of Aba-Garga): It is located in the western part and used to control the attacks from Jimma and Konta; yet it was used as trade route to Jimma. As to informants, the forces of Menelik II controlled the territory through this gate in 1891.
  • Ella or Kaffa Mista (Ella/Kaffa Gate): It is located in the Manta-Tulama to protect the territory from aggressors and cattle burglars especially from Kaffa.
  1. Qala Mitsa (Gate of Qala): It is located in the southwestern part on the border of Konta and Gofa. Yet, the cattle raiders from Menit, Bume, and Goldia continuously attacked the Dawuro society during dry season in this direction. Currently, the gate is found in the dense forest of ChaberaChurchura national Park.
  2. Yelu or Doylo mitsa (Gate at yelu or Doylu): It is located in the southern part on the borders of Gamo-Gofa, and Malo.
  3. Zima-waruma or Dangarsa mista (Gate of Zima Waruma): It is located in the eastern part on the way to Wolaitta. In this direction, seven parallel rows of Walls were built to block the attacks from that side.
  • Zaba-garada or Barakenna mitsa (Gate of zaba Garada): It is found in the northeastern part of the region on the borders of Kambata, Tanbaro and

  1. Evaluating the Current Condition of Dawuro Walls

Based on the data gathered from fieldwork, the factors that exposed the heritage to endangerment can be broadly classified into three actors: natural hazards, local communities’ activities and state development projects. First and foremost, the Dawuro Walls remained for half a millennium without any maintenance and protection. Hence, the dynamic changes of climate exerted its own impacts on the heritage. As a result, this heritage is highly damaged by the continuous variation of temperature. Some of those natural factors affecting the heritage are weather, land slide, wind and bank erosion, trees growing on the walls, and wild animals. Second, local people’s undertakings such as settlements, land grazing, use as construction material and others had affected negatively the maintenance of the walls. Third, state led development project had also demolished some parts of the walls. For example, for the purpose of construction of main road part of the Dawuro wall was demolished. Here below, these three actors are noted and analyzed.

Natural Hazards: The walls are located in the hot gorges of Omo and Gojeb Rivers. The temporary variation of temperature and rainfall throughout its age caused the disturbance of structure, joints, curving position and its architecture. As a result, the Walls are cracked and dismantled in various areas. Besides most of the walls were constructed on the topography of steep hills, plateaus and mountains of high potential areas where land sliding occurs. During the rainy seasons, the land highly slides from the top of hills and mountains, causing the Walls crack and break down. Besides, the high erosion rate and some of the small water drainage (during summer season) dismantle it. When strong winds cause trees to tip over, the roots of the trees often displace the structure of dry stone. Furthermore, there are numerous natural growing big trees on the walls and their surroundings. Similarly, the structure of the walls is disturbed when wild fire burns down both the branches and roots of old trees.  These trees dismantle the Walls twice, first in their growing stage and second when they get burned. Finally, the damages also exerted from various wild animals such as monkeys, apes, lions, leopards, buffalo, hyena, antelope, etc often cross the walls while searching food from the other side of the walls.

Activities of Local Community: Here, according to the data obtained from field observation and focused group discussion with local community members, the damages on the heritage caused by settlement and resettlements. As discussed earlier, the high density of population and shortage of farming land might have forced the people to search for free land around the walls and to settle there. Such human settlements damage the structure of the walls and this has been clearly observed during the fieldwork. Second, the inhabitants near the walls graze their cattle in the Omo gorge by crossing the walls. The local people cross these parallel rows of the walls in various directions so that they could access free grazing lands, and mineral waters in Sogida as well as Omo Rivers. The inhabitants around the walls get wood for construction, fuel and agricultural implements from Omo and Gojeb gorges by crossing several rows of the walls.

State-led Development Induced Endangerments: Today, Ethiopia is achieving its economic prosperity through constructing infrastructures such as roads, hydroelectric dams, and others. While the rate of the introduction of development projects and investments increased, the destructions on the heritages are also increasing from time to time. Specifically, when roads and dam construction activities were launched in the area, the heritage was easily removed just like any kind of “garbage” and was disfigured without any due attention for its historical significance.

In this regard, it is very important to elucidate the controversies between development projects and heritage conservation specifically on the Dawuro walls.

 

Case I: The Construction of Sodo-Chida Road (1996)

In 1996 the Ethiopian Road Authority constructed a road that crossed the walls in seven different parts. To minimize the labor and financial costs of the construction, the contractor simply removed the well-dressed basalt stones from the nearby walls and used it for the construction of road as raw materials without any consulting the Dawuro people or compensating the people. This issue was clearly reflected during the discussion with local community members in the fieldwork. Currently, the road that connects Dawuro, Wolayitta and Oromiya Region (e.g.Jimma and Illu Abba Bora zones) is found in area to be submerged by the Gibe III Dam reservoir. Therefore, the road is realigned in the downstream direction to the Gibe III dam.

 

Fig.3.  Sodo-Tercha- Chida road construction which cut the walls  (photo by authors)

  Case II: Gibe III Hydroelectric Dam Project2 

Gibe III dam project is being constructed on the Omo River between Dawuro and Wolaitta zones in SNNPR. The reservoir of the dam extends for about 150 kilometers over the narrow Omo River gorge from elevation 670 to 896 meters above sea level. It has the capacity to produce 1870 MW and an annual energy production of 6,500 GWh, which provides great input for the development of the country (EEPCO 2009: 1). On the other hand, such a big project has its own side effects on the environment and historical heritages. For instance, The Great defensive stone Walls of Dawuro are one of the historical resources located in the west bank of Omo River (from 1 to 2.5 kilometers away) and exposed to a serious destruction due to this project. The impacts of Gibe III dam project on the heritage is examined at three levels: during initial stage (the building of road routes, camps, clearing of trees and geological excavation), construction stage (digging foots of dam, bulldozing trees and stones to remove waste materials from one site to the other) and operating stage (its partial occupation by the reservoir).

At the end of 2006 mid-day international consulting engineers of Gibe III hydroelectric project reported to ARCCH that they had encountered the elongated stone of kati Halala walls in Dawuro and Ijajo wall along the Omo River (Haile 2007:399). Besides, in November 2007 they also sent a letter to Dawuro zone administration stating that:

According to our research findings, we found that the historical wall, built by King Halala of Dawuro, has total length of 175km, highest 2-2.30 in the project area. During the operation stage of the Dam, about 5km of the wall was partially submerged by the reservoir. Therefore discussion with concerned body is needed about the aim of the project, and the expected impacts and rescue mechanisms.

Based on this request, from January 28 to February 4, 2007 preliminary archaeological survey and rapid impact assessment was conducted by team of 3 ARCCH experts and 1 from the mid-day international engineers consultancy particularly in the accessible area of Zima-waruma Kebele in Dawuro zone (Hailu 2007: 400). Later, on November 20, 2008, ARCCH conducted fieldwork survey in 2 phases: first from October 3-14, 2008 and second from October 15- November 2, 2008 in five zones (Wolayita, Dawuro, Jimma, Hadiya and Kambata-Tambaro) of reservoir outpouring areas and adjacent buffer zones. Its principal aim was to evaluate and locate archaeological resources in the proposed area (ARCCH 2008: 2-3). This interim study stated that a total of 45 sites of Archaeological importance were located in the course of the survey; most of these sites are located above 893masl (below 893masl expected to be submerged by the reservoir). Out of this, 4 sites were identified in Wolaitta side of the Omo River whereas 41 sites were found to be in Dawuro zone (Loma and Gena-Bossa woredas) on the western side of the same river. Eight sites were found in Subo-Tulam kebele (found in Dawuro) where the construction of the dam and its related activities are taking place and located between 700 to 920 masl and found between 2 to 2.5kms away from the Omo River (ibid: 8-9). This report also concluded that most of the discovered sites contain defensive walls which might be affected by the dam reservoir. The report also added that two sites from manara locality in kindo-koysha district of Wolyita zone and six sites from Dawuro zone will be affected by the water of the reservoir.  Besides, the walls that descend from shirgimi mountain of Dawuro to the same valley can be flooded by the reservoir through shirgimi Valley that joins the Omo Valley. Moreover, three sites that preserve the Halala defensive walls could be affected by the construction activities and may be covered by water if the reservoir is over flooded. Sied (2007: 27) also anticipated that “the newly constructed Gibe III hydro-electric power station may affect its (Halala walls) historic significance in the future.” Even though the interim archaeological survey partially identified the impact of Gibe III dam on the Halala walls, it was reserved from describing the magnitude and scale of the impact in measurable units (like kilometers, meters and so on).

Fig. 4. kati Halala wall located immediate to Omo River in flooding zone (photo by the authors)

At the beginning of January 2009, a discussion was held between the Mid-Day International Consultancy Engineers and Dawuro zone administrative bodies (with five members) on the importance of the project, impacts of the project and compensation issues. Among the other issues, it seems that the zone administrative officials stressed in their discussion about the historical significance of the walls for Dawuro society and attention should be paid to preservation activities.

On the contrary, some of the government owned magazines (zemen metset October 2006: 48), by referring to environmental and social impact assessment, stated that about 2% of the Halala walls (5kms) would be flooded by the reservoir. Disputes, surprisingly Abraham Dereje reported in the Ethiopian Herald (October 13 and 23/ 2013) that:

The construction of Gilgle Gibe III Hydroelectric Dam, which is expected to go fully operational in April 2016, will not have any effect on King Halala wall. A research undertaken on the dam`s environmental effect revealed…. that the artificial lake which will cover about 150 km of land will have no effect on King Halala wall, which was constructed by king of Dawuro in the 16th c to protect the people from external attack. The 175 kms long wall is completely free from any possibility of being under the water of artificial lake unless unexpected flooding happens in the area, Yacob noted. … However, the water of the artificial lake is expected to cover 2% (1.34 km of the 67km long wall) of King Ijajo wall, the other wall is located in Wolayta zone…  the dam`s reservoir will not totally have any effect on King Halala wall while only 2% of King Ijajo wall may be covered by it.

This quote may indicate the controversies of the interim archaeological survey findings and the government reports regarding the impacts of Gibe III on the kati Halala walls. Moreover, the existence of favoritism of studies towards the development projects could seems lead to wrong conclusions. Specifically, even though the interim archaeological survey suggested that six sites of Halala walls of Dawuro and two sites of Ijajo wall in Wolayita will be flooded by the reservoir, it has showed favoritism towards Ijajo wall. Likewise Tsadiqu (2014: 47) stated that even though the designed rescue mechanisms for Ijajo wall, which was built by the provincial ruler of Walyita seems fair, but it couldn’t put a clear rescue mechanism for kati Halala walls. Thus, the exact part of the heritage that would be submerged by the reservoir is unknown because of the absence of appropriate documentation and continuous in-phase archaeological and historical assessments.

On the other hand, it could be argued that, the commencement of Gibe III project in 2016 will have the following merits, if properly handled: promotion and conservation of the Walls; archaeological importance of the walls, the registration of the walls as national and international heritage, access to additional infrastructures (like boat and road transportations), and attract tourism and recreation development. These are the hopes aired despite the damages it causes to the heritage the Dawuro people cherished for centuries.

In nutshell, any reasonable person can see that the natural, local communities and the state led development projects are causing serious damages to the Dawuro wall. Leaving beside the controversy over the impact of the dam would have on the Dawuro Walls, serious attention to its conservation shall be given. According to UNESCO (2013: 25) there are two main approaches of conservation and management of heritage. The ‘conventional’ approach refers to the methodology adopted by the conservation professionals on the conservation of the materials of the past to be preserved for the sake of future generations. The other is ‘value-led’ conservation approach based on the values attached by all stakeholders (not only by the experts). In the latter case, conservation and management plans should be based on local values and, more importantly, on the cultural significance of heritages to the society. For instance, the Dawuro people regard the Wall as the symbolic and feels about their destruction stating that “walls are built up on our forefather’s bones and bloods and even walking on them is taboo” (EEPCO 2009). This has to be positively viewed and valued so that its protection shall be built on this value.

  1. Concluding Remarks

The great Dawuro walls are complex, unique and famous medieval dry stonewalls in the Omo Valley. The walls have been considered as signals for the existence of high degree of political and social cohesion of the society. The walls are sources of self-inspiration, pride and identity for the society that witnesses the patriotic deeds of the people by building strong unity. Historically, it is the living testimony for the Medieval Civilization in the Omo Valley during the 16th to 18th centuries. Scientifically, it can help to investigate the indigenous architectural technology in dry stone building and a potential area for research in archaeological, historical, and engineering fields of studies.

However, this article found that, first, state-led development projects are jeopardizing this historical heritage and worries of the Dawuro people are sidelined. Lack of emphasis from ARCCH for conservation of the walls at national level undermined its necessary cares and protections. This indicates that it needs cooperative conservation campaign to protect, safeguard, and preserve the heritage. Second, there should be an attempt to: first, launch awareness creation training for the local people and design a participatory and integrated conservation projects. Third, authors suggest that, it is quintessential empowering local experts and researchers on sustainable preservation. Third, do deep inventory assessment and research on the side of the effects of development projects on the heritage and clear naturally growing trees from the walls. Fourth, involve public universities and other research institutes in the conservation process, create open-air museums, build recreation centers and organize tour exhibitions.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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* Lecturer in History and Heritage Management at Mada Walabu University. He holds MA in Ethiopian Studie from Addis Ababa University. He can be reached at: admabe2007@yahoo.com.

**Researcher at the Institute of Indigenous Studies and Lecturer in Law at School of Law, Dilla University. He holds MPhil. in Indigenous Studies from University of Tromso, Norway. He can be reached at: zelalem.tesfaye430@gmail.com

[1] Even today, the low land area of Hala, Qayi, Sayki, and Zima Waruma Farmers Associations (FAs) in Loma Woreda and Dachiya Deneba, Zaba Garada, Dasha Aja, Garada Bachira, Garada Intela FAs in Gena-Bossa district had numerous early terraced plots. Those terraces found in the farm plots and in the forest were about 1 meter high and 0.5 meter wide. The distance between the corresponding terraces was about 5 meters. In those localities, small basalt stones could be found on most of the farming lands.

[2] In addition, there was a myth about “Gragn’s war” and his personality among the Dawuro oral traditions. There were a number of stone stelae called “Gragnsucha” (Gragn`s stone). According to the tradition, these stones were erected by the left- handed “Ahmed Gragn” as an anchor for his horses. Others maintain the view that it was the place where his soldiers were buried and these stelae were grave markers. Hence, these stones and the myths related to them strengthened the suspicion that the walls might have been constructed during the “Gragn’s war”.

[3] These seven administrative regions include: Gena, Bosa, Loma, Koyisha, Mareqa, Tocha and Isera.

2 This is not intended to publicize against the development project unlike to some of western media. But it is for the big deal to define the challenges for conservation of “undefined Ethiopian Heritage”

Business of Indian Railway: Strengthening the Economy

Naib Singh

Abstract

All the transport system as roadways, airways and railways exist in India. But Indian rail system has flourished itself in the major way. Indian Railways has large position in the economic development of the nation. Railway is very appropriate for the long journey. The origin of Indian Railway goes back in 1853. First train of India journeyed the distance of 22 miles between the Bombay and Thana. This transport system is providing employment second only to defense. Indian trains transport 90% of the total coal all over India. This sector is supplying the 50% of the power in the country. In 2007, this sector generated the revenue of USD 18.8 billion which has increased in the year 2015 up to USD 26.4 billion. Indian railway is assisting the economic and social development of the country by providing a sound business along with the employment to the large chunk of the population.

Key Words: Indian Railways, Foreign Direct Investment (FDI), Yatri Ticket Sewa Kendras, Suburban Mobile Ticketing System.

 Indian Railway

Indian railway is the third largest network among the various rail networks in the world. It has big role in the economic development of the country. Railway is very suitable for the long journey. The origin of Indian Railway goes back in 1853. First train of India journeyed the distance of 22 miles between the Bombay and Thana. At the time of beginning Railway transport system was operated by the private British companies for the business purpose. Government of India took over the first railway company in 1925. Thereafter in 1950, the Government took over other companies also. Now days Indian Railway has become the biggest nationalized enterprise of the country. For transporting the heavy and bulk commodities any other transport system cannot take place the railway transport. Indian railway network covers 66000 kilometer distance in the country. 21000 passenger and freight trains run daily on these lines. These railway lines are having 7146 stations all over the India.

 

Objective of the Study

This paper highlights the contribution of Indian Railway in the economic development. An analysis of the performance of the Indian Railways has been made in the study for the purpose. In the ending part containing the conclusion, the findings of the study have been pointed out after considering the various literature and data collected by the researcher.

 

Research Methodology

The present paper is based on the performance of the Indian Railways.  For studying and analyzing the present problem, the existing information has been considered from the various published and online sources.  Data for the analysis have been collected from the secondary sources. Main limitation of this study is that it is based on the material and information collected from the secondary sources.

Business of Indian Railway

Indian trains carry 23 million people everyday which is equal to the population of Australia. It transports the freight in the very big size i.e.1097 millions tones in a year. 13 lakh people are employed in the Indian railway. This sector is providing employment second only to defense. Indian trains transport 90% of the total coal all over India. This sector is supplying the 50% of the power in the country.

During the period of ten months i.e. from April 1, 2014 to January 31, 2015, the approximate earnings of the Indian Railways were reported at Rs. 128928.28 crore which were Rs. 114428.52 crore during the same period in the previous year. This sector has attained the increment of 12.67 % in the period of one year. This sector has gained significant growth in the various areas like line doubling, gauge conversion, electrification and lines commissioned.

Indian Railway has achieved big achievement in the area of electrification of routes. In the year 2014-15, 1375 kilometer railway line was electrified which was more than the previous year. The Government has set the target of electrification of 1600 kilometer lines in the coming year.

Expenditure on capacity augmentation of the Indian railway like new lines, doubling, gauge conversion etc., has been increased by 138 % in the year 2015-16. . The outlay for the passenger amenities works have been increased by 67% in the year 2015-16. Government has proposed an investment plan of Rs. 856020 crore in the upcoming five years -2015-2019. For making the railway transport system more competent a big amount has been approved by the Government worth Rs. 96000 crore.

Amenities Provided by the Rail Sector

Indian Railway has launched helpline no. 138 for the passengers for obtaining the various information. Various facilities have been started for the facilities of the passengers like Yatri Ticket Sewa Kendras, Operation Five Minutes, Suburban Mobile Ticketing System, Cashless Transactions through RuPay and Go-India Smart cards. Online facilities are also provided foe the passenger through they can avail the various information and facilities at home. More ticket are made available per minute on the internet for the passengers to avoid last minute rush. SMS alerts for the status of tickets, for destinations and as wake up calls are the mind blowing facilities. Safe drinking water units have been established for making available the hygienic drinking water. More than 9000 Bio-Toilet have been fitted on trains for maintaining the cleanliness in the coaches. Revenue geared by this sector is increasing over the years.

 

In 2007, this sector generated the revenue of USD 18.8 billion which has increased in the year 2015 up to USD 26.4 billion. This transport system is strengthening the Indian business in the significant manner. And it is expected that by the year 2020, Indian railway will touch the revenue of USD 44.5 billion. Government of India has allowed 100 % Foreign Direct Investment (FDI) in this sector for opening the doors for investors in the more advanced projects like high-speed railways, high-powered electrification of lines and high-speed tracks and suburban corridors.

 

Conclusion

Indian Railways is the flourishing transport system of the country. It has become the third largest rail network of the world by occupying the big revenue generator. Revenue generation by this sector is increasing year by year and strengthening the economy in the significant way.  This transport system cannot be ignored when the talk prevails regarding the efficiency of various transport means.  Indian railway is assisting the economic and social development of the country by providing a sound business along with the employment to the large chunk of the population.

References

Daft Ruddar Sundharam K.P.M. (2007): Indian Economy, S. Chand and Company Ltd., New Delhi.

Rail Badhe-Desh Badhe, Report of, Ministry of Railways, Govt. of India

http://indiainbusiness.nic.in/newdesign/index.php?param=industryservices_landing/405/2

http://www.ibef.org/industry/indian-railways.aspx

http://makeinindia.com/sector/railways/

Cultural Impact of Mobile Phone Packages Advertisement On Native  Youth Of District Layyah

 

Ch. Tanveer Ahmad

 

   Abstract

This study explores the effects of mobile package advertisements on the cultural transformation among youth (BZU-Bahadur Campus).  It was explore that all the respondents one way or the other use mass media (Television, Radio, Newspaper, Magazine, Internet and Outdoor) Sources for gaining information about mobile package advertisements. The comparative analysis of the selected type of media, however, showed that overall respondents preferred television relatively more for acquiring information about mobile package advertisements followed by other mass media channels. The respondents had for less dependency on the internet for this purpose. It was evident from the empirical findings that overwhelming majority of the respondents did not listen to radio for acquiring information about mobile package advertisements. The critical analysis of empirical evidence in terms of youth’ exposure to mobile package advertisements and attention paid to the mobile package advertisements showed a positive correlation. The analysis explored that the respondents who spent more time on media for mobile package advertisements got more information from these sources accordingly. The study’s findings in this regard extended full support to the research hypotheses: ‘The more the exposure to mobile package advertisement then the more their knowledge about mobile packages”. And ‘The more they pay attention on the mobile package advertisement then the more effects on their cultural patterns. The study’s findings in this regard extended full support to the research hypotheses: ‘The more they watch the mobile package advertisement then the more the effects on their social interaction patterns”. Results furthers indicate that males somewhat of the view that package advertisements effects in term of relative interaction as compared to female  who presents their views. The study’s findings in this regard extended full support to the research hypotheses: ‘The more they use and watch; mobile and mobile package advertisements then the more effects on their social activities”. The comparative review of the respondents’ further indicates that females are little affected from the slogans used in advertisements as compared to male, and there is no significant difference among all the categories includes music, model, beauty, dressing, hair style and brand respectively. The critical analyses of empirical evidence in terms of reason behind using the connection they are subscribing reveled that, overall majority of the both male and female respondents using their connection because of good signal service as well as sms packages.. Finding regarding peers both male and female showed same situation while female respondents like to use the connections only for the purpose of sending messages.

1.0 Introduction:

Youth’s role is structuring of a nation and progression of a country is worth noting. Transformation of a culture is subject to ambitions, adoptions and goals of the youth. In this modern era, the major target of cellular companies is youth. Through mobile package advertisements youth is attracted to increase sales and income of cellular companies, but it is up to the youth that how much acceptance and receptiveness is shown by them. Development of technology is hallmark of modern world and youth is pivotal point if this advancement. Well established and flourishing cultures are dominating the frail ones. The question to be noted is whey these companies are offering new packages without exploring the outlook of youth the purpose behind these packages should be explored whether they are to facilitate the layman or youth only. Actually students are severely affected by these packages and they are losing their interest in their studies. They are diverting from their goals. Their creative and innovative tendencies are getting faded due to prolonged telephonic contacts (cited at: zeewaqar77.hubpages.com).

Almost everybody is growing in an atmosphere saturated with mass media, consisting of television, newspapers, radio, magazines, internet, advertising, films, billboards and music. Advertising is a subset of promotion mix which is one of the 4P’s in the marketing mix i.e. product, price, place and promotion (Latif & Abideen, 2011). In the early 1950s, Du Mont television network started the new cult of specifying some time for commercial advertising on the screen in 1960s new trends introduced in advertising phenomenon that had glamorous attractions for the audience. The youth and children are favorite target of advertising companies (cited at: http://www.articlesbase.com).

The history of advertisements can be traced back into primitive eras. Different models and symbols were used by the producers to divert the attention of the customers. In the old ages, products were handmade and a limited quantity was produced but the situation changed later and the products were made at large scale. In this modern age, advertisements have achieved a position of effective communicator between the manufacturer and the customer. A company cannot achieve the status of an acknowledged brand until it specifies a lion’s share for it advertisements activities (Hussainy et al, 2008). Advertising activates in Pakistan comprise the standards and trends which are followed universally. Advertising have shown a flexible attitude to the changing business standards, scientific, cultural and social transformation. In 1947, after partition a few number of advertisement models were followed which covered the local population of the age. Now a day’s not even a single aspect of our life is unaffected by advertising. Criteria of judging the popularity of a TV programs is a subject to the length of commercial breaks. Usually a popular program has one-fourth time specified for advertisements. Just a decade back this ratio was one-tenth. According to an estimate, at the end of 2010, advertising expenditures were 30 billion rupees. TV advertising claims 58% of the total advertising budget in the country which is an indicator to the popularity of TV channels. Other media include 24%, radio 4%, outdoor 9% and other media 5%. An important point to be noted is that the Telecommunication sector became the largest ad spend in Pakistan (cited at: http://www.gallup.com.pk). Television commercials are more effective source of promoting products than print ads. Manufacturer packs their products in frames that have ideological and cultural symbols and TV is the most powerful source of advertisements (Jhally, 1997).

Statement of the Problem:

What are the Effects of Mobile Package Advertisements on the Cultural Transformation   among Youth?

 Objectives of the Study

There is an apprehension among the public that the Mass Media may adversely affect the Youth’s cultural activities and minds. Therefore, it is important to conduct a study on Mobile Package Advertising effects. So, this study will be conducted to find out the effects of Mobile Package Advertisements on the Youth in Sargodha, Pakistan.

·         To explore the consumption patterns of Mobile Packages Advertisements by the Youth.

·         To determine the extent of interest tacking in the Mobile Packages Advertisements by the Youth.

·         To determine whether they like the situations shown in the Mobile Packages Advertisements.

·         To what extent do they like to adopt different situations shown in the Mobile Packages Advertisements?

·         To find out the effects by the use of the Mobile and package advertisements on the educational activities on the youth.

·         To explore the extent of transformation of cultural trends, rituals, norms, values of native youth due to the exposure to the Mobile Packages Advertisements.

·          To find out relationship between viewing Mobile Advertisements and its effects on personal appearance and lifestyle of Youth.

2.0 Literature Review:

Worldwide increasing use of mobile phones especially among the young people has become one of the favorite topics of academic researchers. Usually, researcher has major focus upon effects of mobile package advertisements, upon the youth and cultural and social changes due to these package advertisements.

The central point of this study is the evaluation of cultural changes among the youth due to mobile package advertisements. The literature review will reveal that one of the major concerns of the researchers, throughout the world, is to not the amount of exposure to mobile package advertisements and its effects upon the youth and society. The advertisements roles the culture, where they are presented may cause cultural conflicts (Zia, 2007).  Because of rapid communicating sources world has adopted the form of a global village. Telecom sector has changed communication set up everywhere and this is one of the most discussed topics in Pakistan, now a days. Since last few years, telecom sector is one of the emerging sectors in Pakistan and is attracting many new investors (Butt, 2006).

The literature of Clark & Salomon (1986) study revealed that mass media itself has not strong effects on audience but the quality of the message which is being delivered by the mass media has its effects (Clark, 1983, 1994). “What people see is what they believe” is a renowned proverb. It is evident by different research studies that people try to compare themselves with what they consider better. Westbrook (1998) has suggested that people may apply a variety of different types of evaluative standards in reaching a particular satisfaction appraisal, depending on situation and personal factor. In Pakistan, mobile phones are in easy access to everyone because of competitive atmosphere among companies of both services providers and phone set providers. Due to this increasing demand for cell phones, companies are investing abundantly in this sector. Now a days, mobilink, telenor, ufone, zong, and warid are five major functioning companies in Pakistan (Sargana, 2005). Usually children and young people are target of advertising and they are consequently converted into customers. Advertising is pervasively targeting public places like schools and by some critics considered type child exploitation. Sometimes by advertisements psychological aspects of target viewers are focused which may prove harmful in the long run. Some people think that advertisements are making new additions to cultural values (cited at: www.articlesbase.com). It is the responsibility of Pakistan Telecommunication Authority to regulate and establish new telecommunication services and to monitor the functioning and maintenance of telecommunications services in Pakistan (PTA History 2005).  In Pakistan, people have religious bent of mind and usually try to regard Islamic laws. In our culture, people are very sensitive about their life partner’s especially female family members and children. So while drawing advertising images these facts should be kept in mind. Situations where girls are talking to their boyfriends, students using their cell phones in educational complexes, girls getting mingled with boys, should not be reflected in advertisements. It is one of the significant elements to explore dimensions of the local culture of a country where a company is going to launch its business operations. So, adequate understanding of the local culture may result in a successful business on the other hand misunderstanding of the local culture may lead to improper decisions resulting into blocking of business (Hofstede, 2005). Differentiating cultural contrasts is a key factor to successful worldwide advertisements (Keegan, 1989). The point is to be discussed is that customers grow in a specific culture and adopt diverse features of the culture. So consumer responds to the advertisements that are in harmony with his cultural values and traditions (Boddewyn et al, 1986).

Hofstede (1980) defines culture as, the interactive active aggregate of common characteristics that influences a group’s response to its environment” and suggests culture as the collective programming of the mind which separates the member of one group from the other. In view of hofstede, structure of Pakistani culture is collectivistic whereas American culture is individualistic. Likewise Swedish, Norwegian and Danish are feminine cultures whereas Pakistani is masculine one (ITIM [no dated]). Now a day’s majority of sociologists believe that basically culture consists of symbols, ideals, and abstracts perspectives of human societies. The essence of culture is not its handicrafts, tools or other tangible objects but how the numbers of the group associate meanings to these objects. Norms, symbols, associations and perspectives are indicators to differentiate one group from the other in the modern communities. People of a cultural group attribute associations, to symbols and ideals in the similar way (Banks, 1989). Sindhi, Muhajirs, Punjabi, Baloch and Pashtun are five major ethnic groups in Pakistan. Language is major indication for identification of ethnicity in Pakistan. Almost more than twenty languages are spoken in Pakistan but Punjabi, Sindhi, Pashto, Balochi and Urdu are abundantly spoken. Urdu is the official language and is spoken and understood throughout the country. In most of schools and universities, academic activities are conducted in English, so it is a de facto national language of Pakistan (Library of Congress, 2007).   No aspect of life either it is cultural, economic, political, recreational or religious is beyond the shackles of transition. The old fabrication and classification of social structure is facing a threat of change which is slow but steady. Initially we may accept little change in our dressing style, room arrangements and eatables change is one of the pleasant features of life but it should be positive always. If we adopt negative changes consequently they will have negative effects upon our living styles (cited at:www.hamariweb.com/articles). In cultures of large power distance, it is an important point that people pass most of their time in their family circles but on the other hand peoples in cultures of low power distance spend most of their own managed   leisure activities. As Pakistani culture has bent to large power distance culture, so this perspective should be regarded well when marketing policies are formulated (Mooij, 2002). In Pakistan, joint family system is strong enough in which not only immediate relations but distant relations like cousins, uncles, nephews and grandparents are regarded well. So, Pakistan culture has features of collectivism. In Pakistan people give enough regards to their traditions, norms and emotions which are reflected through their behaviors. People have deep association with their cultural values. So Pakistani culture can be considered short term oriented culture (ITIM, [no dated]). In Pakistani society, male dominates female. Sometimes even female are not allowed to do job and get involved in fruitful life activities. People do not like possession of mobile phone by their females and try to impose their own decisions upon dependant females (MQM, 2007).

3.0 Hypotheses

The Hypotheses design for the study as follows:

3.1 (A) Major Hypotheses

Greater the exposure to mobile package advertisements greater the effects on culture on the native youth (Students of BZU-Bahadur Campus).

    The core purpose of this study to dig out effects of mobile package advertisements especially (Television Advertisements) and other mass media channels which are Radio, Newspapers, Magazines, Internet and Outdoor ads on the culture, social life, values and behavior patterns of native youth. The researcher was interested to examine if the mobile package advertisements has any effects on native youth and if ‘Yes’, to what extent has it effected the youth culture at it basic level in terms of the following factors:

  • Family and social interaction patterns;
  • Appearances and life style;
  • Cultural Practices i.e. values, rituals, food, language, dress and traditions;
  • Domestic and other activities.

Research had selected above mentioned factors based on the conclusion, after reviewing the relevant literature i.e. most of the researchers were of the view that viewing mobile package advertisements generates socio-economic and cultural changes. The following sub-hypothesis was formed on the basis in the above-mentioned factors.

3.2 (B) Sub-hypothesis:

  • The more the exposure to mobile package advertisement then the more their knowledge about mobile packages.
  • The more they pay attention on the mobile package advertisement then the more effects on their cultural patterns.
  • It is more likely that the youth get information about mobile package advertisements more from television as compared to the other sources.
  • The more they watch the mobile package advertisement then the more the effects on their social interaction patterns.
  • The more they watch the mobile package advertisements then the more they like to adopt different situations shown in the mobile package advertisements.
  • The more they use and watch; mobile and mobile package advertisements then the more effects on their social activities.

4.0 Methodology:

Methodology means coherent arrangement by which research plan is executed, on the other hand research design refers to the relation between research method and the nature of study. Regarding present study’s demand, survey research has been planned to draw information from the target audience in usage.

4.1 Survey Research

In Neuman (2007) view, survey is a qualitative social research in which one systematically asks many people the same questions, then records and analyzes their answers

This study was launched to explore the effects of mobile package advertisements on the cultural transformation among youth. It is also the purpose of the study to explore to what extent the cell phone usage has impacts on students’ studies. Cultural norms and values of the native youth as well as society. Keeping in view the nature of the study, survey methodology was considered to be a suitable procedure for analyzing effects and cultural change introduced by the mobile package advertisements.

4.2 Unit of Analysis

Specification of group of persons or unit of analysis for study purposes is one of the major steps of research process. In Babbie, (1992) view, unit of analysis are the people or things whose parameters are observed, described and explained by social researchers. The units of analysis in the present study are the students of the BZU-Bahudar Campus Layyah, and the purpose was to explore perception about mobile package advertisements.

4.3 Population

Reinard (1994) defines population as extensive universe of incidents from which the sample is taken. In Neuman (2007) view, population is the name of variety of cases from which a sample is selected by a researcher and is described in theoretical terms.

In this study, the universe is the male and female students of BZU-Bahadur Campus. The first step in the research study is to specify the group of persons or unit of analysis for study. The universe in this research consists of the students of BZU-Bahadur Campus, who use different mass media channels (Television, Radio, Internet, Newspaper and Outdoor) for watching and listing mobile package advertisements.

4.4 Sample

Every researcher wants to conduct an extensive survey of the whole population to draw reliable findings for the study. But the ground realities do not support this desire and it is very difficult to study the whole population. So for making the study convenient, researchers use procedure of sampling.

4.5 Sampling Methods

Convenience sampling procedure was used for classification. Convenience sample also known as available sample is an accumulation of promptly approachable subjects for study. Exponents of using convenience samples assert that if a phenomenon, feature or trait does in fact exist, then it should exist in any sample. This sampling process is usually supportive in pretesting questionnaires or other preliminary work (Wimmer & Dominick, 1983). For data collection purpose, three hundred respondents selected. The sample was further divided on the basis of gender 50 males and 50 females.

4.6 Sample Size

 Keeping in view the resource constraints, convenience and purposive methods for selection of the respondents was used for collection of data from the target population. Due to time limitation and financial constraints, it was not possible for the researcher to collect data from the large population in University of Sargodha. Therefore, one hundred respondents of equally consisting males and females students from BZU-Bahadur Campus Layyah was selected.

5.0 Findings

In the contemporary life, media is playing incredible role in providing information about every sphere of life round the clock. In the field of advertisements, media has become the basic need of individuals everywhere. This study’s results explore the effects of mobile package advertisements and cultural transformation among youth.

                        Table 1.1 Exposures to Mobile Package Advertisements

  Over All Male Female
Very Often 21 19 22
Often 36 35 37
Somewhat 13 13 13
Little 23 22 25
Never 7 11 3

In survey research male and female respondents have been given the equal representation. The analysis of given data reveals little difference between male and female respondents. Overall (36%) often and (23%) little expose to mobile package advertisements. While female (37%) very often expose to the package advertisements than males. Respondent’s responses about exposure to mobile package advertisements further revel that male (11%) who significantly never prefers to expose mobile package advertisements as compared to the females, respectively ( see table 1.1).

6.0 Statistical Tools 

 6.1 Regression Analysis

A statistical measure that attempts to determine the strength of the relationship between one dependent variable (usually denoted by Y) and a series of other changing variables (known as independent variable. The two basic types of regression are linear regression and multiple regression. Linear regression uses one independent variable to explain and/or predict the outcome of Y, while multiple regressions use two or more independent variables to predict the outcome.

  • To what extent would you like to adopt the following in your life?
 

 

Coefficientsa,b

Model Unstandardized Coefficients Standardized Coefficients  
B Std. Error Beta T Sig.
1 Exposed from the Mobile package .334 .075 .315 4.440 .000
Attention on the Mobile package .559 .070 .564 7.938 .000
a. Dependent Variable: adopt the mix-gathering
 
Coefficientsa,b
Model Unstandardized Coefficients Standardized Coefficients  
B Std. Error Beta T Sig.
1 Exposed from the Mobile package .386 .085 .274 4.521 .000
Attention on the Mobile package .847 .080 .644 10.608 .000
a. Dependent Variable: adopt the dancing
 

 

6.2 Analysis of Variance

A statistical analysis tool that separates the total variability found within a data set into two components: random and systematic factors. The random factors do not have any statistical influence on the given data set, while the systematic factors do. The ANOVA test is used to determine the impact independent variables have on the dependent variable in a regression analysis.

Ø  To what extent would you like to adopt the following in your life?

    Sum of Squares df Mean Square F Sig.
adopt the mix-gathering Between Groups 2.253 1 2.253 1.092 .297
Within Groups 614.747 298 2.063    
Total 617.000 299      
adopt the dancing Between Groups 15.413 1 15.413 8.795 .003
Within Groups 522.253 298 1.753    
Total 537.667 299      
adopt the kissing Between Groups 63.480 1 63.480 39.092 .000
Within Groups 483.907 298 1.624    
Total 547.387 299      
adopt the slang words Between Groups 20.280 1 20.280 12.758 .000
Within Groups 473.707 298 1.590    
Total 493.987 299      
adopt the hand shacking Between Groups 48.803 1 48.803 23.478 .000
Within Groups 619.447 298 2.079    
Total 668.250 299      

 

 

 

  7.0 Results & Discussion

The discussion of this study reaffirms the study statement, discusses the issues, and reaches a final judgment. It is a belief based on your reasoning and on the evidence you have accumulated. This is the place to share with readers the conclusions you have reached because of your research.

Through this study, sustained efforts have been made to explore the effects of mobile package advertisements on the cultural transformation among youth (students of BZU-Bahadur Campus).  It was explore that all the respondents one way or the other use mass media (Television, Radio, Newspaper, Magazine, Internet and Outdoor) Sources for gaining information about mobile package advertisements. The comparative analysis of the selected type of media, however, showed that overall respondents preferred television relatively more for acquiring information about mobile package advertisements followed by other mass media channels. The respondents had for less dependency on the internet for this purpose. It was evident from the empirical findings that overwhelming majority of the respondents did not listen to radio for acquiring information about mobile package advertisements.

The review of the respondents regarding using internet shows that male somewhat preferred to use internet than the female respondents. It was further explored that most of the female did not use outdoor sources as compared to male respondents for gating information about mobile package advertisements. An analysis of the present study shows respondents’ preference to different sources to get the information about their mobile packages according to their interests. It is observed from the empirical findings of the study that overall majority of the respondents are those who significantly preferred television to getting information about mobile package advertisements (ref of tables).

The critical analysis of empirical evidence in terms of youth’ exposure to mobile package advertisements and attention paid to the mobile package advertisements showed a positive correlation. The analysis explored that the respondents who spent more time on media for mobile package advertisements got more information from these sources accordingly (table 1). The study’s findings in this regard extended full support to the research hypotheses: ‘The more the exposure to mobile package advertisement then the more their knowledge about mobile packages”. And ‘The more they pay attention on the mobile package advertisement then the more effects on their cultural patterns

. The study’s findings in this regard extended full support to the research hypotheses: ‘The more they watch the mobile package advertisement then the more the effects on their social interaction patterns”. The finding of table 1.3 observed that overall friends who are significantly very much effected from the mobile package advertisements as compared to all other categories. The comparative analysis of the study further indicate that male respondents who somewhat effected from package advertisements on parents interaction as compared to females. It is further observed from the empirical findings that female respondents are of the view that mobile package advertisements very much effected the friends interactions while males presented their somewhat perception about the effects. In case of effects with coworkers, teachers and peers interaction patterns respondents of both male and female respondents show no significant difference among their responses. Results furthers indicate that males somewhat of the view that package advertisements effects in term of relative interaction as compared to female  who presents their views (table 1.2).   After the review of the empirical evidence it was observed that mobile package advertisements played major role in effecting the social activities of the youth, including sleeping time, study time, sports, eating habits and meeting with friends (table 1.5). The study’s findings in this regard extended full support to the research hypotheses: ‘The more they use and watch; mobile and mobile package advertisements then the more effects on their social activities”. The finding of table 1.5 observed that overall sleeping time, study time and meeting with friends are more affected by watching mobile package advertisements than sports and eating habits. Critical review of the respondents’ responses regarding the factors effecting the youth in mobile package advertisements in term of slogans, environment, music, model, beauty, dressing, hair style and brand raveled that, overall environment very much effect the respondents in mobile package advertisements. The comparative review of the respondents’ further indicates that females are little affected from the slogans used in advertisements as compared to male, and there is no significant difference among all the categories includes music, model, beauty, dressing, hair style and brand respectively. While only very little difference is observed in case of slogans and environment effects in term of mobile package advertisements (table 1.3). The critically analysis of empirical evidence in terms of the likeness of different components in mobile package advertisements indicate that, overall male and female respondent significantly preferred to like actors in mobile package advertisements. Study results further indicate that sports persons are very much liked by the male respondents as compared to female in mobile package advertisements (table.1.4).

The critical analysis of empirical evidence in terms of purposes behind using the mobile phone by youth explored that, overall female preferred to use mobile phone for different purposes including getting information; keep in touch with family, because of their peers, for entertainment and for browsing internet. In this regard male respondents showed no significant interest for purpose behind using mobile phone as compared to female (table 1.6).

The critical analyses of empirical evidence in terms of reason behind using the connection they are subscribing reveled that, overall majority of the both male and female respondents using their connection because of good signal service as well as sms packages. Comparative analysis of the study further indicate that male respondents preferred to used connections due to good signal services; while  female are used cellular connections due to the cheep call rates as compared to the male respondents. Finding regarding peers both male and female showed same situation while female respondents like to use the connections only for the purpose of sending messages (table 1.7).

References

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Tourism Entrepreneurship as Correlate of Employment Opportunities and Infrastructural Facilities Improvement in Osun Osogbo Sacred Grove of Osun State, Nigeria

 Jegede Charles Temitope 

 Abstract

Tourism entrepreneurship has become an important sector to both advanced and developing nations including Nigeria. It is seen as capable of being an agent of change in the landscape of economic, social and environment of a tourist destination. It has also generated employment opportunities to the communities and a major driver of infrastructural development in all countries of the world. This paper x-rayed tourism entrepreneurship in Osun Osogbo Sacred Grove of Osun State, Nigeria with a view to examining correlation between tourism entrepreneurship and employment opportunities and tourism entrepreneurship and infrastructural facilities improvement. The Correlational research design was adopted. Two null hypotheses were formulated and tested at 0.05 level significance. The questionnaires were administered using multistage stratified random sampling technique to select the one hundred and fifty (150) respondents adopted for the study. Data were collected using fifteen (15) items four points likert scale questionnaires while Pearson product moment correlation statistical analysis was used for data analysis .The Result revealed that there is significant relationship between tourism entrepreneurship and employment opportunities and tourism entrepreneurship and improvement in infrastructural facilities. The study concluded that tourism entrepreneurship is an agent of employment opportunities and infrastructural development. Government and private investors should fund this sector in order to attract foreign visitors like it does in countries like Jerusalem (by Christians) Tibet (by Buddhists) and mecca (by Muslims).

Keywords: Employment Opportunities, Correlation, Infrastructural Facilities, Sacred Grove, Tourism Entrepreneurship

Introduction

Tourism entrepreneurship is the most attractive and the fastest growing entrepreneurial industry in the world. Tourism entrepreneurship in 2005 turned out to be the second largest entrepreneurial industry and accounted for global Gross Domestic Product (GDP) (Rosli & Azhar, 2007).

In Malaysia the tourism entrepreneurship has experienced impressive growth as it contributes to foreign exchange, investment and employment opportunities as well as strengthening the services account of the balances of payment (Sheldon and Var, 1989).

According to UNCSP (1999) tourism entrepreneurship is the world’s largest entrepreneurship industry and creator of jobs across national and regional economics. It stated further that net has been significantly improved through contribution of tourism entrepreneurship.

Elliott and Mann (2005) asserted that tourism entrepreneurship’s role in development has evolved significantly, providing not just foreign exchange economic growth and employment but also an opportunity for host community participation in biodiversity conservation, urban growth, infrastructure overhaul and planning urban and rural development, environmental restoration, coastal protection and cultural heritage preservation.

Glasson Godfrey & Goodey (1995) argued that tourism can be a catalyst for socio-economic development by means of providing and generating employment, exchange earnings, balance of payment and infrastructure benefiting both local and tourists.

In a field study conducted by Mbaiwa (2003), he found out that people were employed in tourism related businesses, such as lodges hotels financial institutions and the handicraft industry in the Okavango, Bostwana.

 According to Sam et al. (2014) tourism entrepreneurship has been regarded as a means of economic modernization in various indicators including living conditions, ability of life and well-being of population.

In Nigeria for instance tourism sector has been neglected until recently when the new government identified tourism entrepreneurship as an employment venture that can boost the economy and reduce the unemployment rate in the economy and reduce   the unemployment rate in the country.

It is against this backdrop that this paper examines tourism entrepreneurship as correlate of employment opportunities and infrastructural improvement in Osun Osogbo Sacred Grove of Osun State, Nigeria.

Objectives of Study

The objectives of the study are to

  1. examine the correlation between employment opportunities and tourism entrepreneurship development in Osun Osogbo Sacred Grove of Osun State, Nigeria.
  2. assess the correlation between improvement in infrastructural facilities and tourism entrepreneurship development in Osun Osogbo Sacred Grove of Osun State, Nigeria.
  • make appropriate recommendation to improve tourism entrepreneurship for socio-economic development in Osun Osogbo Sacred Group of Osun State, Nigeria.

Literature Review

Concept and Challenges of Tourism Entrepreneurship

Sinclair and Stabler (1997) defined tourism entrepreneurship as the professional application of knowledge, skills and competencies or monetizing a tourism related new ideas, by an individual or a set of people by launching an enterprise or diversifying from existing in order to pursue growth while generating wealth employment and social good.

Morrison et al. (2001) also defined tourism entrepreneurship as activities concerned with the survival and securing sufficient income in the hospitality business.

Saaymon & Saaymon (1998) regarded tourism entrepreneurship as activities related to creating and operating a legal tourism tourist’s enterprise. It also includes all activities and interplay that happens in a period of tourist journey.

Seyed et al. (2013) identified the challenges of tourism entrepreneurship in Mazandaran.

They include:

  1. Financial constraint
  2. Lack of infrastructural development
  • Barrier cause by international sanction
  1. Cultural barriers
  2. Tourism entrepreneurship inertness
  3. Insufficient tourism marketing; and
  • Insecurity

Ijason and Izobo (2012) argued that many obstacles to tourism entrepreneurship are in efficient publicity, political instability, lack of interest, financial constraint, inadequate government intervention, emigration of the youth and communal conflict among others.

Tourism Entrepreneurship Development and Employment Opportunities

Tourism Entrepreneurship is one of the leading job creators in the world The industry employs more than 98 million people directly representing over 3 percent of all employment. When indirect and induced impacts are included the industry contributes to around one in eleven jobs worldwide.

For instance in Nigeria, tourism entrepreneurship plays significant roles in socio-economic development of the country.  This is because it contributes towards alleviating the major political social and economic problems that characterize the rural and urban centers (Ojo, 2014).

In Nigeria, the contribution to government revenue from levies on Hospitality Sector (registration and other charges) recorded N179m in 2004 while N190m was generated by company tax (National Bureau of Statistics, NBS). In 2011, the industry contributed about N1,232 billion (3.3 percent) to the GDP in Nigeria (Sam et al, 2014). From the foregoing, the only way to have sustainable tourism is through the development of the entire neglected tourist sites in the country. This would translate to increased contribution towards gross domestic

 product, employment generation, improved economic and social progress within Nigeria and

Africa as a whole.

Elochukwu (2012) maintained that tourism industry offers opportunities in jobs creation and strengthening of the nation’s economy. According to WTO (1998), Nigeria will gain a rise in employment of 897,500 which will translate to N252bn in investment equivalent to 1.6 percent increment and 1.4 percent annually with the aim of hitting 5.4 percent in 2022.

Munzali (2011) also agreed tourism entrepreneurship development generated 838,500 jobs directly in 2011 (1.4 percent of total employment) and this was forecast to grow by 7.0 percent in 2016 to 897,500 jobs.

Tourism Entrepreneurship Development and Infrastructure

The strong link between tourism entrepreneurship development and infrastructure has been

theoretically established by a numbers of scholars including Gunn (1998) and Inskeep (1991). They cited the infrastructure potential determinant of the attractiveness of a tourism entrepreneurship destination. They stressed that a good road enhances accessibility of tourists to different part of the destination while sound airport infrastructure ensures that tourist experience a comfortable transition from plane into the borders of the destination country and vice versa

In a study conducted by Gearing (1974), he found out that infrastructure (comprising electricity, roads, water, safety services, health services, communication and public transportation) is a key determinant explaining tourist arrivals.

In Nigeria for instance, Government commitment to develop most especially communities with tourist attraction sites in have resulted in the development of modern towns and cities in Nigeria.

Etefia (2004) argued that improvement in infrastructural development is paramount to tourism entrepreneurship development. Nigeria Government commitment in provision of basic amenities of life such as electricity, good roads, pipe borne water, communication network of standard, improvement of facilities of hotels and guest houses and provision of adequate security network through the localization of police and civil defense stations in most communities is a big boost to the tourism entrepreneurship development sector.

Research Methodology

Research Setting

This study was carried out in Osogbo, Osun State, Nigeria. Osun Osogbo Sacred Grove is in the  heart of Osogbo the capital  of Osun State founded  some 400 years ago in South west, Nigeria. The dense forest of the Osun State Grove is one of the last remnants of primary high forest in Southern Nigeria. The group was inscribed as a UNESCO WORLD Heritage Site in 2005. It is an active religious site where daily, weekly and monthly worship takes place. In addition an annual processional festival is celebrated in the month of august at the place. The Grove is also a natural herbal pharmacy containing over 400 species of plants, some endemic of which more than 200 species are known for their medicinal uses. The group is seen as a symbol of identity for all Yoruba people, include those of the Africa diaspora, many of whom make pilgrimage to the annual festival.

Sampling Method and Survey Decision

A sample of one hundred and fifty (150) respondents from 45 years and above were selected for the study from Osogbo community which includes worshippers of Osun Osogbo and indigenes of the town. The correlational survey design was employed.

Research Instrument

A well-constructed and validated instrument was used for data collection. The instrument was designed into two sections. Sections “A” consists of respondents personnel data while section B consists of ten item on issue that relate to the variables.

A test – retest reliability estimate was calculated using 30 respondents from Osun Osogbo worshippers and indigenous of the town.

The calculated reliability analysis coefficient range of 0.86 to 0.89 was obtained. The data collected for the study was analyzed using Pearson product moment correlation statistical technique to examine the relationship between employment opportunity and improvement in infrastructural facility on tourism entrepreneurship development in the Osun Osogbo Grove of Osun State, Nigeria.

Table 1

Pearson Product Moment Correlation Analysis of Relationship between Employment Opportunities and Tourism Entrepreneurship Development in the Osun Osogbo Sacred Grove of Osun State.

The results of the data analysis in the table 1 shows that the calculated r-value of 0.97 is greater than the t-critical value of 0.195 at .05 level of significant with 148 degree of freedom. From the above result obtained, the null (Ho) hypothesis was rejected while the alternate (H1) was upheld and retained.

This implies that there is a significant relationship between employment opportunities and tourism entrepreneurship development in the Osun Osogbo Sacred Grove of Osun State, Nigeria.

Table 2

Pearson Product Movement Correlation Analysis of Relationship between Improvements

Infrastructural Facilities and Tourism entrepreneurship Development in Osun Osogbo Sacred Grove of Osun State, Nigeria.

From data analysis in Table 2, the calculated r-value of 0.96 is greater than t-critical value of 0.195 at 0.05 level of significance with 148 degree of freedom. Based on the result of the finding, the null (Ho) hypothesis was rejected while the alternate (H1) hypothesis was upheld and retained.

This attests to the fact that, there is a relationship between improvements in infrastructural facility on tourism entrepreneurship development in the Osun Osogbo Sacred Grove of Osun State, Nigeria.

Discussion of Findings

Research findings show that tourism entrepreneurship plays an important role in this socio economic development of the community.

It is a major driver for the development of infrastructural facilities and also a tool for job creation.

These empirical findings corroborate Ojo (Ibid) that tourism entrepreneurship is an agent of socio-economic development

Conclusion

This study has examined tourism entrepreneurship in Osun Osogbo Sacred Grove, Osun State, Nigeria. The research findings from data analysis show that there is a significant relationship between employment opportunities and tourism development in Osun Osogbo Sacred Grove, Osun State, Nigeria.

Moreover, there is a significant relationship between improvement in infrastructural facility and tourism entrepreneurship development in Osun Osogbo Sacred Grove, Osun State, Nigeria.

Finally, tourism entrepreneurship is an agent of employment opportunities and socio-economic development.Government and private investors should fund this sector in order to attract foreign visitors like it does in countries like Jerusalem (by Christians), Tibet (by Buddhists) and Mecca (by Muslims).

Recommendations

  1. Government, individuals and private investors should fund the development of tourism entrepreneurship to stimulate infrastructural development and job creation.
  2. Government should make policy that will facilitate tourism entrepreneurship development in all tourist sites in the country. This will create job opportunities and     improve infrastructural development.

iii.      Nigeria school curricular at both primary and secondary levels should be reviewed so that   entrepreneurship could be incorporated as compulsory subject in order to start grooming       a generation of tourism entrepreneurs in the country.

  1. There should be an effective campaign in the media about tourism and tourism sites in the

           media about sites in the country to encourage internal demand for tourism.

References

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Influences in Sub Sahara Africa” Occasional Paper Series, The GW Center for the Study of Globalization (http://www.saintmarys.ed/).

[2] Elockukwu, A. (2013). “Community Development and Tourism: A Socio-Economic Analysis

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[3] Etefia, T. E (2014).‘‘Tourism for Senior Secondary Schools and Colleges’’ Calabar: Ephraim Printers.

[4]Gearing, C. E (1974). ‘‘Establish a Measure of Touristic Attractiveness’’ Journal of Travel Research 12: 1-8.

[5] Glasson, J., Geoffrey, K. & Goodey, B. (1995). “Towards Vistor Impacts, Carrying Capacity and Management Responses in Europe’s Historic Towns and Cities”, Avebury, England.

[6] Gunn, C. A. (1998) ‘‘Tourism Planning (Second Edition)’’ New York: Taylor and Francis.

[7] Inskeep, E. (1991) ‘‘Tourism Planning: An Integrated and Sustainable Development Approach’’, New York : Van Rostrand

[8]Mbaiwa, J. E. (2003).“The Socio-Economic and Environmental Impact of Tourism Development         on the Okavango Delta, North-Western, Bostwana’’, Arid Environments, 54, 447 – 467. 

[9]Morrison, A., Baum, T. and Andrew, R. (2001). “The Lifestyle Economics of Small Tourism

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Government: A Case Study of Idanre Local Government” Academic Journals 6(2): 29-35.

[12] Rocheller, T. and Zachary, S. (2013) ‘‘Travel and Tourism as a Driver Employment Employment Generation’’The Tourism  and Competiveness Report, 63-69.

[13] Rosli, M. M. and Azhar, H. (2007) “The Determinants of Domestic and International Tourism Development: Some Evidence from Thailand” Proceeding of the 8th International Joint World Cultural Tourism Conference 2007: International Culture and Regional Tourism, Busan, South Korea,  : 176-183.

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Opportunities for Entrepreneurs” African Journal for Health, Physical Education.

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[16] Seyed, M. B., Mahbubeh J. & Somayyeh, S. (2013) ‘‘Tourism Entrepreneurship Challenges and Opporutnities in Mazandaran’’ Journal of Basic and Applied Science Research, 3(4) : 842-

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A Review on Impact of Teacher Training Programs on the Attitude of Teachers

Reuben Nguyo Wachiuri

Abstract

The purpose of this paper is to look into the impact of teacher training programs on the attitude of teachers. The preservice and in service programs were considered. Various aspects were looked at such change of attitude towards inclusion, use of ICT, teaching profession, micro teaching and so forth. The results show that teacher training impacts positively on the attitude of the teachers. Notwithstanding individual teachers have particular temperaments and personality traits that influence how they approach new ideas and situations. Thus, learning outcomes in teacher education are a function of both what programs offer and what teacher trainees bring to the training course. It is also worth noting that at times experienced teachers did not have a change of attitude but they had an improvement in their efficiency. In some cases teachers change in attitude did not translate to a change in behavior due to lack of facilities in the schools.

Key Words: Attitude, pre service training, in service training, teacher trainee

Introduction

Education is undergoing transformations across different parts of the world including Africa. The reform impulse has seen the rise and construction of new learning standards and assessments which will only work if there is investment in the capacity of educators to work together effectively. It’s time to clear away non-essential demands and build capacity in our schools for smarter teaching and learning. Educators are ready for it, students deserve it, and our future prosperity and security require it (Valerie Strauss, 2013). Improving teachers by building their capacity in their professional and personal life is important in the process of reforming education.

Today, students need to learn how to transfer knowledge and skills to real-world problems by communicating and collaborating in groups locally, nationally, and globally to find creative solutions that are innovative, efficient, and sustainable (Valerie Strauss, 2013). Instead, we have 21st century learners being taught by 20th century teachers in a 19th century educational system (Asia Society, 2012). Because of the globalized world’s new demands for careers and life in the 21st century, international educational leaders are transforming outdated educational systems to reflect a variety of instructional strategies and assessments that will engage multicultural and diverse student populations.

According to Trorey and Cullingford (2002), teachers are central to the capacity of schools to perform and no amount of policy reform will make education more effective unless teachers are

part of the change. One of the fundamental facts that educators and teachers have to bear in mind

is to know how important it is to have the ability to stay current and utilize the most up to date

information. Continuous provision of teachers needs through different forms of support such as

training and other forms of career development are a crucial component in nearly every modern

proposal for educational improvement. Regardless of how schools are formed or reformed, structured or restructured, the renewal of staff members’ professional skills is considered

fundamental to improvement.

Global trends show that majority of our teachers have had opportunities to attend well developed and thoughtful workshops on how to transform teaching and learning. However, the enthusiasm engendered by the workshops wane when they return to the classroom and the reality of the thousands of other things that have to be done in order to achieve effective teaching and learning (Joyce and Showers, 2002).

 

Attitude on Inclusion

            There is some evidence that an important predictor of successful integration of students with disabilities in regular classrooms is the positive attitude of teachers (Sharma, Florin, Lowerman & Earle, 2006; Al-Khatteb 2004; Avramidis, 2001; Mowes, 2000; Elloker, 1999; Gadium, 2002; Dover, 2002; & Mckeskey & Waldrom, 2002). Research evidence also sugggests that positive teachers’ attitudes towards inclusion often begins during pre-service teacher preparation (Jung, 2007; Avramisids, Bayliss, & Burden, 2001; Campbell, Gilmore, & Cuskelly, 2003; Shippen et al.,2005). Subban and Sharma (2007) pointed out that if teachers leave from the university with negative attitudes then those attitudes are difficult to change. Consequently, positive attitudes can and need to be fostered through both training and positive experiences with students with disabilities.

            The effect of teacher preparation for inclusion is known to have significantly affected pre-service teachers’ attitudes in both Jordan and UAE. Teacher efficacy in implementing inclusion directly affects their practices and attitudes toward including students with disabilities in general education (Sharam, et al., 2006; Pace, 2003). Both males and females had negative attitudes towards people with disabilities in both Jordan and the UAE. One reason for the negative attitudes of males and females could be that pre-service teachers in this study had not been informed that students with special needs would be included in their classrooms and that, as general educators, they do not prefer to be responsible for teaching students with disabilities in the regular classroom. Other reason could be attributed to the fact that the number of male students in this study was small (Al Zyoudi M., Al Sartwai A. & Dodin H.2011).

            Jordanian pre-service teachers had more positive attitudes than their counterparts in UAE. This result could be attributed to the fact that UAE as a nation is relatively new, having been established in 1971; hence, much of its effort has been devoted to creating new programs and services in all aspects, particularly in education. These efforts are still in early stages and need more time to prove their effectiveness. In contrast, Jordan has a long history of providing education for all students. Education in Jordan has received much attention and improvement including preparation of teachers, programs and curriculum. These developments play a major role in improving the quality of services and programs which reflects on improving pre-service teachers attitudes towards inclusive education. This interpretation seems supported by Sharam et al., (2006) who concluded that pre-service teachers from Western countries (i.e. Australia, and Canada) had more positive attitudes toward students with disabilities than their Eastern counterparts (i.e. Hong Kong and Singapore).

            Pre-service teachers in the UAE considered the absence of appropriate materials and equipment as barriers to successful inclusion. Pre-service teachers in this study were critical of the services provided for students in general education classrooms. On the other hand, in Jordan, pre-service teachers showed positive attitudes towards inclusion, because they found appropriate resources that facilitated successful inclusion. This result is supported by Alzyoudi (2006) who found a strong relationship between sufficient resources and successful inclusion. Pre-service teacher education must, therefore, be concerned with the promotion of teacher attitudes as well as instructional competences (Andrews, 2002; Reinke and Moseley, 2002).

            Pearson (2009) says that teacher education is a context in which changes in attitudes, beliefs and values do occur. Atkinson (2004) and Forlin et al. (2009) note that if the negative attitudes of pre-service teachers are not addressed during initial teacher education, they may continue to hamper the progress of inclusive education efforts in schools. Training in special/inclusive education has consistently been found to have influenced educators’ attitudes (Campbell et al., 2003; Cook, 2002). Lancaster and Bain (2007) agree that in general, there is a positive change in attitudes after undertaking an inclusive/special education unit of study and this is the case across a number of contexts and countries (Ching et al., 2007; Kyriakou et al., 2007).

            However, Molina (2006) found research evidence to demonstrate that theoretical classes and reading are not sufficient to modify teachers’ and students’ negative attitudes towards pupils with special educational needs. Loreman et al. (2007b) conclude that if pre-service teachers are going to develop positive attitudes towards inclusive education, they need opportunities for direct interaction with people with disabilities, instruction on policy and legislation relating to inclusive education, and opportunities to gain confidence in practical teaching situations with students with disabilities.

            Johnson and Howell (2009) also show that attitudes are amenable to change through a course and an assignment that involve the analysis of case studies in inclusive education. Elhoweris and Alsheikh (2006) suggest that attitudes can be improved by increasing students’ knowledge about learners with disabilities and ways to meet their learning needs and suggest that teacher education programmes may need to include more alternative learning styles and instructional strategy.

            Lambe (2007) found that successful teaching practice in the non-selective sector had the most positive influence on perceived competency and on general attitudes towards inclusion.  A study by Yellin et al. (2003) however, concluded that mere exposure to students with additional needs may not be enough to change attitudes in a positive way –it is the quality of experiences which produces real change. Campbell et al. (op. cit.) provided a one semester course on human development and education and field work with learners with Down syndrome. Following this, students felt significantly less discomfort, uncertainty, fear and vulnerability when interacting with people with disabilities. They also reported feeling less sympathy, an outcome also noted by Tait and Purdie (2000) which may indicate a more relaxed approach to disability as opposed to an overly sympathetic view.

            Studies overseas have found that many teachers have less than positive attitudes towards students with disabilities and their inclusion in general education classrooms (D’ Alonzo, Annemaree Carroll and Giordano, & Cross, 1996; Vaughn, Schumm, Jallad, Anne Jobling, Slusher, & Saumell, 1996). In a study of teachers in rural British Columbia, it was established that both their in service and preservice education had inadequately prepared them for the realities of inclusion (Bandy & Boyer, 1994). Teachers reported a high percentage of children with special needs in their classrooms who had a wide range of disabilities. They revealed a grave concern pertaining to the lack of support services available to the students and themselves, and disclosed a perceived inability to provide optimal educational programs to children with special needs because of inadequate teacher preparation and lack of adequate resources. Of 231 teacher trainees in Northern Ireland and Scotland, 96 percent indicated that they did not believe their professional training had prepared them to meet the challenge of inclusive education (Wishart & Manning, 1996). Another study conducted in 45 states in the U.S.A. concerning inclusion reported that respondents did not feel prepared to meet the needs of their students with disabilities (Lombard et al., 1998).

            Hickson, (1995) asserts a positive attitude change towards people with disabilities was noted on completion of a mandatory disability course component. In addition, attitude formation and change were also linked to contact with people with disabilities. In an Australian study, Forlin, Jobling, and Carroll (2001) identified several factors that were related to interactions with people with disabilities for a group of preservice teachers. It was found that preservice teachers had a high level of sympathy toward people with disabilities, were fearful of being disabled, and felt vulnerable in interactions with people with disabilities.

            A survey of teachers undertaken by the Queensland Government (Disability Services Queensland, 1999) further reported that 86 percent of the respondents considered that others would not feel relaxed and comfortable when interacting with people with a disability. Annemaree C., Chris F. & Anne J, (2003) observed that the most noticeable improvement regarding interactions with a person with a disability was that preservice teachers felt less ignorant, more able to act normally and surer of how to behave, once they had completed the course. They also demonstrated less pity and a greater focus on the person rather than the disability.

 

Attitudes on Computer Information Technology (ICT) Usage

            Teo, T., Lee, C. B., & Chai, C. S. (2007) study shows that perceived usefulness, perceived ease of use and subjective norm were significant determinants of pre-service computer attitudes. Facilitating conditions did not influence computer attitude directly but through perceived ease of use. These findings demonstrate that social norm and facilitating conditions are potential variables that may be used to extend the Technology Acceptance Model (TAM) for research on computer attitudes.

Wong et al (2005) examined the use of the Internet among 310 pre-service teachers using questionnaire survey method. They found that pre-service teachers’ use of the Internet was influenced by support from friends, confidence level, attitude towards the Internet and perceived usefulness (PU). Khine (2001) studied 184 pre-service teachers to examine their use of Information Communications Technology (ICT) through studying their attitudes towards computers and found a significant relationship between Computer Attitudes (CA) and its use in the institution. Yuen & Ma (2001) administered the Chinese Computer Attitude Scale for Teachers to 216 secondary teachers in Hong Kong to examine the factors that influence the instructional use of computers and their results revealed that affective attitudes, general usefulness, behavioral control and pedagogical use were significant in determining the use of ICT among teachers, accounting for 37% of the model specified. You can read more on the website.

            A key reason for studying teachers’ CA is the ability of attitudes to predict computer usage. Research has shown that a teacher’s attitude towards the computer is a major predictor for future computer use (Myers & Halpin, 2002) and their need for learning computing skills that in turn will lead to computer literacy (Zhang & Espinoza, 1997). For example, Yildirim (2000) found that teachers who used computers more would tend to develop positive attitudes that promote further use of the computer in their daily teaching tasks and conduct activities that require computers to play a major role in, for example, computer-mediated forums.

 Attitude on other Variables

            In a study in Iran, Shahmohammadi (2014) noted the short in service training course significantly affected the teachers’ attitude in the learning environment which includes: Relationship with Students, Presentation and Culture and Adjustment and not in Individuals and Activity. The reason being, they had already developed a positive attitude towards the same during their teaching practice and teaching experience. According to Senior (2006) it is nearly impossible for teacher to implement all the principles of teaching that they have been taught in training courses since these courses are overloading teachers with a plethora of methods, and teaching skills. This may account for the high number of mistakes in the two areas of presentation and execution/method.

            Shahmohammadi (2014) also asserts that in some cases there was a mismatch between the student teachers’ attitude and their teaching practice in class. That is to say they failed to put into practice what they valued .The researchers are of the opinion that the reason why the teachers did not follow some of the training guidelines might be due to their being overwhelmed with a surplus of principles on the one hand and being new to the atmosphere and inexperienced on the other. This might have made it difficult for them to make on the spot decisions in spite of their willingness to do so. This finding supports Ajzen’s (1988) claim that teachers’ attitudes may be something and their actual behaviors may be something else based on the opportunities and resources available to them. This point is consistent with the common observation that some teachers who agree with particular types of activities do not carry them out in their classrooms. For these teachers, attitude is not predictive of their behavior. The point to remember is that teachers’ inadequate performance should not be considered as an indication of their incompetence. If they are given enough time and practice they would probably gain the confidence to be more judicious in their decision making.

            Researchers have observed that some experienced teachers also did not follow the training course guidelines. The reason might be the incompatibility of what the teachers had gained through years of experience and what was introduced as sound practice in the training course. Their experience might have convinced them that what the training course introduced as effective practice was not feasible. This case is also in line with what Hollingsworth (1992) has theorized. He claims that prior knowledge and experience serve as a filter to pedagogical learning during the pre-service years, altering how pedagogical instruction is learned and enacted by teachers. This was actually observed in this study since some teachers who had a few years of experience in teaching did not follow exactly what was prescribed to them in the training course and preserved their previous beliefs and personal theories. As individuals, teachers have particular temperaments and personality traits that influence how they approach new ideas and situations. Thus, learning outcomes in teacher education are a function of both what programs offer and what teacher trainees bring to the training course.

            Srivastava (1989) attempted to study the impact of teacher education programme of Lucknow University on pupil- teachers’ attitude and teaching efficiency. The findings of study were: Most of the trainee groups changed their teacher attitude positively and significantly after training.  However the experienced male trainees did not show any change in their teacher attitude, there was no significant change in the teacher-aptitude of the male postgraduate student-teachers and the experienced female trainees as a result of the training. All the trainees showed significant and appreciable improvement in their classroom teaching performance, after the completion of the training, the females showed better teacher-attitude and aptitude than the male trainees. Male trainees showed better teaching efficiency than female trainees, and the trainees teaching social sciences showed better teaching efficiency than those teaching science and mathematics.

            Roy (1991) examined the impact of the elementary teacher education programme on attitudinal change of the elementary teacher-trainees of Orissa towards community involvement. The elementary teacher education programme with the elements of community involvement, both in theory and practice, positively affected the change in attitude of the student-teachers towards community involvement. Both the categories of student-teachers were almost equally prone to change in their attitude towards community involvement. Previous teaching experience had no role to play in the change in attitude of student-teachers towards community involvement.  The degree of interest in teaching was responsible for accelerating the development of attitude towards community involvement.

            Ramachandran (1991) attempted to conduct an enquiry into the attitude of student-teachers towards teaching. The findings of the study were: Regular college teacher-trainees had a more favorable attitude towards teaching than the correspondence course teacher-trainees, female teacher-trainees had a more favorable attitude towards teaching than male teacher-trainees, the sons and daughters of teachers had a highly favorable attitude towards teaching. Post Graduate (PG) teacher-trainees had a more favorable attitude towards teaching than undergraduate teacher-trainees; the nature of the course did not influence the attitude of teacher-trainees towards teaching.

            Yadav (1992) studied the impact of teacher training on certain personality characteristics of trainees. The findings of the study were:  All the dimensions of self-concept increased through teacher training except the feeling of inadequacy which decreased. Social maturity of the teacher-trainees increased in all the dimensions except for self-direction, personal adequacy and enlightened trust; the teachers’ training had a significant influence on their self-concept, social maturity and attitude towards the teaching profession.

            Fortune, et al. (1965) designed a questionnaire to assess attitudes of students towards micro teaching technique in Stanford summer micro technique clinic. The result was quite encouraging. It was found that 60 percent of the participating students reported their micro teaching experience either very or extremely valuable. Dhadwal (1981) in his study of attitude of B.Ed. trainees towards teaching profession found that trainees belonging to urban areas have more favourable attitude as compared to those belonging to rural areas. Men have less favourable attitude as compared to women towards teaching profession. Raina (1990) found that there was no significant difference in attitude towards teaching profession. Between the in-service education science, arts and commerce teachers differed significantly in their attitude to teaching.

Shukla (1997) conducted a study on the attitude of the college teachers towards their profession and found that majority of teachers show favourable attitude towards their profession. Female teachers show greater positive attitude than male teachers.

            Sali (2003) studied the attitude of teachers towards four aspects of in-service training programme i.e. content enrichment of school subject, teaching methods, new trends in education and innovation in education and interpreted favorable attitude towards different aspects. Depaul et al. (2003) studied the difference in the attitude of elementary school teachers towards in-service education in between non graduates, graduates and post-graduate, married, unmarried, urban and rural. The result showed that there is no significant differences between the mean attitude score towards the in-service education with regard to different variables.

Conclusion

 The review shows that the teacher training programmes have an impact on teachers’ attitudes towards various aspects in the teaching profession. Both preservice and in service programs were looked into. It is also notable that not only do the programs influence the attitude of the teachers but also their past experiences and personality traits. Moreover, the attitudes of the teachers do not always translate to behavior change due to lack of equipment and materials.

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